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DirecTV Teams with ESPN to Offer Interactive TV Coverage of British Open Golf Championship

DirecTV is teaming with ESPN to offer interactive TV coverage of the British Open Golf Championship . Dubbed the Open Championship Golf Experience, the coverage will be available (in HD) July 15th through 18th, and will center on a multiscreen "Mix" channel that will offer four video feeds: 1) ESPN's main network feed; 2) coverage of holes 1 and 18; 3) coverage of the 17th hole; and 4) "International View," a BBC-produced feed featuring commentary...

News Round-Up:

--BT Vision Planning to Launch VOD Advertising
--DirecTV Teams with Panasonic to Launch 3D Channels
--Groups Seek to Expand COPPA to Interactive TV, Other New Media
Here is a round-up of some other recent interactive TV-related stories that we didn't have room for in this issue: UK incumbent telco, BT , plans to introduce advertising in the first half of 2011 in association with the VOD programming it offers on its Microsoft Mediaroom-powered hybrid DTT/IP platform, BT Vision, Marc Watson, chief executive of TV and online services at BT Retail, told Media Week last week. "Absolutely we will look to offer...

News Round-Up (II): Comcast Spotlight, DirecTV-Wimbledon, Epix-Cox-Mediacom-Charter

--Comcast Spotlight Exec Says Interactive Remind/Record Spots Proving Successful
--DirecTV Provides Extensive Interactive TV Coverage of Wimbledon
--Epix's Authentication-Based HD Web Site Launches for Cox, Mediacom and Charter Customers
Because the [itvt] editorial team has been on the road the past few weeks, we are covering recent news stories in summary/round-up form. We apologize for any inconvenience to our readers. We will resume our regular format and publishing schedule tomorrow (Tuesday). Comcast and Turner Broadcasting executives revealed a couple of interesting nuggets of interactive TV news at Light Reading's Cable Next-Gen Video Strategies conference in Atlanta last week. Kathleen DeBenedictis, director of product management...

News Round-Up (III)

--Delivery Agent Appoints New CFO
--Digital TV Labs Approved as First Test Facility for Freeview Australia EPG
--DirecTV Launches Whole-Home DVR Service
--Invidi Awarded US Patents for its Addressable Advertising Technology
The [itvt] editorial team will be on the road this week and next, so we will be covering most stories in round-up/summary form, and we anticipate that there will be some additional interruptions of our regular news publishing schedule beyond that. We apologize in advance for any inconvenience to our readers. Delivery Agent , a company that specializes in developing what it calls "shopping-enabled" entertainment (i.e. ecommerce marketplaces) for entertainment/media companies (note: for more on...

Eric Shanks, Who Led DirecTV's Interactive TV and VOD Efforts, Named President of Fox Sports

--NBC News Promotes Ryan Osborn to Newly Created Position of Director of Social Media
DirecTV said Wednesday that Eric Shanks , its EVP of entertainment, will leave the company next month to take up a new position as president of Fox Sports , reporting to Fox Sports Media Group chairman and CEO, David Hill.

Shanks, who joined DirecTV in 2004, as SVP of advanced services and content, oversaw its interactive TV programming and services, its original entertainment and its advertising sales. Among other things, he was...

DirecTV Providing Interactive TV Coverage of French Open Tennis Championship

Satellite TV provider, DirecTV , is offering interactive TV coverage of the French Open tennis championship. The company says that it will offer over 350 hours of interactive coverage during the championship's first eight days, thanks to partnerships with the Tennis Channel and ESPN2.

The company is dedicating one of its signature "mix" channels (channel 701) to the championship: the French Open Mix channel's multiscreen mosaic offers simultaneous live HD coverage of...

News Round-Up (II)

--Canoe Promotes Dana Runnells to VP of Marketing and Communications
--Concurrent Releases Fiscal Q3 Results
--Cox Completes Deployment of Rovi's ShowRunner VOD App in its Motorola-Based Systems
--DISH Network and DirecTV Launch National Satellite Interactive TV Advertising Platform, "ASAP"
--Google Lets Users Search for Specific TV Episodes
The [itvt] editorial team will be on the road this week and next, so we will be covering most stories in round-up/summary form, and we anticipate that there will be some additional interruptions of our regular news publishing schedule beyond that. We apologize in advance for any inconvenience to our readers. Canoe Ventures , the company tasked with implementing the US cable industry's plans for interactive and addressable advertising (note: its backers are Comcast, Time...

New iTV Doctor Columns Featuring Time Warner Cable's Joan Gillman, Zap On Demand's Clayton Banks

--Topics Covered Include Start Over, Interactive Tune-In Spots, iTV-to-Mobile, and More
--Plus ActiveVideo's Villalpando on SpotCrime's New Crime-Mapping App for DirecTV
[itvt] has just published the latest edition of Rick Howe 's regular column, " The iTV Doctor Is In! " This week, high-profile cable industry figure, Clayton Banks , CEO of Zap On Demand , discusses his company's new iTV-to-mobile technology, which uses interactive TV to sell a product, and mobile phones to complete the order.

We have also just published the second part of the iTV Doctor's two-part profile of Joan...

DirecTV to Provide Extensive Interactive TV Coverage of 2010 Masters Golf Tournament

DirecTV contacted [itvt] Monday to let us know that it will be offering the " Masters Experience ," an interactive TV service providing coverage of the 2010 Masters Golf Tournament. According to the company, the service, which will be offered in HD and free of charge, will include one of its signature four-in-one mix (multiscreen mosaic) channels, as well as a range of other interactive features, during ESPN's coverage of the tournament's first two rounds...

DirecTV Launches Interactive TV Crime-Mapping Application from SpotCrime

--emuse ITV App for "Australia's Next Top Model" Wins ASTRA Award
SpotCrime , a Baltimore-based start-up that bills itself as "the largest independent data and news company mapping crime worldwide," has launched an interactive TV application in DirecTV 's TV Apps app store ( http://tvapps.directv.com ). The app provides DirecTV viewers nationwide with near-real-time crime data, including listings of local crime incidents and a map of that local criminal activity. "Using the new TV App, DirecTV customers will receive up-to-date details about actual crime incidents that...

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