Secures $20 Million in New Funding
Launches New Tool Suite, BlackArrow AdMaps
Teams with Arris, BIAP, Sigma Systems on "Personalized Advertising"
Integrates with Adobe Media Player, Motorola VOD, IAB VAST, Akamai
Signs VOD/Broadband Video Advertising Deal with Kabillion
BlackArrow, a company that offers an ad-management system designed for video distributed over any on-demand platform, has generated a fair amount of news over the past few weeks: The company has secured $20 million in a funding round that saw the participation of its existing investors, Cisco, Comcast Interactive Capital, Intel Capital, Mayfield Fund and Polaris Venture Partners. The company, which says it has secured a total of $38 million in private financing to date,...