Televisionation: Curren¢y: VAB Chief, Sean Cunningham, on “25 Ways TV Grows Brands” and More
March 29, 2023
ITVT is pleased to present a new episode of Televisionation: Curren¢y, our podcast devoted to measurement, data, audiences and more.
This episode features Sean Cunningham, President and CEO of the Video Advertising Bureau (VAB), discussing that organization’s new report, “25 Ways TV Grows Brands,” as well as sharing his thoughts on the latest developments in audience measurement, updating us on the VAB’s recent activities, and outlining the organization’s future plans.