President of Advertisinghttps://corporate.comcast.com/news-information/leadership-overview/marcien-jenckes
Marcien Jenckes serves as President, Advertising for Comcast Cable. In this role, he is responsible for Comcast’s portfolio of advertising assets, positioning Comcast for continued success and even greater levels of growth as the advertising market adapts to new technology and business models.
Previously, Marcien oversaw Comcast Cable’s residential lines of business, which include Xfinity Video, Xfinity Internet, Xfinity Home, and Xfinity Voice, including the strategy, development, and deployment of innovative technologies and services across all categories to provide a great entertainment and communications experience for tens of millions of customers.
Prior to joining Comcast, Marcien was an entrepreneur, involved with a host of digital advertising and media syndication start-ups including Grab Networks and Voxant. He also held a variety of leadership roles at AOL Inc., where he launched AOL’s free web services, including the free AOL.com portal. Prior to AOL, Marcien worked as a consultant for McKinsey & Company in their media and telecom practice.
Marcien holds a MBA from the Darden School at the University of Virginia, and a BA in economics and political science from New York University.
CEO Blockchain Creative Labs (Fox)https://blockchaincreativelabs.com
Scott Greenberg is CEO of Blockchain Creative Labs (BCL), FOX Entertainment and Emmy Award-winning animation studio Bento Box Entertainment’s NFT studio, which recently launched the digital marketplace “The MaskVerse” for FOX’s hit singing competition program, THE MASKED SINGER, and oversees a $100 million creator fund to identify growth opportunities in the space. BCL is currently preparing to launch a dedicated digital marketplace for KRAPOPOLIS, marking the first animated series to be curated entirely on the blockchain. Additionally, BCL and WWE recently announced an exclusive multi-year agreement to launch an NFT marketplace for licensed digital WWE tokens and collectibles. BCL also is serving as the first-ever Blockchain Sponsor of the South by Southwest (SXSW) Conference and Festivals from March 11-20, 2022, in Austin, TX.
Greenberg also is Co-Founder and CEO of Bento Box, where he oversees the business and operational management of the company, including creative development, business development, brand management, corporate strategy and business and legal affairs.
Series produced by Bento Box include FOX’s hit series, BOB’S BURGERS, THE GREAT NORTH and HOUSEBROKEN, as well as upcoming comedies KRAPOPOLIS, from Emmy-winning creator Dan Harmon (Rick and Morty, Community), and GRIMSBURG, starring and executive-produced by Emmy winner Jon Hamm (Mad Men, Top Gun: Maverick). Bento Box also produces Netflix’s Paradise PD and Saturday Morning All Star Hits; Apple TV+’s Central Park and Wolfboy and the Everything Factory; HBO Max’s The Prince; and Hulu’s Koala Man.
Additionally, Bento Box jointly operates the Melbourne, Australia-based animation studio Princess Bento Studio, which it formed in 2021 with television and film production company Princess Pictures. The studio produces content for platforms in the United States, Australia, Australian co-production treaty countries and across the globe.
Prior to Bento Box, Greenberg was President and COO of Film Roman and Executive Vice President of Production at Starz Media. Under his supervision, Film Roman produced THE SIMPSONS, The Simpsons Movie and King of the Hill for FOX, Super Hero Squad, The Avengers and X-Men Evolution for Marvel Entertainment and numerous other projects.
Greenberg is a member of the Producers Guild of America, The Television Academy and Young Presidents’ Organization (YPOLA). He began his career as a lawyer and was a member of the New York and New Jersey bar associations.
EVP of Content Licensing and Business Developmenthttps://aandenetworks.com
Mark Garner is Executive Vice President, Global Content Sales and Business Development at A+E Networks. Garner’s remit is primarily focused on the development of strategy to monetize A+E Networks vast library of owned and original content through partnerships with traditional and emerging content distribution platforms. Garner is also charged with optimizing A+E Networks core creative business through developing new business inclusive of co-productions, podcasting and out-of-home distribution.
Prior to joining A+E Networks, Garner worked as an executive at several start-up ventures, including a satellite broadcast network based in Johannesburg, South Africa where he successfully built the network’s distribution to 22 sub-Saharan countries. Subsequent to his time in South Africa, he led business development efforts for a direct-to-consumer, on-line automotive sales venture. Garner also held positions at Lifetime Entertainment Services, MTV Networks and AT&T (formerly Pacific Bell) in sales, marketing and product management.
Garner is a current board member of The Black News Channel (BNC); MIPCOM Diversity & Inclusion; and The Digital Entertainment Group (DEG). He also recently served on the board of directors for the industry association CTAM and has served as a Governor on the board of the South Orange Performing Arts Center. Garner has chaired and served on the executive committee of NAMIC, the media industry’s leading organization for advocacy on behalf of people of color.
Garner earned his B.A. in Economics and Sociology from Stanford University. Born in Detroit, and raised in the New York metropolitan area, he now resides in South Orange, New Jersey.
Chief Commercial Officerhttps://comscore.com
Chris Wilson has built a reputation in the research industry as a visionary by working daily to create the television measurement products of the future.
As Chief Commercial Officer at Comscore, Chris oversees the Commercial, Sales Operations and Marketing teams, along with the international business lines. In his role, Chris says his mission is to further the development of new products and services to measure TV across every platform and better integrate the company’s digital, TV, and cross-platform sales efforts through consistent best practices across Comscore’s commercial teams.
Throughout his career, Chris has played a critical role in the growth and evolution of TV measurement. Prior to his role at Comscore, Chris served as Executive Vice President, National Television Products at both Comscore and Rentrak; Senior Vice President, Sales at Scarborough Research Company; President at Experian Research Services; President & COO of Simmons Market Research Bureau; and CEO & President of LogicLab, a division of Merkle LLC.
When he’s not working to build and maintain key strategic relationships with national advertisers, agencies, and TV networks, Chris enjoys playing golf and scuba diving. He lives in New Jersey with his wife, three kids, a dog, and a horse.
Steve Reynolds is President of Imagine Communications, a global leader in multiscreen video and ad management solutions that broadcasters, networks, video service providers and enterprises around the world rely on to support their mission-critical operations. Steve brings more than 25 years of technology leadership in the cable industry to Imagine Communications. At Comcast, he served as Senior Vice President of Premises Technology, overseeing the strategy, roadmap and development of all technologies employed in service delivery to the customer premises. Prior to Comcast, Steve was Senior Vice President of Technology at OpenTV Incorporated, a world leader in digital and interactive television technology. His cable industry experience also includes executive positions at ACTV Incorporated and Intellocity USA. Steve was a member of the technical team at TV Guide, leading development of the industry’s first interactive program guide for digital cable set-tops. Steve earned a Master of Science in Computer Engineering from Widener University. He holds a Bachelor of Science degree in Computer Science from West Chester University. Steve is a member of the SCTE and has participated in numerous standards-making bodies in the cable and digital video industries. He holds over two dozen patents relating to digital video, interactive television and digital devices.
SVP of Advanced Advertising and Digital Partnershipshttps://amcnetworks.com
Evan Adlman serves as senior vice president of advanced advertising and digital partnerships for AMC Networks. In this role, Adlman leads all advanced advertising sales and digital partnerships, enabling clients to leverage data and platforms across AMC Networks’ brands to reach their audiences. In addition, Adlman oversees the digital partnerships, programmatic business and operations teams and works closely with the broader advertising sales team on sales opportunities and its go-to-market strategy, based on an audience-first approach. Adlman also works closely with the organization’s programming and business development teams on an increasingly expanding array of ways to serve content to users on new platforms, enabling more opportunities for clients to engage with audiences.
Prior to joining AMC Networks, Adlman was most recently senior vice president, enterprise sales for Condé Nast, where his scope included programmatic, data, video and agency partnerships. He led the enterprise sales team, all data partnerships and designed the go-to-market strategy for the company’s AdTech partnerships and business integrations across display, video and email.
Before Condé Nast, Adlman led PubMatic’s supply business for the Americas. His team worked with premium publishers to implement programmatic ad buying capabilities and strategies across their direct and indirect sales teams.
