itv

Interview: Ensequence's Mike Kelley and Verizon's Phil Santoro on FiOS TV's New ESPN Tournament Challenge App

Ensequence recently developed the ESPN Tournament Challenge TV App , an interactive TV app for Verizon FiOS TV and ESPN that allows fans to create and follow personalized tournament brackets during the NCAA Men's Basketball Tournament ("March Madness") .

Subscribers create or check their brackets by clicking on the "Widgets" button on the FiOS TV remote control, selecting "FiOS TV Widgets," and then selecting the ESPN Tournament Challenge icon under the...

Interactive TV News Round-Up (III): ContentWise, ITV, "Emmerdale," Maria Menounos, AfterBuzz TV

--New Version of ContentWise Recommendation Engine Offers A/B Testing, Social Component
--ITV Launches Facebook Pages for "Emmerdale" Characters
--Actress Maria Menounos Launches Social-TV Site, AfterBuzz TV
Because the [itvt] editorial team has been working on The TV of Tomorrow Show 2012 , we are covering stories in this issue in round-up/summary format. Milan-based ContentWise , which offers an eponymous cross-media, multiscreen content discovery engine for IPTV, OTT, VOD, and linear TV, contacted [itvt] Wednesday to let us know that it will launch a new version (4.2) of the engine at the IP&TV World Forum later this month. According to the company,...

itaas Opens Engineering, Testing and Integration Facility in Chennai, India

--itaas President and CEO, Vibha Rustagi, Responds to Canoe Ventures' Termination of its ITV Operations

Interactive TV News Round-Up (V): ITV, Apple, NBCUniversal, Google, comScore, Red Bull

--ITV Denies Warning Apple against Using "iTV" Brand for its Rumored Connected-TV Set
--NBCU Taps Google, comScore for Single-Source Cross-Platform Measurement of Olympics Viewing
--Red Bull Eyes Connected TV
Because the [itvt] editorial team has been working on The TV of Tomorrow Show 2012, we are covering stories in this issue in round-up/summary format. UK commercial terrestrial broadcaster, ITV (whose name stands for Independent Television Network ), is denying a report in the Daily Telegraph (see the article published on itvt.com, February 12th) that it recently warned Apple against using the brand, "iTV," for its long-rumored connected-TV set. NBCUniversal on Monday unveiled its plans...

Interactive TV News Round-Up (II): Boxee, NCTA, Invidi, ITV, Apple, "Emmerdale"

--Boxee, NCTA in Dispute over "Clear QAM"
--Invidi Secures Addressable Advertising Patent
--Report: UK Broadcaster ITV Warns Apple against Using "iTV" as its Connected-TV Brand
--ITV to Enhance "Emmerdale" via Multiplatform Interactive Storytelling
Because the [itvt] editorial team has been working on The TV of Tomorrow Show 2012 , we are covering stories in this issue in round-up/summary format. OTT TV specialist, Boxee , has submitted a filing with the FCC arguing against a proposed rule change that would allow operators to encrypt basic cable channels (i.e. eliminate "Clear QAM"). "If Clear QAM is eliminated, consumers who have little or no OTA antenna reception will not only be...

Interactive TV News Round-Up (II): Sky, BBC, ITV, zeebox, Cinram, Mobovivo

--Sky Anytime+ VOD Service to Feature BBC iPlayer and ITV Player, Expand to 5 Million+ Homes
--Sky Incorporates zeebox-Powered Social TV into "Got to Dance"
--Cinram in Interactive Entertainment Applications Partnership with Mobovivo
Due to the large volume of news generated by the recent 2012 International Consumer Electronics Show (CES), we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several more days to process all the news from the show: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with...

Interactive TV News Round-Up (IV): ITV, PayWizard, nuvoTV, Ooyala, Pac-12

--UK Broadcaster ITV Taps MGt's PayWizard for Micropayments
--nuvoTV Taps Ooyala to Power Marketing Campaign Based on Facebook Social Viewing
--Pac-12 Hires Former Justin.tv Executive to Head Up its Digital Initiatives
Due to the large volume of news generated by the recent 2012 International Consumer Electronics Show (CES), we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several more days to process all the news from the show: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with...

Interactive TV News Round-Up (III): Lovefilm, Disney, BBC, ITV, Deutsche Telekom, MobiTV, NDS

--Lovefilm in Streaming Video Deals with Disney UK, BBC Worldwide, ITV
--Deutsche Telekom to Integrate MobiTV's "TV Everywhere" Solution
--NDS Eyes IPO, Receives TV Innovation Award
Due to the large volume of news generated by last week's 2012 International Consumer Electronics Show (CES), we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several more days to process all the news from the show: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with...

Canoe Ventures Publishes In-Depth Report on TVOT NYC Intensive 2011

--Topics Covered Include Interactive TV Advertising, VOD and Dynamic Ad Insertion, ACR, HTML5, Social TV, New Multiplatform Market Opportunities, and More
--Download the Report Here
Canoe Ventures has just published an in-depth report on TVOT NYC Intensive , the annual New York edition of [itvt]'s TV of Tomorrow Show, which took place Monday, December 5th in Midtown Manhattan. Canoe was the premiere sponsor of the event.

A PDF file of the report can be downloaded here .

The table of contents for the report is below: 2 Interactive TV: Finally Here. So...

INdustry: How Apple's Smart Genius TV Could Win Big

Is it a rumor? Or is it now a foregone conclusion? Seems the bandwagon has started to roll on Apple 's entry into the Smart TV market. The question is, what are they going to do? I guess we all expect Apple to enter the TV market with something very different, very competitive and very creative...a better Smart TV...a smarter Smart TV. Genius TV? So, how might a Genius TV be better than today's Smart...

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