Radio ITVT: The Research Infrastructure for Direct-to-Consumer Streaming Services at TVOT NYC 2019

ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “The Research Infrastructure for Direct-to-Consumer Streaming Services.” The session was described in the show brochure as follows:

“The move to Direct-to-Consumer (D2C) services is one of the hottest topics impacting the media industry today. These services require far different research, data and analytic support than are typically required for media companies. Research now informs product design and product optimization, customer acquisition, programming optimization and retention measurement.

Radio ITVT: New Developments in Measurement and Data Science at TVOT NYC 2019

ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “Understanding the Fragmented Audience: New Developments in Measurement and Data Science.” The session was described in the show brochure as follows:

“This session will explore the future of audience measurement and the innovations that are emerging in response to the ongoing fragmentation of TV viewership.

ITVT Presents...The TV of Tomorrow Show, San Francisco 2020

  • TVOT SF 2020 Will Feature Incredible Networking and Business-Development Opportunities for Attendees, Highly Effective Branding Options for Sponsors and Exhibitors, Close to 200 Expert Speakers and Panelists, Hands-On Workshops and Master Classes, the Presentation of the 17th Annual Awards for Leadership in Interactive and Multiplatform Television, and Much, Much More
  • The Show Will Take Place June 17th and 18th at The Golden Gate Club , a Spectacular Venue in San Francisco's Presidio National Park, Overlooking the Golden Gate Bridge, Alcatraz Island and the San Francisco Bay
  • Tickets On Sale Now : Special Early-Bird and Group Rates Available, Providing Savings of up to 40%!
InteractiveTV Today (ITVT) is pleased to announce that the fourteenth annual TV of Tomorrow Show (TVOT) will take place June 17th-18th (Wednesday-Thursday) at The Golden Gate Club in San Francisco's famous Presidio National Park--a truly stunning location that overlooks the Golden Gate Bridge, Alcatraz Island and the San Francisco Bay. While just 15 minutes from downtown San Francisco, the show's location allows us to offer attendees a retreat-like experience in a uniquely beautiful and memorable...

Radio ITVT: Streaming the News: The Legacy Brands Rebrand at TVOT NYC 2019

ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “Streaming the News: The Legacy Brands Rebrand.” The session was described in the show brochure as follows:

“This session will explore how the digital arms of broadcast networks' legacy news operations are balancing maintaining those networks' brand equity with the need to adapt to an environment that is quickly changing around them--not only technologically, but economically, socially and politically.

Radio ITVT: AI and ML Take Over TV at TVOT NYC 2019

ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “AI and ML Take Over TV: Monetizing Data in Every Pixel.” The session was described in the show brochure as follow:

TVOT NYC 2019 Press Coverage

ITVT is pleased to present press coverage of TVOT NYC 2019 (December 4th in Manhattan), which was our tenth annual East Coast TV of Tomorrow Show event. The coverage includes articles (16) from Forbes , Deadline , Broadcasting & Cable , CableFax and others. We would also like to thank our PR agency, Breakaway Communications , for their excellent work managing press relations and social media for the show. Not only are they savvy, capable...

Photos from TVOT NYC 2019

ITVT is pleased to present photos from our recent East Coast TV of Tomorrow Show event, TVOT NYC 2019 . The photos are available on our SmugMug page , together with photos from previous TVOT events . Session (panel and keynote) photos are organized alphabetically by session title; and the page also includes photos in the following categories: People & General Environment; Lunch; and Sponsorship & Signage. Standard-definition, Web-ready (600x400 pixels) versions of the photos...

Radio ITVT: The ROI of UX at TVOT NYC 2019

ITVT is pleased to present an audio recording of the TVOT NYC 2019 session, “The ROI of UX.” The session was described in the show brochure as follow:

Radio ITVT: TVOT NYC 2019 Keynote Fireside with Comcast’s Marcien Jenckes and Viacom’s Sean Coar

ITVT is pleased to present an audio recording of the TVOT NYC 2019 keynote fireside chat, which featured Marcien Jenckes, President of Comcast Advertising, in conversation with Sean Coar, SVP of Data Strategy at Viacom. The session, entitled “On Addressability: A Programmer’s Perspective,” was described in the show brochure as follow:

Radio ITVT: Synamedia and Triveni Digital on their ATSC 3.0 Partnership

Last fall, video software provider, Synamedia, and program guide, metadata management and data broadcasting company, Triveni Digital, announced a partnership to facilitate broadcasters’, content providers’ and service providers’ transition to the new ATSC 3.0 standard—a transition that will require that ATSC 3.0 solutions support simultaneous broadcasts of both ATSC 3.0 and ATSC 1.0 signals.