Chief Revenue Officerhttps://comscore.com
Carol Hinnant is a seasoned media industry professional with 30 years of expertise. Ms. Hinnant draws upon a wealth of knowledge in the fields of strategic business development, sales and planning within the media and entertainment sectors in her role at Comscore.
As Chief Revenue Officer, Ms. Hinnant guides Comscore’s revenue-generating operations across the global digital, television, and cross-platform business. Prior to that, Ms. Hinnant served as the company’s Executive Vice President, National Television Sales, managing the sales and account management team and working face-to-face with Comscore’s network clients developing new, innovative approaches to industry challenges using Comscore’s granular television and digital measurement insights and driving cross-platform solutions.
Ms. Hinnant also served as Senior Vice President, National Television Sales at Rentrak since 2006 and spent 16 years growing multi-platform distribution channels for cable network giants and emerging niche networks. She entered the media industry via HBO’s legal department and credits the vast experiences she gained through her industry employment as the basis for her success at Comscore.
Ms. Hinnant was named a Woman to Watch in the cable industry by Multichannel News and Women In Cable Television (WICT) and was named a Rainmaker by CTAM in 2008.
When Ms. Hinnant is not on the road reaching out to network clients and prospects, she enjoys spending time with her family, golfing, cooking and traveling.
Executive Director of US Investment Strategyhttps://groupm.com
Adam Gerber is Executive Director, U.S. Investment Strategy for GroupM, WPP’s media investment group, collectively representing more than $14B in investment from the world’s largest and most dynamic advertisers, including NBCUniversal, Unilever, Ford, Google, Mars, The Coca-Cola Company, and L’Oréal.
In his role, Gerber leads initiatives to help GroupM’s clients create and capture value across a rapidly changing media landscape by co-developing new advertising models with media companies, defining and scaling omni-channel addressable capabilities, and creating competitive advantages in an era of platform-based, data-driven campaign management.
Gerber first joined GroupM in 2017, previously serving as Global Chief Investment Officer at Essence, recognized as one of the industry’s most innovative media agencies. Prior to Essence, Gerber spent six years at ABC/Disney where he departed as SVP, Client Development & Communications and served four years as an evangelist for the digitally oriented audience measurement and targeting company Quantcast as Chief Marketing Officer.
Gerber began his career in 1990 working across a variety of roles at startups and media agencies including Brightcove, America Online, Mediavest Worldwide/Publicis, Ammirati Puris Lintas/IPG and J Walter Thompson/WPP.
A regular commentator on issues affecting advertisers, Gerber has been recognized by Adweek and Mediaweek as one of the industry’s leading figures in media and served as chairman of the 4A’s Interactive Marketing & New Media Committee from 2001-2003. He holds a B.S. degree in Journalism and a B.A. degree in International Relations from Boston University, and resides in Westchester with his wife and two children.
Shawn Makhijani is the Senior Vice President of Business Development and Strategy for NBCUniversal Television & Streaming and NBC Spot On – an advanced video advertising business launched by the NBCUniversal Local division that is designed for local/regional CTV and OTT advertisers.
In this role, Makhijani is responsible for business development and strategy across NBCUniversal with a focus on the broadcast businesses including NBCUniversal Local, NBC Affiliate Relations. He works with TV, digital and sales leaders to create strategies and identify opportunities for growth through strategic alliances, partnerships, mergers and acquisitions and organic business creation.
Makhijani also runs NBCUniversal Local’s NBC Spot On business and manages sales strategy for NBCUniversal Local’s local and regional sales businesses. NBCUniversal Local includes 42 NBC/Telemundo owned stations and their associated digital platforms, 7 regional sports networks, regional news network NECN, a robust digital out-of-home group, national multicast networks NBCLX, COZI TV and TeleXitos, and the division’s in-house production, marketing and promotions companies.
Makhijani joined NBCUniversal in 2007, initially charged with growing the digital businesses of the NBC Owned Television Stations group. With the formation of the NBCUniversal Owned Television Stations division, which combined the NBC Owned Television Stations group with the Telemundo Station Group and NECN, his role expanded and was charged with overseeing business development and strategy across all local businesses. The NBCUniversal Owned Television Stations division was rebranded to NBCUniversal Local in 2021.
Before joining NBCUniversal, Makhijani held business development positions at AOL, TellMe Networks, Excite@Home, Twentieth Century Fox and Indo American Enterprises. In addition, he worked in M&A and Equity Capital Markets for JP Morgan. He started his first broadcast television venture at the age of 15, when he co-founded the popular U.S. based television network, Namaste America, where he produced and hosted several shows.
Makhijani earned a bachelor’s degree in Government from Dartmouth College, and an MBA from the Kellogg School of Management at Northwestern University.
Former GVP of Global Product and Design, Discovery+ Direct-to-Consumerhttps://discovery.com
Shawn Johnson is the Group Vice President Design & Product for Discovery Communications. He is an Emmy® Award winning Executive, Speaker, Innovator, Entrepreneur & Futurist.
Shawn is responsible for Product, Design, User Experience and Brand Creative. He sets the Product Vision and Go-to-Market Strategies through Design Thinking and Human-Centered Design strategies for all TV and Direct to Consumer products, platforms, services and experiences.
He combines an award-winning product portfolio with strategy, technology and business acumen. Shawn is a proven global leader who builds synergies between cross functional teams through Design Leadership. His teams deliver engaging user journeys that create positive, memorable & lasting consumer relationships within evolving product and technology ecosystems.
Over the past two decades, Shawn has remained at the forefront of innovation – building, leading and cultivating teams globally. An entrepreneur and founder of several successful west coast agencies, Shawn has had the pleasure to with a broad range of clients including, Nike, Unilever, Sony, Budweiser, Paramount Pictures, 20th Century Fox, Coca-Cola, Nissan, and Walt Disney Imagineering.
Chief Marketing Officer, NBCUniversal, Advertising Sales & Partnershipshttps://nbcuniversal.com
Josh Feldman serves as Chief Marketing Officer, NBCUniversal Advertising Sales and Partnerships. He is the division’s first global CMO, reporting into Linda Yaccarino, Chairman, Global Advertising and Partnerships. In this role, Feldman is responsible for driving how NBCUniversal’s Advertising and Partnerships division shows up in the marketplace, leading creative executions that span Upfronts and industry-first events.
He oversees the entire Creative Partnerships group, comprising the company’s Commerce, Creative, Marketing, and Production teams. This group operates the division’s full scale creative agency; leads NBCU’s development of an innovative suite of commerce solutions, such as One Platform Commerce; and furthers the company’s commercial innovation commitments.
Previously, Feldman served as the division’s Executive Vice President, Head of Marketing and Advertising Creative. Prior to joining NBCUniversal, Feldman started his career at Turner Broadcasting, where he took on various roles including Senior Vice President & National Sales Manager, Vice President & New York Sales Manager as well as Account Executive, where he oversaw client relationships for Cartoon Network, Adult Swim, truTV, TBS and TNT.
Feldman has been named to the Multichannel News “40 Under 40” list and has been recognized for his team’s innovative client partnerships which have spanned on-air, digital and video-on-demand platforms. He also serves on numerous boards including Young Audiences New York (YANY), GFYC Foundation, and YMCA’s Arts and Letters Committee. Feldman is a graduate of Michigan State University.
VP, Product Design & User Research – Magnolia Direct-to-Consumerhttps://discovery.com
HELLO! I am an Award Winning Executive UX & Design Leader, Team Builder, Speaker and Motivator. I am recognized for building and designing best-in-class products, teams and experiences on emerging and multi-platforms in the media, technology and lifestyle industries.
I lead a hybrid UX team who have a combination skillset of User Interface / Interaction / Visual & Motion Design / User Research / User Testing / Human Factors Engineering. Throughout my career, my teams are consistently recognized for our positive morale, collaboration, efficient execution, and our notable high performance culture.
I evolve user experience design methodologies into agile, product and design led – customer obsessed cultures that drive teams toward innovation, transformation and operational excellence at global scale.
