Interactive TV Headlines Round-Up (V): Nielsen Twitter TV Ratings, Ooyala, OpenTV, Netflix, The Pool, QVC, Rakuten, Samsung

Because the [itvt] editorial team has been busy working on TVOT NYC 2013 (December 11th in New York City), we are covering stories in this issue in headlines/round-up format:

  • Nielsen Announces Commercial Launch of "Nielsen Twitter TV Ratings"; Service Billed as Measuring "not only 'Authors'--the Number of People Tweeting about TV Programs--but also the Much Larger 'Audience' of People who Actually View those Tweets"; Company Claims "Audience" Numbers Are 50 Times Larger than "Authors" Numbers
  • Broadband Video Publishing, Analytics and Monetization Company, Ooyala, Names David Wilson CFO
  • OpenTV Files Patent Suit against Netflix in the Netherlands; Is " Seeking, among other Relief, to Enjoin Netflix from Further Infringement by its Recently Launched Service in the Netherlands"; OpenTV Filed Similar Suit against Netflix in US Last December
  • Cross-Industry Collective, The Pool, Publishes Study of Second-Screen Usage; Finds 64% of Smartphone Owners and 70% of Tablet Owners Multitask while Watching TV; 40% of Mobile-Equipped Viewers Use Second-Screen Device Daily; 29% of Viewers Look up Program-Related Information and 20% Look up Ad-Related Information
  • TV Shopping Network, QVC, Launches Social Network, "toGather"
  • Rakuten Launches its "Hybrid" (a la Carte and Subscription) Streaming-Video Service in UK; Service Available on PC's, Laptops, Tablets, Samsung Smart TV's, Xbox Live
  • $200 Samsung Retail CableCARD Set-Top Box Now Available on
  • Samsung Launches $299 Android-Based HomeSync Media Center, for Storing, Synchronizing and Streaming Content across Multiple Devices

North America