Interactive TV Headlines Round-Up (IV): NBA Digital, Turner Sports, NBCUniversal, NCM Media, Monster Media, Netflix, New York Times, Nielsen, Oxygen, Redbox Instant, Rogers, LG Electronics

Because the [itvt] editorial team has been busy working on The TV of Tomorrow Show 2013 (June 25th-26th in San Francisco--special $300 discount on tickets ends midnight April 30th!), we are covering stories in this issue in headlines/round-up format.

  • NBA Digital, Turner Sports to Provide Extensive Cross-Platform Interactive- and Social-TV Coverage of NBA Playoffs
  • NBCUniversal Announces Range of Interactive Initiatives, Including: 1) NBC to Launch "The Million Second Quiz," Billed as "the First Fully Convergent Television Experience, where Viewers Will Be Able to Tune in to a 24/7 Live Stream, Play Along at Home through Digital Platforms in Real Time, and Sync to the Live Primetime Broadcast"; 2) E! to Launch "its First-Ever Talent-Led Co-Viewing Experience Featuring a Live Interactive Video Conversation with Members of the Pop Band, the Wanted, for the New Series, 'The Wanted Life'"; 3) Telemundo to Launch Multiple zeebox-Powered Second-Screen/Co-Viewing Experiences; 4) CNBC and "Today" to Launch Digital Studios; 5) Sprout to Launch "Send to Sprout" Mobile App; 6) Golf Channel to Launch "Golf Channel Academy" App that Draws on its Video Library; 7) Syfy to Offer Google+ Hangouts with "Fandemonium" Cast, and Facebook App Enabling Viewers to Skype with "Unbreakable" Contestants; 8) Style to Launch Weekly Series, "Style Pop," that Will Let Viewers Influence its Content via zeebox and; 9) Bravo Media to Launch 3 New "Transmedia Plays"
  • NCM Media Networks in Deal with Monster Media to Bring Interactive Video Displays to Movie Theaters: Displays to Feature Multi-Touch, Gestural Control, Augmented Reality and More
  • Netflix Added 3 Million+ Subscribers, Generated $1 Billion+ in Revenues in Q1; May Now Have More Subscribers than HBO
  • CEO Hastings: Netflix' New Original Series, "Hemlock Grove" Is "Getting Viewed by even More Subscribers in its First Couple of Days" than "House of Cards"
  • New York Times to Offer Free, Unlimited Access to its Online Video Content; Video Views Will not Count against Paper's 10-Articles-per-Month Limit
  • Nielsen Report Casts Light on Behavior of Second-Screen Viewers (See Infographic Below), and Finds Affluent Households More Likely to Adopt Subscription-Based Streaming Video Services
  • Oxygen Media Teams with Tumblr to Integrate Animated GIF's into its Programming
  • Redbox Instant CEO, Shawn Strickland: "I Don't See How You Can Avoid Having Original Content"
  • Canadian Pay-TV Provider, Rogers Communications, Launches "Rogers Anyplace TV" App on LG Smart TV's; App Provides Authenticated Subscribers with 1,000 Hours of VOD Content

North America