I currently serve as Vice President of Product Design, User Experience and User Research for Discovery. I am responsible for leading and overseeing User Experience and Product Design for the Discovery Direct to Consumer portfolio for Magnolia, a Joint Venture partnership between Discovery Inc. and Chip and Joanna Gaines.
My specialty is the intersection and influence of Psychology and UX Design, and I’m a firm believer that cognitive science principles are at the core/foundation of how we design.
Chief Measurability Officerhttps://videoamp.com
As Chief Measurability Officer, Josh boasts over 30 years of market research and audience measurement experience. Josh brings his expertise in audience measurement to the role with a focus on cross-screen measurability and its influence on advertising’s ever-evolving landscape. Josh serves as President of the Media Research Council and was the recipient of the esteemed Erwin Ephron Award in 2020.
When not focusing on advertising, Josh is a gold and platinum record holder with his liner notes for the Allman Brothers Band’s 2004 DVD, “Live From the Beacon Theater,” earning him the honor with the Recording Industry Association of America.
Global Head of Analytics and Insightshttps://samsung.com
Justin Evans is Global Head of Analytics & Insights for Samsung Ads. Justin’s team helps clients on three continents understand the emerging TV ecosystem and achieve better performance across linear TV, OTT, digital and mobile. Justin is a leader in cross-screen video and TV innovation: prior to Samsung he was Vice President of Data Strategy at Comcast Spotlight (Effectv), where helped lead the transformation of that $2.5 billion local TV business to an audience and attribution focus, leading analytics, product management and ad sales research. In addition, Justin headed data at venture-backed Collective, serving as EVP Enterprise and Chief Strategy Officer, where he introduced the use of TV STB data into digital; and was SVP of Advertising Solutions at The Nielsen Company where he coined Nielsen’s “Reach Resonance Reaction” framework for ad effectiveness. Justin received a Master of Business Administration degree in Finance from NYU Stern and a Bachelor of Arts degree in English from Columbia University.
General Manager, Activation Solutionshttps://comscore.com
Rachel Gantz serves as the General Manager for Activation Solutions at Comscore, where she oversees
product and go–to–market strategy, as well as operational execution of Comscore’s Activation business,
which fuels the programmatic advertising ecosystem with best–in–class quality data at scale.
Rachel brings to this role more than a decade of experience in market research, media measurement,
and consumer insights, having led commercial partnerships, strategy, marketing, client service, and sales
enablement teams across Comscore and Kantar Millward Brown. Prior to the world of ad tech, Rachel
began her career in strategy consulting, advising Fortune 100 companies on strategic growth objectives.
Rachel holds an MBA from MIT Sloan School of Management and a BA in Mathematics and Economics
from Emory University.
Chief Data Scientisthttps://marketcast.com
Tom is a TV big data analytics innovator and is Chief Data Scientist at MarketCast.
Prior to joining MarketCast, Tom led the technology and data science teams at Deductive, a data science services company acquired by MarketCast in 2020.
Over the course of his career, Tom has developed many of the algorithms used by leading media companies and researchers to compare Smart TV data with traditional TV data sets. Previously, Tom founded Genius Digital, providing consumer analytics and insight to MVPDs across Asia and North America. Tom also developed the TV Genius content discovery platform which was deployed across Europe before being acquired by Red Bee Media (now Ericsson).
Tom has a degree in Physics from Oxford University and lives in the UK with his wife, four children, seven guitars and a double bass.”
Michael Beach is the Chief Executive Officer of Cross Screen Media, a media analytics and software company that enables marketers to plan, activate, and measure CTV and linear TV at the local level. Cross Screen Media is a disruptor that sits at the intersection of audience targeting and video advertising.
Before Cross Screen Media, Beach co-founded Targeted Victory, which quickly grew to be one of the dominant digital agencies in politics with 800+ clients, $250M+ in total revenue and 130+ employees.
Michael is also the founder and editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC and Bloomberg, and on NPR’s Planet Money podcast.
EVP of TV Strategyhttps://videoamp.com
As EVP of TV Strategy & Currency at VideoAmp, Jonathan is tasked with driving the strategy behind the company’s further development of a currency-grade transaction-ready TV dataset for the entire advertising ecosystem, including buyers, sellers, delivery providers and other adjacent vendors, to transact upon. Jonathan has been actively involved in emerging media for over 25 years as an innovator in media research and audience-based media planning.
Chief Design Officerhttps://buzzcast.com
John S. Couch serves as Chief Design Officer for BuzzCast and is the Founder of GALVANIZE STUDIOS as well as the former Vice President, Product Design for Hulu where he led the successful 2017 redesign of the Hulu Experience (across mobile, living room and web) as well as the recent 2020 UX update. He continues to lead innovation and the design of the future of next generation storytelling in emerging platforms and formats.
His first job out of college was curating an art show in London of Beat writer William Burroughs’ “Shotgun Paintings” (as implied, shotguns and exploding cans of spray paint were involved) and then, in classic young starving artist mode, he ambulated to Paris, Vienna and Tokyo before finally settling in San Francisco. He launched his design career at Wired Magazine, where he shared an office with Douglas Coupland (“Generation X”) and developed a love for technology, design and tech and, as he is fluent in Japanese and could write copy, he helped launch Wired Japan. Then he moved to LA, taking leadership roles at The Museum of Contemporary Art (MOCA), CBS and eBay before landing at Hulu.
Couch lives in Southern California, in a secluded house in the dusky Santa Monica mountains surrounded by ancient oaks. He has a lovely and brilliant wife, JC, who serves as his muse and creative producer and an amazingly sweet teenage daughter, Audrey, who as of this writing, still allows her father the illusion that he’s kinda cool. In addition to his day job, Couch continues to write daily in the wee morning hours and paint every evening – he’s currently working on a series of abstractions entitled [“Chuushin (中心)”] or “The Center’” which reflect the tumultuous times of 2020.
He also painted the deity [“Zao Gongen,”] which was commissioned by a Shugendo priest in Nara, Japan and, in August 2018, was installed into a refurbished 300-year-old ryokan in the heart of the Iga province of Japan, the birthplace of Ninjutsu (which delighted the otaku-nerd in Couch to no end).
Director of Data and Analyticshttps://synamedia.com
Amruta joined Synamedia in April 2020 to lead the company’s data and analytics initiatives, bringing data-driven insights to customers.
Amruta has 15 years’ experience in delivering video solutions, most recently as head of data and analytics at YouView. Prior to this she was product manager at Voxbone where she was responsible for all customer-facing solutions and APIs.
Amruta started her career as a software developer at NDS and then spent five years at Cisco where she worked for the office of the Chief Strategy Officer defining the next-generation video strategy. At that time, Amruta was responsible for its big data and analytics offering. Then, as business lead for Cisco’s API task force for its video business unit, she handled all aspects of API offerings – from building a nascent developer community with content-centric app developers to working with the technical teams to deploy a robust TV API platform.
Amruta holds an MBA from London Business School.
Chief Product Officerhttps://madhive.com
Craig Berlingo is the Chief Product Officer at MadHive, an enterprise software platform that powers modern media. MadHive’s customizable advertising suite provides tools for audience forecasting, precision targeting and activation, and cross-screen attribution against its proprietary OTT-first device graph.
As CPO, Berlingo leads product strategy and development for MadHive’s adtech software, which has seen rapid adoption with major broadcasters and DTC brands. Berlingo optimizes MadHive’s offerings to further simplify how media is bought, sold, and measured across all devices and screens.
Prior to joining MadHive, Berlingo served as Head of Product at Telaria, where he built the video exchange business from an idea into an industry-leading SSP, ultimately becoming Magnite’s primary CTV platform once acquired. He also led Telaria’s adoption among top tier publishers and partners, such as Hulu, Sling, A&E, Cheddar, Pluto.tv, Adobe, Google, and The Trade Desk.
VP of Enterprise and Channel Saleshttps://simpli.fi
Jae Scarborough is Vice President of Enterprise & Channel Sales at Simpli.fi, a leader in programmatic advertising and agency management software. Jae is a self-proclaimed digital media & tech nerd with over 15+ years’ experience in marketing, digital advertising, cross-platform campaign development, and SaaS sales. He is married to his best friend, Jess and father to their two daughters, Rikki and Jemma. Jae is a frequent speaker on Leadership and Sales Development and serves on multiple boards for organizations and causes to which he is passionate about.
