satellite

DirecTV Launches French Open Tennis, GameSearch Applications

Satellite TV provider, DirecTV, recently offered an interactive TV
application to accompany its coverage of the French Open tennis
tournament. Dubbed French Open Interactive and available from May
25th through June 1st, the application was developed by DirecTV in
partnership with the Tennis Channel and ESPN2. It offered complete
coverage of play on five courts during the tournament's first six days,
and eight hours of coverage on Saturday, May 31st and Sunday, June
1st: according to DirecTV, the service offered a total of 350 hours of
tournament coverage. At the core of the service was a "mix" channel
that allowed viewers to watch up to six live matches simultaneously,

[itvt] Interview: Steven Roberts and Tyler Slocum, DirecTV

TylerSlocum-2008.jpg
In this recorded episode of [itvt]'s talk radio show, "The TV of Tomorrow Show with Tracy Swedlow," Steven Roberts , SVP of new media and business development at DirecTV , and Tyler Slocum , the company's senior director of ITV and DVR services, provide an update on DirecTV's interactive TV offerings. Topics discussed include usage statistics for DirecTV's various ITV services, the company's ITV strategy, its future ITV and DVR plans, and more. To listen...

DISH Network Execs Discuss the Company's New ITV Advertising Deal with NBC Universal

ScottHiggins.jpg
In this recorded episode of [itvt]'s talk radio show, "The TV of
Tomorrow Show with Tracy Swedlow," Michael Finn , VP of
advertising sales at DISH Network, and Scott Higgins , the company's
director of interactive programming, discuss DISH's new interactive
TV advertising deal with NBC Universal, and the company's plans to
make increasing use of the DVR hard drive for its interactive TV
...

DirecTV Rolls Out Multiple Interactive TV Services

--Forms Audience-Measurement Partnership with TNS US satellite TV provider, DirecTV, continues to roll out interactive TV
services as an integral part of its sports coverage and of its service
offering in general (note: the company is also expected to launch a
VOD service this quarter; a report in the Wall Street Journal stated that
the service will employ a combination of push-VOD and broadband
technologies:...

DISH Launches Second Phase of its Election-Year ITV Application

DISH Launches Second Phase of its Election-Year ITV Application Earlier this year, US satellite TV provider, DISH (formerly EchoStar),
launched the second phase of its election-year interactive TV
application, DISH Decision 2008. The first phase, dubbed "You Decide
2008" and based on technology from BIAP, presented DISH
subscribers with a series of questions designed to help match their
opinions with various candidates' positions. The second...

[itvt] Radio: PBS Celebrity, Gary Sohmers, on his Video Queue ITV Technology

In this recorded episode of [itvt]'s talk radio show, "The TV of Tomorrow Show with Tracy Swedlow," Gary Sohmers , president and chairman of Interactive Meet and Greet Entertainment (IMAGE) , discusses his company's flagship Video Queue technology, which allows TV viewers to have face-to-face encounters with celebrities. (Note: Sohmers will probably be familiar to [itvt] readers who are also PBS viewers: he is a regular guest on the popular program, "Antiques Roadshow," where he appraises toys, collectibles and memorabilia.)

Pages