Interactive TV News Round-Up (VI): TidalTV, Roku, Time Warner Cable, HBO

--TidalTV Working with Roku to Offer OTT Video Advertising
--Time Warner Cable Updates its iPad Streaming App
--Report: Time Warner Cable Set to Offer HBO's "TV Everywhere" Service
--Report: Time Warner Cable Looking to Let Subscribers Access Social Networks through the TV
Because the [itvt] editorial team has been working on TVOT NYC Intensive 2011 , we are covering stories in this issue in round-up/summary format. Online video advertising network provider, TidalTV , has announced that it is working with Roku to offer OTT video advertising. "This new video platform expands TidalTV's advanced targeting and optimization offering, which previously included online and mobile capabilities," the company states in its press materials. "The video advertising runs as pre-roll...

Interactive TV News Round-Up (II): Comcast, NBCU, Canoe, BlackArrow, Grooveshark, Boxee, HBO

--Comcast, NBCU, Canoe in Major Dynamic VOD Ad-Insertion Push
--Grooveshark Launches Streaming Music App on Boxee
--HBO Launches Max Go "TV Everywhere" App
Because the [itvt] editorial team has been on the road the past few weeks, we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several days to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with us. Comcast announced last...

Interactive TV News Round-Up (I): Audible Magic, Charter Communications, HBO

--Audible Magic Launches SmartSync Automatic Content Recognition (ACR) Solution
--Audible Magic Awarded US Patent for its ACR Technology
--Charter Launches HBO's "TV Everywhere" Services
Because the [itvt] editorial team is on the road this week, we are covering stories in this edition of the newsletter in round-up format: Digital audio and video fingerprinting specialist, Audible Magic , has launched an Automatic Content Recognition (ACR) solution, called the SmartSync System, for synchronizing events on smartphones, tablets and other "smart" devices with content being delivered on TV sets and other media-playing devices. The solution can be used to facilitate social TV,...

New Edition of StoryCentric Features Part II of Brian Seth Hurst's Interview with Mike Monello, Founding Partner and Executive Director of Campfire

--Monello Discusses How His Company Has Used Interactive Storytelling to Drive Interest in HBO's "Game of Thrones"
[itvt] is pleased to present the latest edition of StoryCentric , our video column from Brian Seth Hurst , CEO of The Opportunity Management Company and former second vice chair of the Academy of Television Arts & Sciences. StoryCentric focuses on the business, technology and art of interactive storytelling, and highlights new technologies and other industry developments that have the potential to fundamentally change the way we create and interact with stories and narratives--in television and beyond.

Interactive TV News Round-Up (III): HBO, Hillcrest Labs, MediaMall Technologies

--HBO Go Set to Surpass 3 Million Downloads
--Hillcrest Labs to Market New Motion-Sensing Remote Directly to Pay-TV Subscribers
--MediaMall Technologies Launches Closed Beta for PlayLater, a "DVR for Online Video"
Because the [itvt] editorial team is on the road this week, we are covering stories in this edition of the newsletter in round-up format: HBO 's "TV Everywhere" app, HBO Go, will by this weekend surpass the 3 million download mark, a company spokesperson told CNET earlier this week. The app, which launched May 2nd, is available for iPad, iPhone and Android devices, and allows authenticated HBO subscribers to access around 1,400 shows. According to...

Review: Deep Dive Into HBO GO

By Wes Williams, Scripps Networks ([itvt] contributing blogger) The HBO GO service is a game changer. HBO has made a significant investment in steering customers to its new streaming video service with the idea that HBO is available almost anywhere. Yes, this means you can watch " Game of Thrones" while sitting on your own throne. Or "Taxicab Confessions" while riding in a taxi. Or "True Blood" while giving blood. (I think I just wrote...

Interactive TV News Round-Up: BBC, SeeSaw, HBO, Hulu, Rovi, Suddenlink, Cogeco, Shaw

--BBC Releases Red-Button Programming Schedule through July 4th
--Criterion Capital Partners Set to Acquire SeeSaw
--HBO Go to Offer Preview of "True Blood" Episode
--Hulu Considering Sale
--Rovi in TotalGuide Deals with Suddenlink, Cogeco
--Shaw Launches Gateway in Edmonton
Here are some other stories we didn't have room for in this issue: The BBC has released the schedule of programming and interactive content that will be available via the BBC Red Button service through July 4th. Criterion Capital Partners , the company that acquired the struggling social media service, Bebo , is set to buy SeeSaw , the broadband TV service from UK broadcast transmission company, Arqiva, according to a report in The Guardian...

Interactive TV News Round-Up (III): Google, SageTV, HBO, Limelight

--Google Acquires SageTV
--App Lets Fans Insert themselves and their Facebook Friends in "True Blood" Video
--Limelight Launches Interactive In-Stream Video Ad Formats for iOS and Android
Due to the large volume of news generated over the past few days, we are covering today's stories in abbreviated round-up/summary form: Google has acquired SageTV , a provider of media center and PVR software for the PC, presumably with the goal of using that company's technology to enhance its Google TV platform. "We're thrilled to announce that SageTV has been acquired by Google," a statement on SageTV's Web site reads. "Since 2002, we've worked...

Dish Targets Netflix with HBO Deal

Dish Network struck deal with HBO that the DBS company boasts will allow it to offer original series and movies not available to Netflix customers. Under the agreement, Dish customers can access content from the HBO Go and Max Go sites or through . The deal could help Dish compete against several pay TV providers that already offer subscribers access to online videos from HBO and Cinemax, including Comcast , DirecTV , Verizon 's...

HBO to Launch iPad App

HBO is preparing to launch an app for its HBO Go TV Everywhere product for Apple 's iPad, laptops and other mobile devices. The app will launch on May 2, according to a YouTube video HBO posted to tease the new service. But it's not clear how many HBO subscribers will be able to use the app to watch HBO original series and movies on mobile devices. The premium network only has a few deals...