Senior Manager, Product Marketinghttps://roku.com
Jason Schifrien is a Senior Manager of Product Marketing for Roku. He leads a team that is responsible for the go-to-market strategy of new ad formats, activation and measurement products across The Roku Channel and OneView. Jason is focused on understanding customer and industry pain points and solving them through scalable solutions. Jason started his career at ESPN working in account management, cross platform media sales, and product marketing.
SVP of Strategy and Operationshttp://www.comcastadvertising.com/
Gina Mingioni is the SVP of Strategy and Operations for Comcast Advertising. In this role, Gina is responsible for leading strategy and execution across the advertising sales and technology businesses, running key initiatives aimed at delivering growth and innovation, solving for the customers’ needs, driving collaboration and optimization across the organization.
Prior to joining the Advertising group, Gina progressed through several positions within the residential products organization, beginning first as a Senior Director of Internet and Voice Product Management, and then Executive Director of Strategy and Operations, working across all products. From there, she became Vice President of Strategic Initiative for the Consumer Services Group, overseeing strategic projects such as customer experience improvements, website consolidation, and equipment swap programs.
Gina began her career in management consulting at Accenture. There she worked within the Communications, Media and Entertainment sector on projects ranging from large scale systems transformations to customer experience, sales and product strategy projects.
Gina holds a Bachelor of Science degree from Penn State University. She currently resides in the suburbs of Philadelphia.
Tracy Swedlow is the CEO, publisher, and editor-in-chief of InteractiveTV Today (ITVT), which she founded in 1998, and is also the executive producer and director of the TV of Tomorrow Show (TVOT) conferences.
Her writing has appeared in many leading newspapers and trade publications, including the New York Times, the San Francisco Examiner, PC World, Multimedia World and VR World. Topics she has covered in the past include virtual reality, email communities, privacy and technology, online gravesite memorials, and, of course, interactive television.
Prior to founding ITVT, she was chief evangelist at eGroups.com (now Yahoo! Groups); new media editor at PC World; a producer and director for Telemorphix, a pioneering interactive TV company, and a video producer at Steve Michelson Productions in San Francisco.
A regular presenter at ITV industry conferences and panels, and a frequent guest on television and radio shows, she actively communicates her understanding of the history of interactive TV; its current trends, technologies, content innovations and applications; the complexities of executive leadership and industrial dynamics; and where she thinks the medium and the ITV industry will and must go in the future to audiences around the world. She has served as the founding chairperson and judge of the “Television” and the “Broadband” categories respectively for The Webby Awards since its inception and regularly produce editorial events and awards programs benefiting the ITV industry (e.g. The annual TV of Tomorrow Show).
Other experiences include voiceovers on many feature films while at Sound One in New York City (e.g. “Hannah and Her Sisters” and “9 1/2 Weeks”); participation in the Director/Playwright Workshop at Playwright’s Horizons in New York City with founder, Bob Moss; participation on various experimental technology multimedia theater showcases directed by the visionary George Coates in San Francisco; conceiving, producing, directing the first 3 fashion shows (as interactive theater) on the Black Rock Desert in the early years of the Burning Man project, and directing an episode of the Twlight Zone called “The Obsolete Man” at the Dark Room in San Francisco. In August 2005, she created and directed a politically-charged multimedia “blogtheater” (my word) piece that focused on post-election America called “Fuck That!: The Political Science Show.” In her non-spare time, she produces and edits the occasional book such as “Desert to Dream” (a photography book) and “Train of Thought” (a children’s book), trains as a traditional boxer, and paints http://tracyswedlow.work. She also recently published her first collection of poems in “No Visiting ‘Till My Show Is Over” published on Amazon. She is also a mother to a wonderful little girl named Hannah and wife to Richard Washbourne, the co-owner and co-producer of ITVT/TVOT.
Her education includes a Ph.D fellowship in directing at the University of California, Berkeley; a Masters degree in Dramatic Criticism from Northwestern University; a certificate in French and French Literature from the Université de Cannes; a Bachelor of Arts degree in Theater History from Tulane University; studies in Drama at the Royal Holloway College at the University of London; as well as a high school degree from Culver Military Academy in Indiana.
Originally from Columbus, Ohio, she witnessed the birth of QUBE, the first commercially deployed interactive television platform, and CompuServe, the first commercial online service. She is also the proud creator of an artcar.
Head of Digital Strategy and Investmentshttps://www.havas.com/
Sargi is a seasoned digital marketing executive with experience leading digital business and marketing strategies, establishing innovative programs, and creating integrated strategic solutions. Sargi thrives in environments with the ability to optimize ever-changing business needs, improve processes, and continuously drive growth. She has a unique blend of strategic and operational experience in developing business solutions across digital strategy, commerce, analytics, measurement and media strategies. The ability to create connections across a diverse set of digital capabilities across marketing and media.
In her role at Havas Media, Sargi is responsible for creating, collaborating with each of the NA villages to help increase the digital solution and innovation factor across various client businesses. She works with leadership to develop new products, create meaningful partnerships, audit & improves digital processes and lead a diverse team of location, digital, mobile and activation practitioners.
She is also the Brand Safety & Compliance Officer for Havas Media US, an active member of the Advertiser Protection Bureau brand safety task force in 4As, TAG, as well as on the Global Alliance for Responsible Media (GARM), working with industry players to develop new products, guidelines and frameworks for brand safety. She has been named to Adweeks’ list of Media All Stars in 2018 as one of the Agency Executives Guiding the Industry During Turbulent Times. She has been a guest speaker at several conferences and quoted for publications such as; Adage, AdWeek, The Drum, AdExchanger, Medium, CNBC, MediaPost and various video and Podcast appearances speaking of on matters from internet of Things, Artificial Intelligence, data driven marketing for branding and E-Commerce.
Prior to Havas Media, Sargi has gained experience in performance & biddable media, UX design & development and eCommerce marketing. She led global digital strategy & performance portfolio for fashion, retail, beauty, CPG, financial, luxury, technology and pharmaceutical categories at Dentsu Aegis. Sargi has actively driven integrated strategy and activation process across digital capabilities throughout her tenure.
““If you know anything about television, you probably know Alan Wolk.” That’s how Adweek describes the best-selling author of Over The Top. How The Internet Is (Slowly But Surely) Changing The Television Industry.
Slate Editor-in-Chief Jacob Weisberg wrote a stellar review of Over The Top that was featured in a cover story in the New York Review of Books, and Wolk’s tome is currently being used as a textbook at a number of colleges and business schools, including USC’s Marshall School of Business.
As co-founder and lead analyst of TV[R]EV, Wolk has created one of the media industry’s go-to sources for understanding the changes coming from Hollywood, Silicon Valley, Madison Avenue and beyond.
Wolk has written and spoken extensively about these upcoming changes and their effect on television’s advertising ecosystem. He shares his insights on an exclusive basis via TV[R]EV’s consulting services, which provides research and trend analysis for networks, MVPDs, global brands and tech startups.
A contributing writer at Forbes and other industry news sites, Wolk has been interviewed and quoted by everyone from NPR to The New York Times and is a regular guest on Cheddar TV, offering expert opinion on breaking stories in the media industry.
Head of Local Advertisinghttps://roku.com
Kristin Wnuk is Roku’s Head of Local Advertising. She is responsible for launching the company’s local sales efforts. Kristin is focused on Roku’s local go-to-market strategy, creating internal processes, while establishing key industry partnerships. Before joining Roku, Kristin launched Hulu’s local sales efforts in 2011 and was instrumental in their expansive local revenue growth & partnering with new local clients.
Kristin started her career in local broadcast, having worked on agency and new business development at Tribune’s, WPIX-TV, and at Katz Media Group where she sold Hearst- Argyle and Scripps- owned local ABC affiliates.
Executive Director, Research & Investment Analyticshttps://groupm.com
Throughout his career, Scott has worked with agencies, brands, and publishers to help them
better understand their customers and how best to reach them.
