Interactive TV Headlines Round-Up (I): ABC, Oscars,,, Scripps Networks, "American Idol," AOL, VivaKi, Axel Springer, TunedIn, BBC iPlayer, BBC Red Button, Brightcove

Because the [itvt] editorial team has been busy working on The TV of Tomorrow Show 2013 (June 25th-26th in San Francisco), we are covering stories in this issue in headlines/round-up format:

  • ABC Trumpets Success of its Multiplatform Oscars Coverage
  • Report: Online Video Advertising Marketplace Company,, in Discussions with Investment Banks about IPO
  • in Licensing Deal with Scripps Networks Interactive; Deal Will Make Previous Seasons of Shows from HGTV, DIY Network, Food Network, Cooking Channel and Travel Channel Available on Amazon Prime Instant Video and Amazon Instant Video; Deal is Scripps' First Online-Only Subscription Distribution Partnership
  • "American Idol" Using Twitter for Instant Audience Polls
  • AOL and Publicis-Owned VivaKi Unveil Three New Interactive Video Advertising Formats; Formats Let Consumers Take Surveys, Access Branded Social-Media Content, Interact via Tabs with a Navigable Pre-Roll Experience
  • AOL Launches its AOL On Broadband Video Service in Canada; Service Available on PC's, Tablets, Mobiles and Connected TV's
  • German Publishing House, Axel Springer, Acquires Berlin-Based Second-Screen Social-TV Company, TunedIn
  • BBC iPlayer Sees Record Usage in January
  • BBC Releases Red-Button Interactive TV Schedule through March 9th
  • Brightcove to Discontinue its App Cloud Service, Accelerate Investment in Native Player SDK's; Unveils Native Player SDK's for iOS and Android

North America