Interview: Fox, Watchwith and Dijit Executives Discuss Fox Broadcasting's New Digital Content Syndication Network

--Network, Powered by Technologies from Watchwith, Distributes Broadcast-Synchronized Second-Screen Interactive TV Experiences to Third-Party Second-Screen Platforms

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Last month (see the article published on itvt.com, February 26th), Fox Broadcasting launched its "Digital Content Syndication Network," which distributes its broadcast-synchronized second-screen interactive TV experiences--previously available only via its Fox Now apps--to third-party second-screen app providers. It also announced that it had selected Watchwith as its "sync-to-broadcast content management system partner" for the new network.

In this recorded interview with [itvt]'s Tracy Swedlow, the Fox executive in charge of the Digital Content Syndication Network, VP of platforms and innovation Hardie Tankersley; Watchwith CEO, Zane Vella; and Jeremy Toeman, CEO of Dijit/NextGuide, one of the second-screen app companies that is partnering with Fox on the network, discuss the strategy behind the network, the technologies that make it possible, its business model, its product roadmap, and more.
 

Region: 
North America