For more than 20 years, Scott worked at Audience Measurement firms including Nielsen, MRI,
and Inscape and acquired an expertise in media planning & optimization systems.
Since 2019, Scott has worked with agency holding companies looking to onboard Inscape ACR
into their proprietary measurement and planning tools and believes in the importance of not
confusing Observations with Insights.
VP of Growth Networks and Contenthttps://sbgi.net
Adam Ware is the Vice President of Growth Networks and Content for Sinclair Broadcast Group.
In this role, he is responsible for the operations of many of the company’s newest initiatives in
the digital broadcast and OTT sectors including the national TV networks Comet TV, CHARGE! and
TBD as well as STIRR, the company’s local FAST TV service. Additionally, Mr. Ware manages Tennis
Channel’s direct to consumer businesses which included the 2014 launch of Tennis Channel Plus,
making the network the first to launch a subscription DTC service in the US.
Prior to joining the company in 2014, Mr. Ware held senior management positions and was
responsible for the launch and operations of broadcast and cable TV networks. He was acting
CEO for CJ E&M’s K-Pop cable TV network Mnet, COO at Viacom’s United Paramount Network
(UPN), EVP at Interactive Corp’s USA Network and Home Shopping Network and was SVP of
Distribution at the FOX Broadcasting Company.
Mr. Ware began his broadcasting career in advertising sales with Petry Television in 1987. A
native of New York City, he attended Vassar College and the University of California Los Angeles.
Head of Business Developmenthttps://verance.com
Richard Glosser, Head of Business Development at Verance Corporation, is a senior digital media executive with significant leadership experience developing and driving innovations across television, cable, digital, online video, social and mobile media.
In his current Verance role, Glosser oversees business development efforts amongst US broadcasters, cable networks, and other media companies for Aspect, the exciting new technology helping to power the ATSC 3.0 NextGen TV broadcast standard that enables audience measurement, interactive content applications such as sports betting, and addressable advertising. Prior to Verance, Glosser was President of Hilltop Digital, where he acted as an advisor and strategist for leading media and technology companies such as ABC News, Trendrr, ION Media, SpotX, Immersion, Corbis Entertainment and more. During his tenure as Executive Director of Emerging Media for Condé Nast Digital, Glosser led the company’s video, mobile and emerging media initiatives, earning a NY Emmy and developing the company’s first online video production and distribution efforts. Before joining Condé Nast, Glosser held a senior role at CSTV: College Sports Television (now CBS Sports Network) and was founder and led Sony Pictures Entertainment’s early digital efforts.
Glosser earned a BS from the University of Pennsylvania and an MBA from the Columbia Business School. He has spoken on numerous panels, including Digital Hollywood, VideoNuze, NAB, NATPE and Streaming Media.
General Manager of Digitalhttps://redbox.com
Chris Yates is the General Manager of Redbox’s streaming service. In his role, Yates oversees Redbox’s Transactional Video on Demand (TVOD), Ad Supported Video on Demand (AVOD), and Free Ad Supported Television (FAST) products, including content and channel acquisitions.
Yates has over 15 years of experience in digital entertainment including launching and overseeing several OTT video services, as well as interactive gaming and music services. A native of Australia, Yates lives in the Los Angeles area.
Chief Revenue Officer,https://channelfactory.com/
Jeremy Haft joined Channel Factory in 2021 as Chief Revenue Officer to accelerate the North American growth plans for Channel Factory and advance the company’s sales approach, strategy, and new revenue streams.
He joins Channel Factory from Amobee, where he served as Senior Vice President of Sales working across North American brands and agencies to consolidate cross channel media activation through programmatic solutions. Prior to that, Jeremy was Vice President of North America Sales at Viant/Adelphic where he built and scaled the platform business from its infancy. Additional responsibilities included the deployment of verticalized sales strategy, collaboration, and integration with Time Inc. while managing Global Master Service Agreements for the business. Prior to Viant/Adelphic, Jeremy was hired by Visible Measures to transform the sales strategy from a social video measurement company to a media business. He was able to scale the business from its early stages by accelerating revenue growth through paid video activation with Fortune 500 brands.
Jeremy is a proven sales leader with over a decade of experience managing North American high-performing sales teams and scaling revenue. He graduated from The University of Vermont and currently resides in New Jersey with his wife and two children. In his spare time, he enjoys traveling to tropical locations, cooking feasts with friends, and any new fitness trend he can get his hands on!
Stuart McLean is a serial innovator who has made a career out of anticipating media industry trends and then building successful businesses that help media and marketing brands capitalize on them. He currently serves as CEO of FAST Studios, the Los Angeles-based venture studio partnering with well-known brands to launch a growing family of streaming television networks in the Free Ad-Supported Streaming Television (FAST) space. McLean launched FAST Studios in 2020 to accelerate the next generation of streaming TV channels. The first of FAST Studios’ free, ad-supported networks will launch in late 2021, with a steady cadence of new channels planned to go live in 2022 and beyond. FAST Studios has quickly established itself as the industry leader in creating new, successful channel brands with an innovative approach to technology stack integration, an unprecedented level of upfront financial investment, and premium production and brand partnerships all powered by a team of subject matter experts.
McLean also founded Content & Co., a multi-award-winning brand studio acquired by Psyop Media. Earlier in his career, McLean launched and served as President of JWT’s studio division after beginning his career on Madison Avenue at Young & Rubicam. Over the course of his career, McLean has executed successful campaigns for elite brands such as AB InBev, Fiat Chrysler, Ford, FOX Sports, hulu, NBC Sports, Pepsico, Subway and Unilever among others.
Stuart currently sits on the boards of Sports Innovation Lab Fluid Fan and ThinkLA, which was founded to promote Los Angeles as a network of creativity and innovation in media, marketing, and advertising.
Principal Product Managerhttps://edgecast.com
Roy delivers innovative technology for advanced video advertising, programmatic platforms, audience data, anti-fraud and media analytics. Roy has more than 20 years of technical expertise and is a named inventor on a patented virtual toy box video advertising unit for Nickelodeon/Viacom. Prior to joining Edgecast, Roy held leadership roles at Verizon Media, OpenX, Xaxis, Zefr, USA Today and Accenture. Roy holds a Certified Agile Leader credential from Scrum Alliance. Roy created the first digital product management curricula for UCLA Extension and The University of New Orleans. Roy earned his bachelor’s degree from James Madison University, Virginia.
Umair Hussain is an Associate Partner with Red Chalk Group and has broadly served and counseled senior corporate and investment executives for over a decade. He has deep experience addressing critical strategic issues, including the development of corporate and business-unit growth strategies focused on adjacent markets, emerging markets, and new platforms – often through M&A strategy. Moreover, he has advised executives on the strategic options to address opportunities and mitigate risks associated with disruptive technologies and new business models. In addition, he has advised senior investment professionals, including private equity and hedge funds, on investment thesis formulation, industry assessments, and target commercial due diligence.
Umair has served leading organizations, advising across a range of topics and industries including:
Prior to joining Red Chalk Group, Umair was an Investment Banking Analyst at FT Partners based in San Francisco, California. His academic background includes an MBA from the University of Chicago Booth School of Business and a BS in Accountancy and BS in Finance, with Honors, from the University of Illinois at Urbana-Champaign.
Bonnie Barclay is a dynamic Marketing Executive with deep experience in audience and customer development, brand marketing, communications, PR and consumer/product strategy. Her Atlanta-based company, The Branding Iron, specializes in the application of both qualitative and quantitative research. She is a multiple-award winning producer and creator, who specializes in Bold Branding, energizing leadership, change brokering and team building.
VP of Growth Strategyhttps://www.effectv.com/
Rick Mandler is vice president, growth strategy for Comcast Advertising, which includes Effectv, the advertising sales division of Comcast Cable, and FreeWheel, a Comcast company providing global technology solutions for the future of television advertising. In this role, he is responsible for formulating growth marketing strategies across the Comcast Advertising portfolio, with the goal of advancing revenue growth and market share, and developing new, audience-based media solutions for customers.
