Interactive TV Headlines Round-Up (IV): ESPN, FCC, The Fine Bros., FourthWall Media, Visible World, Google Glass, GSN, Vubiquity, HbbTV, Liberty Global, Horizon TV

As most of our readers are probably aware, [itvt]'s news reporting was on hiatus for several weeks, because our editorial team was working on TVOT 2013 and then taking a post-event break. In order to catch up with the news we missed during that period, we are covering stories in headlines/round-up format (note: we have marked older stories with the date they originally broke). We expect it will take us a few weeks to catch up with all recent developments, so if you have sent us a press release or briefed us about a piece of news, and don't yet see it covered here, please bear with us.
--Update to WatchESPN "TV Everywhere" App for iOS Adds "Live Toolbar," Featuring Interactive Channel Guide, Scores, Stats, On-Demand Video Highlights and More

  • FCC Rule Change Expected to Facilitate Faster Video Streaming
  • Second Season of The Fine Brothers' Transmedia-Enhanced YouTube Series, "MyMusic," Launches on YouTube; Transmedia Elements Include Social Media Accounts for Leading Characters, Podcasts, Blog, Supplemental YouTube Shows, Real-World Concerts Hosted by Show's Actors in Character
  • Cable Set-Top Box Viewing-Data Company, FourthWall Media, Partners with Republican Data/Analytics Firms, Deep Root Analytics (DRA) and 0ptimus
  • FourthWall Media Awarded US Patent for "Dynamic Application Insertion for Targeted TV Advertising"; Technology "Embeds the Switching App in the Video Stream, which then Selects the Right Version of the Ad to Display in the Targeted Home" (June 19th)
  • FourthWall Media in Partnership with Visible World; Partnership Sees FourthWall Extending Capabilities of its EBIF Platform, which Runs on Motorola, Cisco and Pace STB's, to Support Visible World's Addressable Advertising Solutions; Deal Billed as "Expand[ing] Visible World's Reach to All Boxes" (June 5th)
  • FourthWall Media Expands its MassiveData TV-Viewership Panel; Now Has Viewing Data from 4.7 Million Participants on 3 Million Cable Devices (May 21st)
  • Google Pushes Back Google Glass Launch to 2014
  • GSN Taps Vubiquity (Formerly Avail-TVN) to Deliver its First-Ever VOD Service; GSN On Demand Features Library Titles and Original Programming
  • HbbTV Association (formerly HbbTV Consortium) to License HbbTV Log to Consumer Electronics Manufacturers
  • Liberty Global's UPC Launches Horizon TV Service in Ireland


North America