march madness

Interactive TV Headlines Round-Up (VII): SeaChange, Com Hem, Sensio, Paramount, Shazam, Softel, Spotify, LG, Aspiro TV, Thomson Video Networks, GCI, TiVo, Facebook, "March Madness"

Because the [itvt] editorial team has been busy working on The TV of Tomorrow Show 2013 ( June 25th-26th in San Francisco--Early-Bird Registration ends midnight Sunday! ), we are covering stories in this issue in headlines/round-up format: Swedish Cable Operator, Com Hem, Selects SeaChange's Adrenalin Platform to Power its New TiVo-Based VOD Service Sensio in Deal to Make Select Paramount Pictures 3D Movies Available for Rental on its 3DGO! 3D Connected-TV VOD Service Second-Screen/ACR Company,...

Interview: Ensequence's Mike Kelley and Verizon's Phil Santoro on FiOS TV's New ESPN Tournament Challenge App

Ensequence recently developed the ESPN Tournament Challenge TV App , an interactive TV app for Verizon FiOS TV and ESPN that allows fans to create and follow personalized tournament brackets during the NCAA Men's Basketball Tournament ("March Madness") .

Subscribers create or check their brackets by clicking on the "Widgets" button on the FiOS TV remote control, selecting "FiOS TV Widgets," and then selecting the ESPN Tournament Challenge icon under the...

News Round-Up: Broadband TV and OTT

--"Interactive Episodes" of "Doctor Who" Reviewed (Video)
--Hulu to Begin Testing Subscription-Based Service Next Month
--NCAA in 14-Year, $10.8 Billion "March Madness" Deal
--Revision3 Launches Interactive TV Cooking Show
--Roku Begins Offering NBA Game Time
--Vudu Offering "Avatar" with Extras, 28 Days before Netflix
--YouTube Quietly Expands its Movie Rental Line-Up
The [itvt] editorial team will be on the road this week and next, so we will be covering most stories in round-up/summary form, and we anticipate that there will be some additional interruptions of our regular news publishing schedule beyond that. We apologize in advance for any inconvenience to our readers. Here is a round-up of interactive TV-related news pertaining primarily to the broadband TV/OTT space : Earlier this month (see the article published on...

Traffic for CBS's March Madness On Demand Up Substantially from Last Year

--Canada's Score Media in Broadband Video Deal with NHL
CBS on Tuesday released traffic statistics for March Madness on Demand (MMOD), the broadband video service it offers for the annual NCAA Division I Men's Basketball Championship. According to the broadcaster: 11.7 million hours of live streaming video and audio (up 36% compared to last year) were consumed by 8.3 million unique visitors (up 10% from last year) to the NCAA MMOD video player. By way of comparison, ratings for CBS Sports' TV coverage of...

DirecTV Launches Sports-Themed Interactive TV Application, ScoreGuide

--Round-Up of Recent Interactive TV Sports News from DirecTV
Satellite-TV provider, DirecTV, launched an interactive TV application called ScoreGuide, Monday, that extends its program guide with information targeted at sports fans. Viewers are alerted to the new application--which is being offered at no additional charge--by a small on-screen icon that is being displayed on all of DirecTV's approximately 200 sports channels (which include regional sports networks, subscription channels, and national cable channels devoted to sports). The app allows viewers with interactive TV-enabled DirecTV receivers...

Verizon Launches FiOS HD VOD in More Markets

--Interactive Media Guide Now Available across Entire FiOS Footprint
US incumbent telco Verizon has launched HD VOD service in parts of
nine more states where it offers its FiOS TV service: California,
Delaware, Maryland, Massachusetts, New Jersey, New York, eastern
Pennsylvania, Rhode Island and Texas (note: it has also announced
plans to launch it in Oregon in the near future). It initially launched the
service last December in Florida, Indiana, western Pennsylvania and
Virginia. It also recently expanded the service's content line-up via new
deals with CBS (note: the CBS deal allowed it to offer both SD and HD

DirecTV Rolls Out Multiple Interactive TV Services

--Forms Audience-Measurement Partnership with TNS US satellite TV provider, DirecTV, continues to roll out interactive TV
services as an integral part of its sports coverage and of its service
offering in general (note: the company is also expected to launch a
VOD service this quarter; a report in the Wall Street Journal stated that
the service will employ a combination of push-VOD and broadband

Usage of CBS Sports' March Madness on Demand Increases Significantly

CBS Sports contacted [itvt] last week to provide statistics on the
broadband video service it offered for the recent NCAA Division I
Men's Basketball Championship (popularly referred to as "March
Madness"). According to the company: From March 20th (opening day) through April 7th (championship
game), there were 4,759,306 total unique visitors to the NCAA March
Madness on Demand video player, compared to 1,800,383 total unique...