Rick brings more than 30 years of experience to Comcast Advertising, including TV and digital media, sales, strategy, business development, research, marketing, distribution, and product. Before joining Comcast Advertising, Rick served as senior vice president, strategy and operations for the advertising technology company true[X], where he helped architect the company’s overall strategy. He also spent more than 25 years at ABC and its parent company, Walt Disney, in strategy, digital media sales, new media, TV/broadcasting, and as a general attorney.
He is a two-time Technology and Engineering Emmy Award (Outstanding Achievement in Interactive Television and Advanced Media) winner. Rick has also served as an adjunct professor at New York University Stern School of Business, where he taught a TV management course covering nearly every aspect of the TV and video ecosystem.
Rick earned a Doctor of Jurisprudence from New York University School of Law and a Bachelor of Arts in Psychology from Wesleyan University. Following law school, he served as a law clerk for the Honorable Leonard I. Garth of the United States Court of Appeals for the Third Circuit and later worked as an associate specializing in intellectual property at the New York-based law firm Patterson, Belknap, Webb & Tyler.
He resides in New York City with his family.
Bill Hague serves as Executive Vice President in the Media Strategy Group at Magid. As Executive Vice President, Bill has oversight of Magid’s local media and publishing practices that works with local media properties, such as TV stations, radio stations, and newspapers.
Tom Keaveney is President at 605. He brings more than 20 years’ experience in working with
fast-growing, entrepreneurial firms initially as an M&A banker, then within the venture capital
industry and finally as a principal in several start-up businesses.
At 605, Tom is responsible for defining and driving the company’s efforts to secure targeted
revenue, client relationships and marketplace presence. He has direct oversight of the Sales,
Marketing, and Strategy groups and is responsible for leading the company’s efforts to meet
budgeted revenue goals.
Tom began his career in general management in industrial manufacturing in Ireland, the US and
Asia before joining Goldman Sachs Inc. as an investment banker based in London and New York
working on mergers and acquisitions, capital markets issuance and corporate finance transactions
across multiple industry sectors. Tom then worked on the investment-side in venture capital with
Lion Capital in London and the US before co-founding a series of technology businesses in the
data, analytics and advanced advertising space.
Tom received a Bachelor of Commerce and a Master of Business Studies from the University
College Dublin Graduate School of Business.
Senior Director of Sound Technology, Advanced Media Systems Grouphttps://dolby.com
Tim Carroll is Senior Director Sound Technology, Advanced Media Systems Group in the Office of the CTO at Dolby Laboratories. Prior to this, he was CTO of the Telos Alliance, comprising Telos, Omnia, 25-Seven Systems, Axia, Minnetonka Audio, and Linear Acoustic, a company he founded. Previously, Tim worked for Dolby Laboratories in New York mastering films and DVDs, moving to San Francisco to manage professional broadcast products for Dolby Digital (AC-3), Dolby E, and metadata. He has been honored with Prime Time, Technology and Engineering, and Sports Emmy Awards for his work with Dolby E, television Audio Processing, and the Beijing, Vancouver, and London Olympic games. He is a member of AES, IEEE, SBE, and SMPTE, and is an active participant in the work of the ATSC. He holds multiple patents in the field of television audio and data systems.
SVP of Business Development, Strategic Partnerships and Content Acquisitionshttps://bleacherreport.com/
Chris Pfaff is a leading new media and technology producer and strategist. He is renowned for integrating leading-edge technology into the media and entertainment community. He was the first to use IRC for an interactive corporate webcast; produced one of the first DVDs, in March, 1997; produced the first HD animated logo; produced numerous multipoint broadband events in the late-1990s; produced some of the first mobile short films in 2002-2003, and produced the first Twitter Wall in 2011.
His company, Chris Pfaff Tech/Media LLC, provides strategy and marketing services for leading technology service providers, technology firms, and new media companies worldwide. Since founding Chris Pfaff Tech/Media LLC in 2002, Chris has represented a wide range of clients, including strategic ventures from Eastman Kodak, PRIMEDIA, Cantor Telecom, and ASCAP, and firms ranging from mobile content distributor Thumbplay, video encoding firm On2 Technologies (sold to Google), and 3D face and body animation production studio face2face animation. He leads a global team that works with a large, and growing, number of North American and European ventures.
Chris was one of the founders of the Producers Guild of America (PGA) New Media Council East, and served as chairman of the group from 2007-2013. He served as the vice chairman of the national PGA New Media Council from 2011-2013, for which he served as a delegate from 2006-2013, and also served as a delegate on the PGA Board of Directors from 2008-2013.
Prior to launching Chris Pfaff Tech/Media, Chris was involved with the early-stage ventures GeoVideo Networks and MobileQ, and previously had helped launch more than 16 ventures with the Lucent New Ventures Group and Bell Labs, including Lucent Digital Radio (now iBiquity Digital), SyChip (sold to Murata), e-Ink, Flarion (sold to Qualcomm), and savaJe (sold to Sun Microsystems), among many others. While at AT&T Corp., he helped launch AT&T WorldNet Service and the AT&T NetWare Connect Service, and also helped launch the AT&T Personal Online Services division. Prior to this, he represented such clients as Sony Electronics; Viacom New Media, Sharp Electronics, and Kyocera, among others. He began his career in the music industry, representing clients including Yamaha Corporation; Hal Leonard Publishing, and working with a wide range of musical artists and producers, including such notable figures as Walter Becker, Chick Corea, Wynton Marsalis, and Phil Ramone.
Senior Engineering Directorhttps://tv.google.com
Shobana Radhakrishnan is Senior Director of Engineering, Google TV – Google, leading next generation TV with product and research groups across Google. Prior to this, she has held various leadership roles at media companies such as Roku and Netflix as well as building high scale systems at Mindflash Technologies, Symantec, Yahoo.
In the media space – at Roku, she was responsible for the core TV device provisioning, user identity, app store and billing platforms, including partner engineering. At Netflix, she led the teams responsible for the video metadata platform, which involved building a globalized API for the Netflix app on web, mobile, tablet and TV interfaces and building high compressed in-memory data structures for efficient low latency access.
At Mindflash, she led the scaling of the core online learning platform leading facial recognition and gaming features to accelerate success rates, in addition to moving the reliability through cloud migration. Her career has included leading enterprise security work at Symantec and responsibility for Geocities, Small Business/Web hosting and Cloud noSQL database implementation at Yahoo.
Shobana’s interests include building highly scalable systems for consumer products, and the evolution of the media and entertainment ecosystem.
Shobana is an active conference speaker and host including international conferences such as Amazon AWS Reinvent, QCon, Grace Hopper, and Yahoo Conferences. Shobana has actively volunteered and organized service programs for over 20+ years including children’s education and mental health, women in tech, women in STEM, Diversity and Inclusion initiatives across Roku, Google, Netflix, Yahoo, and the University of Illinois at Urbana Champaign. She influenced the adoption of several diversity initiatives at Netflix, Yahoo, and Google. She founded the grassroots organization, Tekspark, to serve gender, racial and ethnic diversity working with school children and professionals to spread knowledge and help them become confident with technology.
Shobana has a master’s in Computer Science from the University of Illinois at Urbana-Champaign (UIUC).
Mr. Dixon created nScreenMedia on January 1st, 2013, as a resource to the
Digital Media Industry as it transitions to the new infrastructure for multi-screen
delivery. The site receives 10,000+ unique visitors each month. He brings a wealth
of knowledge on the Over-the-Top TV market, including detailed analysis of
SVOD, AVOD, FAST, vMVPD, and TVOD markets and the technologies and
services upon which they rely. He also covers mobile video, Digital TV, and IPTV
Before creating nScreenMedia, Mr. Dixon was an analyst and partner with The
Diffusion Group. It was there where he first began to focus on the emerging
video streaming economy in 2005.
He is the author of many reports and white papers, including:
• “Getting FAST: The explosive vLinear market and why content providers
need to jump in” – market analysis and forecast of the FAST market.
• “Making Screen Time Family Time: How kids today influence co-viewing
and purchase intent in the household” – survey and analysis of the
behavior of children and their parents when streaming
• “D2C is Not Enough: How Pay TV Can Help Drive SVOD/AVOD Success” –
analysis of why pay TV providers need to become SVOD aggregators.
