CableLabs Publishes 3D Content Encoding Specification

--3D Round-Up: DirecTV, Panasonic, Softel, Verizon
US cable-industry research, development and standardization body, CableLabs , said Wednesday that it has published a new specification as a guide for producers, programmers and aggregators of stereoscopic 3D programming. The new spec--entitled Content Encoding Profiles (CEP) 3.0 Specification (OC-SP-CEP3.0-I01-100827), and representing CableLabs' first 3D content encoding spec--can be viewed here in the OpenCable Specifications area of the CableLabs Web site.

According to CableLabs, the new CEP spec--which it says was developed...

Companies Showcase Advanced/Interactive TV Technologies at CableLabs Innovation Showcase

US cable-industry research, development and standards organization, CableLabs , has provided some information on the technologies that were featured at its Innovation Showcase, Monday. The Innovation Showcase , which was part of CableLabs' Summer Conference , saw 11 companies pitching new technologies to conference attendees, who then voted for the one they deemed most likely to succeed in the marketplace. The winner was BelAir Networks' new BelAir100SP Strand Picocell (see below): ActiveVideo Network s' demo...

Panasonic Launches Twitter App on Viera Cast-Enabled Plasma HDTV's

Panasonic said Tuesday that it has activated a Twitter app on plasma HDTV sets equipped with its Viera Cast connected-TV platform. The company also said that it will launch Twitter functionality on Viera Cast-enabled Blu-ray disc players at a later date.

Panasonic originally revealed its plans to launch Twitter on Viera Cast at the Consumer Electronics Show in January. Other services that it has added to the connected-TV platform over the course...

News Round-Up

--CBS Interactive Testing Social TV App, " Relay"
--DirecTV, Google in Ad Sales Partnership
--UK Broadcaster, Five, in Deal to Embed its Broadband VOD Player in Facebook
--iN Demand Renews VOD Deal with SES World Skies
--Panasonic Taps Netgear to Provide Wireless Connectivity for its Viera Connected TV's
--Sony in Bravia OTT Deal with Germany's sevenload
--Transpond Acquired by Webtrends
Here are some other interactive TV-related stories we didn't have room for in this issue: CBS Interactive is beta-testing a social TV application, called Relay, according to an article by Andrew Wallenstein in the Hollywood reporter. Among other things, the app features Foursquare-style user check-in functionality and badge rewards (note: users will be able to check-in to and receive rewards for viewing other programming in addition to CBS offerings), as well as chat and...

News Round-Up (VIII): Pace, 2Wire, Panasonic (tru2way), Philo

--Pace Targets US Tier-One Telco Market with 2Wire Acquisition
--Panasonic No Longer Selling tru2way Devices in Retail
--Social TV Start-Up, Philo, Secures Funding, Launches New Features
The [itvt] editorial team is currently on the road, so we are covering most stories in round-up/summary form, and we anticipate that there will be some additional interruptions of our regular news publishing schedule beyond that. It will likely take a short while for us to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your...

News Round-Up

--Report: Google CEO, Schmidt, Championing "Interactive Video Ads"
--Reports: Hulu Planning International Hulu Plus Launch, Is in Talks about Launching on US Cable VOD
--MTV Acquires Social Gaming Company, Social Express
--Panasonic in VieraCast OTT Deal with AceTrax
--PlaySpan Launches Micropayments Service for Broadband Video
--USPTO Suspends DISH Network's Application to Trademark "TV Everywhere"
--Comcast Attempting to Register "DVR2Go" with USPTO
--Visiware Develops Multiplayer Skill-Based Internet Games for France's TF1
--YouTube Announces 4K Support, Partner Grants Program
Here are some other interactive TV-related stories we didn't have room for in this issue: Google is championing "interactive video ads," the company's CEO, Eric Schmidt, told the Wall Street Journal's Jessica Vascellaro at Allen & Co.'s Sun Valley conference last week. "Such ads, which could appear anywhere on a Web page, not just inside a video, would be like mini-Web pages," Vascellaro writes. "That means they could allow Web users to watch a video,...

News Round-Up:

--BT Vision Planning to Launch VOD Advertising
--DirecTV Teams with Panasonic to Launch 3D Channels
--Groups Seek to Expand COPPA to Interactive TV, Other New Media
Here is a round-up of some other recent interactive TV-related stories that we didn't have room for in this issue: UK incumbent telco, BT , plans to introduce advertising in the first half of 2011 in association with the VOD programming it offers on its Microsoft Mediaroom-powered hybrid DTT/IP platform, BT Vision, Marc Watson, chief executive of TV and online services at BT Retail, told Media Week last week. "Absolutely we will look to offer...

News Round-Up

--Cox's tru2way-Powered Trio Guide Is Live
--Panasonic North America CTO to Answer Consumer Questions on 3D in Live Ustream Webcast
--Sky Sports Pack Subs Given "Bonus Access" to the Service via Sky Mobile TV and Sky Player
Here is a round-up of some other recent interactive TV-related stories that we didn't have room for in this issue: Cox Communications ' NDS-built, tru2way-powered Trio EPG (see the article published on, May 11th) is live and "in front of real customers today," and will be deployed in all Cox's markets later this year, the company's executive director of video product development, Lisa Pickelsimer, told attendees of Light Reading's Cable Next-Gen Video Strategies conference...

Skype Voice and Video Calling Now Available on Panasonic's Viera Cast-Enabled HDTV's

--Feature Enabled by New $170 Communication Camera which Will Be Sold Separately
Panasonic and Internet communications software provider, Skype , on Tuesday announced the activation of a service called "Skype on your Viera" on 2010 Panasonic Viera Cast-enabled HDTV sets (note: Viera Cast is the brand through which Panasonic designates its OTT offering; other services available through Viera Cast include Amazon VOD, YouTube, Google's Picasa, Netflix, Pandora, Twitter, Fox Sports, and a weather service), and also announced the availability of a new Skype-enabled communication camera from Panasonic,...

RCDb Targets Cable via Partnerships with S&T, Alticast, Jinni, Panasonic, Gracenote, PayPal

Related Content Database (RCDb) , a company that until recently described itself as "a leading provider of software and services for network-connected Blu-ray discs, players and other connected devices," made a slew of announcements at the NCTA Cable Show, Tuesday, that appear to signal its intent to penetrate the cable interactive TV space. It announced: A partnership with Strategy & Technology to deliver interactive Web services and data feeds "deep in the cable network." A...