Interactive TV Headlines Round-Up (IV): PointRoll, Quickflix, LG, RGB Networks, DTS, SPB TV, Second Screen at Super Bowl, thePlatform, ThinkAnalytics, Comcast RDK, Tivli

PointRoll Interactive In-Stream Video Packages Overview

As most of you are probably aware, [itvt]'s daily news reporting was on hiatus for several weeks, because our editorial team was working on TVOT NYC Intensive 2012 and then taking a post-event break. In order to catch up with the news we missed during that period--as well as the huge volume of news generated earlier this month by CES 2013--we are covering stories in headlines/round-up format (note: we have marked older stories with the date they originally broke). We expect it will take us a couple of weeks to catch up with all recent developments, so if you have sent us a press release or briefed us about a piece of news, and don't yet see it covered here, please bear with us.

  • PointRoll Unveils New Interactive In-Stream Video-Advertising Packages
  • New Zealand Broadband Video Service, Quickflix, in Connected-TV Distribution Deal with LG Electronics
  • RGB Networks Tapped by Russian Mobile Operator, MegaFon, to Power New OTT Service
  • RGB Networks Integrates DTS's Audio Technology into its Multiscreen IP-Video Delivery Products
  • RGB Networks Hires Ex-Envivio Exec as VP of Channel Sales for its "TV Everywhere" Solutions (December 5th)
  • SPB TV Showcases Targeted TV Advertising Technology for OTT in Moscow
  • 3,000-Person Survey by Advertiser, Century 21 Real Estate, Finds 36% of Super Bowl Viewers Plan to Use Second Screen during Broadcast
  • Comcast-Owned White-Label Video Publishing Company, thePlatform, Launches Universal Video Player Service across iOS, Android and Windows; Service Will Default to HTML5, Switch to Flash if Required
  • ThinkAnalytics Becomes First Recommendations Company to License Comcast Reference Design Kit (RDK)
  • Start-Up, Tivli, Seeks to Bring Streaming TV to College Campuses


Super Bowl


North America