--Platform Lets Viewers Interact with Sponsored Facebook, Twitter and Foursquare Campaigns
[itvt] has just published an INTERVIEW with Chris Ulmer , director of application solutions at interactive TV software specialist, Alticast (note: the company's areas of expertise include DVB-MHP, OCAP/tru2way, EBIF, IPTV and mobile TV), and Anne Dirkse , Alticast's director of technical services, application solutions.
Ulmer and Dirkse provide a detailed overview of Alticast's new interactive social media platform, AltiConnect, which allows pay-TV subscribers to interact with sponsored Facebook, Twitter and Foursquare...