Mr. Dixon is an accomplished speaker and frequently presents at industry
conferences, including NAB, IBC, Connected TV, TV of Tomorrow Show,
Videoscape, and many others. He often presents to private companies and
leads strategic discussions about OTT market dynamics. He partners with Will
Richmond of VideoNuze on the successful industry podcast Inside the Stream.
nScreenMedia has been sponsored by many companies core to the new media
economy, including Comcast TS, TiVo, Akamai, Brightcove, Nagra-Kudelski,
Seachange, Plex, You.I, and many others.
Mr. Dixon has extensive experience in the rich media, communications,
networking, and network management industries. He has a proven record of
developing and delivering top-quality products and services on time to meet
market needs. He has successfully built strong customer-focused organizations,
guided companies in major product introductions, and established successful
third-party relationships to align with business goals for both large (Microsoft,
Oracle) and small companies.
Mr. Dixon has assisted many companies. He has completed many projects for
well-known media companies, including:
• Children’s streaming market survey and analysis for Wildbrain Spark
• The technology of video distribution tracking project for Verizon Digital
• OTT payment survey and report for Vindicia
• Helped German cable giant KDG in planning their VoD rollout
• Building out the STB client solution for Raysat in preparation for their
nationwide launch of a mobile TV service in the US.
Before his time at TDG, Mr. Dixon was a senior executive at companies such as
Microsoft/WebTV, Liberate, Oracle, and Kassenna, building products for the
digital and interactive television industries. ,
Mr. Dixon graduated from the University of Reading in England with a Bachelor of
Science degree in Electrical Engineering. He holds a master’s in engineering from
the University of Florida and has post-graduate business education experience
from Stanford. He is a published author.
Linkedin profile: https://www.linkedin.com/in/nscreenmedia/
SVP of Data, Analytics and Advanced Advertisinghttps://univision.com
Dan Aversano is senior vice president, Data, Analytics and Advanced Advertising for Univision Communications Inc., the leading Spanish-language content and media company in the United States. In his role, Aversano is responsible for accelerating Univision’s ability to leverage data and insights to develop advanced, cross-platform advertising capabilities for clients.
Prior to joining Univision, Aversano spent nine years at WarnerMedia where he held various roles across the company’s sales and research teams, most recently serving as senior vice president of Ad innovation and Programmatic Solutions for the Ignite Division. While at WarnerMedia, Aversano led its audience targeting solutions and advanced advertising sales team and was essential in the formation of OpenAP in 2019.
Aversano was honored as one of Broadcasting & Cable’s Next Wave of Leaders in 2017, as well as “18 Under 34” in 2015. He also helped lead the team honored by TV of Tomorrow in 2016 for “Achievement for Advanced Advertising,” and by the ANA in 2016 for outstanding achievement in the category of Analytics Science. He was also recently named to Adweek’s first Mediaweek Council, an assembly of the industry’s foremost media and marketing executives whose mission is to amplify best practices and forward-thinking methods for the media-buying space. Aversano currently sits on the boards of the NYC/Long Island chapter of the JDRF and the Center for Marketing & Consumer Insights (CMCI) at Villanova University.
He graduated from Villanova University with a bachelor’s degree in science in both finance and marketing.
SVP of Advertising Saleshttps://fubo.tv
Diana Horowitz is senior vice president, advertising sales at fuboTV, the live TV streaming platform that is transforming how people watch sports, news and entertainment.
Managing Director, US Audience Measurement Business Development and Saleshttps://nielsen.com
Deirdre is responsible for the commercial strategy and growth of Nielsen’s core U.S. audience measurement product suites: Cross-platform measurement, National TV, Local TV, Audio, and Scarborough. She joined Nielsen in 2011 and has served in a range of digital and x-media focused roles during her tenure, including client solutions, product, research, and product marketing.
Deirdre began her career as a consultant with McKinsey & Company, where she was a Business Analyst and later an Associate in the San Francisco Office. She has also managed online performance marketing for QuinStreet and Hotwire.
Deirdre graduated summa cum laude and Phi Beta Kappa from Princeton University and earned an MBA from Harvard Business School. She hails from New York and currently lives in Charlottesville, Virginia with her husband and two young children.
VP, Business Developmenthttps://centriply.com
Rich is VP, Business Development at Centriply, overseeing client service and revenue generation, along with providing strategic advising on product evolution & development to serve client needs today and into the future. His focus on client experience has supported Centriply’s ongoing growth and expansion as an independent agency in the advanced TV space. Rich is dedicated to the idea that one solution does not fit all for clients, and this understanding is the cornerstone of an “It Depends” philosophy that puts client goals first. It’s also the basis for his passion for audience-based media analysis. Prior to Centriply, Rich spent over 10 years in ad agency account management, in addition to consulting work advising companies on the then-burgeoning advanced TV ecosystem. A SUNY Albany graduate, Rich has two daughters and resides in Connecticut.
Amy Bobchek is a 25-year media industry veteran. She began her career on-air, hosting TV shows on a local DC-area station, ultimately moving into the ad sales side of the business. Eventually Amy led a team of 75 for Comcast Spotlight (now Effectv), helping hundreds of advertisers and ad sales pros achieve their goals. During her 13 years tenure she was twice recognized with the company’s top annual leadership award. She also built a network of women at all stages of their careers that became her most valuable professional asset.
In 2019, a chance encounter found Amy joining Advocado, then in very-early start-up stages, as Chief Revenue Officer She grew the business from the ground up, establishing a revenue base of brands, agencies and channel partners, helping to expand Advocado’s brand recognition across the industry, and was instrumental in Advocado’s recent acquisition of Kantar’s BVS division.
Currently an independent consultant, Amy assists brands with growth and technology strategies and works with media organizations to develop their teams’ industry expertise and sales skills.
VP of Product, Balanced Attributionhttps://kantar.com
Dana has spent her last 6 years at Kantar focusing on media effectiveness research. While much of that time was spent managing a team of analysts & a book of agency/advertiser business out of Chicago, Dana’s interests in data science & product development led her to a product position focusing on Kantar’s Balanced Attribution solution. Dana hopes to combine her project management, business strategy, and analysis skills to help inform the future of research design and implementation, with a focus on Attribution.
EVP of Researchhttps://www.publicisgroupe.com/
In her current role, Helen Katz leads the global research unit within Publicis Media’s data sciences practice. She is a trusted industry expert on research, with a particular focus on data quality and reliable measurement. Her interest in innovation inspired her to play an instrumental role in developing best practices in the measurement of addressable TV and advanced video campaigns in the U.S. A 19-year Publicis Groupe veteran, Katz has served in various strategic research capacities for Publicis Media, Starcom, Zenith and GM Planworks – the holding company’s former division devoted to the General Motors business. In 2009, she was integral to the Publicis Groupe team that launched The Pool – a unique research consortium that aimed to identify the next new ad formats across various channels such as online video, mobile/tablets and more. Prior to joining Publicis Groupe, she was Vice President, Media Research Manager at DDB Needham. She began her career as an advertising professor at Michigan State University, and is currently an adjunct professor at DePaul University. She has published numerous articles in industry and academic journals, as well as three textbooks on advertising and media, the most recent of which is The Media Handbook (7th edition, 2019). She is the ex-officio Chair of the Executive Committee of the Media Rating Council, and a member of the Board of Trustees of the Advertising Research Foundation. Katz is also the recipient of the Advertising Research Foundation’s “Great Minds” award for research innovation, Jay Chiat’s Strategic Excellence Silver Award for innovation, and Stars of Attribution leadership award. Katz has a master’s degree in advertising and a Ph.D. in communications from the University of Illinois, and was an undergraduate English major at the University of London.
CEO & Founderhttps://furiouscorp.com
Ashley Swartz is the CEO and founder of Furious Corp.. Furious’ platform, PROPHET, leverages data science and AI to automate core reporting, pricing, revenue and inventory packaging sales processes.
