Interviews

Televisionation: Vicki Lins, President and CEO, CTAM

ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era. This episode features Vicki Lins, President and CEO of the Cable & Telecommunications Association for Marketing ( CTAM ) . Among other things, Lins discusses CTAM’s mission and work; shares her thoughts on how the organization will evolve going forward; explains how the Covid-19 pandemic is changing viewer behavior ; and tells us why...

Televisionation: Dave Morgan, Founder and CEO, Simulmedia

ITVT is pleased to present another episode of “ Televisionation ,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era. This episode features Dave Morgan , who in addition to his role as founder and CEO of data-driven TV advertising provider, Simulmedia , authors an influential weekly column in the advertising trade publication, MediaPost. Among other things, Morgan shares his thoughts on how the Coronavirus/Covid-19 epidemic will impact the advertising industry and...

Televisionation: Adriana Waterston, SVP of Insights and Strategy, Horowitz Research

ITVT is pleased to present another episode of “ Televisionation ,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus Era. This episode features Adriana Waterston, SVP of Insights and Strategy at Horowitz Research, a company that has been at the forefront of gathering and analyzing data on how the Coronavirus/Covid-19 pandemic has been impacting television viewing, Internet usage and other areas. Among other things, Waterston discusses how the pandemic is increasing viewership...

Televisionation: Steve Oh and Malcolm Fleschner of The Young Turks Network (TYT)

http://tvotshow.com - TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus Era. TYT Network Statistics Largest online video news network 4.7 Million Subscribers 4.8+ Billion Video Views This episode features Steve Oh, Chief Business Officer, and Malcolm Fleschner, Executive Producer, of The Young Turks Network , an independent, progressive-left news and opinion service distributed via YouTube and multiple other channels. Among other things, Oh...

Televisionation: Philip Smolin, Chief Strategy Officer, Amobee

http://tvotshow.com - TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus Era.This episode features Philip Smolin, Chief Strategy Officer of Amobee, a company that bills itself as providing end-to-end campaign planning, management and optimization across TV, digital and social media.Among other things, Smolin provides an overview of Amobee’s Brand Intelligence platform, and explains how the company is helping its customers re-tool their marketing strategies...

Televisionation: Marco Frazier, Head of Insight TV Studios US

http://tvotshow.com - TVOT/ITVT is pleased to present another episode of “ Televisionation ,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus Era. This episode features Marco Frazier, who was recently tapped to head up the US studios of Netherlands-based, Insight TV , a 4K UHD broadcaster that specializes in sports and adventure programming. Among other things, Frazier provides an overview of Insight TV and its key projects and partnerships ; describes how...

Televisionation: Joe Caporoso, SVP of Content and Brand Platforms, Whistle

ITVT is pleased to present another episode of “ Televisionation ,” our new video/audio podcast exploring how the advanced/interactive-TV industry is responding to the Covid-19/Coronavirus crisis. This episode features Joe Caporoso, SVP of Content and Brand Platforms at Whistle (formerly Whistle Sports), the digital content company that last year acquired Vertical Networks and New Form Digital. Among other things, Caporoso discusses those acquisitions and the strategy behind them; explains why the kind of content that...

Televisionation: Jo Kinsella, President, TVSquared

ITVT is pleased to present another episode of “ Televisionation ,” our new video/audio podcast exploring how the advanced/interactive-TV industry is responding to the Covid-19/Coronavirus crisis. This episode features Jo Kinsella, President of cross-screen, multi-touch attribution specialist, TVSquared . Among other things, Kinsella shares information on new industry trends that TVSquared is observing; tells us why it is so important for brand advertisers not to “go dark” during the Coronavirus crisis; and explains why she...

Televisionation: Chris Pizzurro, VP, Global Sales and Marketing, Canoe

ITVT is pleased to present another episode of “ Televisionation ,” our new video/audio podcast exploring how the advanced/interactive-TV industry is responding to the Covid-19/Coronavirus crisis. This episode features Chris Pizzurro, VP, Global Sales and Marketing at cable industry-owned VOD advertising specialist Canoe, who is himself recovering from a (thankfully relatively mild) bout of Covid-19. Among other things, Pizzurro describes how Canoe is partnering with NBCUniversal, Disney and ViacomCBS to provide free VOD advertising for...

Televisionation: Jane Clarke, CEO/MD of the Coalition for Innovative Media Measurement (CIMM)

ITVT is pleased to present another episode of “ Televisionation ,” our new video/audio podcast exploring how the advanced/interactive-TV industry is responding to the Covid-19 crisis. This episode features Jane Clarke, CEO and Managing Director of CIMM , an organization that was founded in 2009 by television content providers, media agencies and advertisers to promote innovation in audience measurement for TV and cross-platform media. Among other things, Clarke explains why accurate cross-platform measurement and high-quality,...

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