Interactive TV Headlines Round-Up (IV):, Orad, OIPF, Roku, Rovi, EA, Samsung, Shazam,, Stevie, Xbox, TalkTalk, Threadlife

Because the [itvt] editorial team is busy working on our upcoming TV of Tomorrow Show event, TVOT NYC Intensive (December 10th in New York City), we are covering stories in this issue in headlines format:

  • Launches Sync, a Toolkit for Synchronizing TV Ads with Supplemental Second-Screen Content and Interactivity
  • in Social-TV Partnership with Broadcast Graphics Company, Orad
  • Open IPTV Forum (OIPF) Signs Up 18 New Members in Just Over Six Months
  • Roku Taps Steve Shannon to Head Content and Services Group, Collette Bunton to Lead Devices Group, Chas Smith to Guide Efforts to Expand Roku Platform to Other CE Devices
  • Rovi Reports Q3 Financial Results
  • EA Launches Connected-TV Games, "Monopoly" and "The Game of Life," in Samsung App Store
  • Shazam's Shazam for TV Platform Powering Volvo V40 Ad Campaign in Ireland: Campaign Is First Fruit of Partnership between Shazam and
  • Stevie's Social-Video Platform to Be Integrated into Microsoft Xbox; Platform Aggregates Users' Social Media into Video Feed
  • YouView Backer, TalkTalk, Taps Ex-MTG Exec, Laurence Miall-d'Aout, to Head its TV Efforts
  • Zappos and Blitz Agency Founders Launch Social-Video Company, Threadlife and Orad

"Monopoly" and "The Game of Life" on Samsung


Stevie on Microsoft's Xbox

North America