Ashley has been in both manufacturing and the media industry in roles which involved implementing financial control processes to manage revenue and price for a wide array of goods and services throughout her career. The observation time and time again of companies managing billions of dollars in revenue with only excel was what she calls, “Racing F1 with a Datsun” and decided to build a solution because Pain does not equal Purpose in business.
Leveraging her experience in other verticals, Swartz launched Furious to create an enterprise resource planning solution initially focused the media industry so broadcasters can revolutionize how advertising dollars are spent. Furious now serves other sectors including B2B manufacturers.
With a background in finance, Swartz’s multifaceted career has ranged from manufacturing components and electronics, to launching entrepreneurial start-ups, all coupled with over 10 years living and working in Europe, Asia and Central America.
Prior to founding Furious Corp., Swartz founded Furious Minds LLC, a boutique consultancy focused on TV and video convergence and programmatic technologies, established the digital television practice at Digitas in New York to develop the agency’s point of view on the future of television advertising and digital video. Swartz led the global Samsung.com business and delivery of the samsung.com site and content for localization in 72+ markets.
Swartz has a BS from NYU’s Stern School of Business and an MBA from Rotterdam School of Management in the Netherlands.
CEO and MDhttps://cimm-us.org/
Jane is the CEO & Managing Director of the Coalition for Innovative Media Measurement (CIMM), a non-profit subsidiary of the Advertising Research Foundation (ARF). She is responsible for developing CIMM’s strategy and vision and overseeing all day-to-day operations. CIMM is an R&D coalition of leading video-based content providers (all the broadcast and cable network groups), media buying agencies, large advertisers, media distributors and ad tech/measurement vendors formed to spur innovation in both TV and cross-platform measurement. CIMM’s initiatives have ranged from creating open cross-platform measurement technical standards to data transparency initiatives and proofs-of-concept pilot tests of innovative measurement techniques. CIMM has published a number of white papers on best practices for cross-channel identity measurement and for TV/Multi-Touch Attribution and ROI analyses. Additionally, CIMM has advocated for granular use of STB and Smart TV data in TV measurement solutions, and we have pioneered proof-of-concept tests of unduplicated reach for cross-platform video, as well as studies of new comparable cross-media metrics. Prior to CIMM, Jane had more than 30 years’ experience in the media industry collecting and analyzing strategic insights into global consumers for Time Warner, Sesame Workshop and National Geographic. Most recently, she was Vice President of Insights and Innovation at Time Warner Global Media Group where her work fueled marketing solutions across television, online, mobile and print. She is on the Board of the Advertising Research Foundation and I-COM. She was a B&C Digital All-Star in 2014, received both a Leadership Award from ITVT in 2016 and an All-Star Award in 2019, along with a 2019 Top Women in Media Award.
John serves as President of BitPath, a consortium of broadcasters that is planning the transition of member stations to ATSC 3.0 and developing platforms to support new businesses that exploit the advanced capabilities of the NextGen broadcasting standard. BitPath is creating a nationwide data distribution network leveraging the enormous data distribution capacity of hundreds of leading television broadcast stations.
Before being named President of BitPath, John most recently served as a partner in the Washington, D.C. office of Pillsbury LLP, a global law firm with a leading technology practice, where he primarily focused on counseling clients in telecom, broadcast and technology sectors and was deeply involved in matters related to the development and regulatory approval of ATSC 3.0.
A “go-to” advisor on spectrum matters, John led a large satellite and wireless network development group and was an executive officer of Pegasus Communications. He has also served in executive positions with NBC, Lockheed Martin, and New World Communications Group. He is the inventor or co-inventor of four patented technologies related to wireless and satellite spectrum.
Kenneth “Shark” Kinney is a keynote speaker, accomplished marketer, lead generation driver, and business growth consultant. He is passionate about leveraging data in omni-channel strategies and known for driving growth in Digital Marketing and Advanced and Addressable TV. He’s led national campaigns working with brands including Acxiom, Citi, Chase, Target, GM, American Express, FedEx, Honda, Toyota, TD Ameritrade, Panera, TruGreen, and over 50 colleges and universities. He has also been an on air host and producer of TV and Radio programs. He is the VP of Marketing and Digital Strategy at Ai Media Group as well as the ‘Chief Shark Officer’ and host of “A Shark’s Perspective” podcast.
Kevin Arrix, Senior Vice President of DISH Media Sales, is responsible for DISH TV’s and Sling TV’s advertising sales, analytics and operations. He leads the team spearheading the company’s advanced advertising initiatives which include cross-platform addressable, programmatic sales and dynamic ad insertion. Kevin is a seasoned revenue executive with 20+ years of experience leading Sales, Operations, Client Services and Strategy teams. He is a recognized thought-leader fluent in the various disciplines of digital and mobile advertising and marketing. Prior to joining DISH in 2018, Kevin served as Chief Revenue Officer of Verve, leading the mobile marketing platform’s Direct and Enterprise sales, customer success and advertising operations teams. Prior to Verve, Kevin served as Chief Revenue Officer at mobile rewards entertainment platform Viggle, where he arrived prior to product launch to build out the sales team, the operational infrastructure and revenue foundation. During his career, Kevin built, scaled and led successful sales organizations at Viacom, CBS SportsLine, and Turner Broadcasting. During his 9-year tenure at Viacom, Kevin held a variety of roles including Executive Vice President of Digital Advertising in charge of advertising sales, operations, marketing and strategy for all MTV Networks brands including Nickelodeon, MTV and Comedy Central. Kevin earned a Bachelor’s degree in History from Duke University where he also played varsity lacrosse. He currently resides in Connecticut with his wife and their three kids. In his spare time Kevin can be found coaching, gardening/landscaping and skiing any mountain with snow.
Madeleine Noland is the President of the Advanced Television Systems Committee Inc.
Widely respected for her consensus-building leadership style, she chaired the ATSC technology group that shepherded the ATSC 3.0 next-generation broadcast standard before being named ATSC President in May 2019. Previously, she has chaired various ATSC 3.0-related specialist groups, ad hoc groups and implementation teams since 2012.
A 15-year industry veteran, Noland held key technology management and standards roles at Backchannelmedia Inc., Telvue Corp. and LG Electronics.
She received the “2019 Futurist” Women in Technology Award from TVNewsCheck and was named one of 2018’s “Powerful Women in Consumer Technology” by Dealerscope magazine. In 2016, she received the ATSC’s highest technical honor, the Bernard J. Lechner Outstanding Contributor Award.
Noland graduated cum laude from the University of Massachusetts.
Chair, ATSC 3.0 Ad-Hoc Group on Interactive Contenthttps://trivienidigital.com
Mark Corl is the SVP of Emergent Technology Development at Triveni Digital focusing on strategies to address the disruptive changes in TV technology caused by the continuing exponential advances in computing and networking. His recent focus has been directed toward media distribution innovation primarily leveraging the new capabilities offered by ATSC 3.0.
Mark is an ATSC board member and contributes extensively to the ATSC efforts as the chair of the S38 Specialist Group on Interactive Environment, the chair of the India Implementation Team and the vice-chair of the TG3-9 Ad-hoc group on Interlayer Communications in the ATSC 3.0 Ecosystem. Mark is also a contributing author to multiple other standards within ATSC.
During his 23-year tenure at Triveni Digital, Mark has led both product development efforts as well as custom projects. Prior to Triveni Digital, Mark had software engineering positions at Texas Instruments and Xerox Corporation. Mark holds a B.S. in Mathematics and Computer Science from Bucknell University.
For 23 years, Triveni Digital has been developing systems that enable television service providers and broadcasters to deploy enhanced programs and services to their viewers. Triveni Digital’s products for program guides and metadata management, data broadcasting, and service quality assurance are renowned for their ease of use and innovative features. Working with leading industry partners, Triveni Digital employs an open and standards-compliant approach to the digital television market.
EVP of Global Media and Entertainmenthttps://magid.com
Mike Bloxham has worked in media and tech research and consulting for over 25 years, advising multi-national corporations, media owners and government agencies on strategic marketing and communications issues on an international basis. A recognized innovator and thought leader in the media space, he has extensive experience in attitudinal and behavioural research across all media and marketing channels with an emphasis on the integration of emerging and traditional media among all audiences from children to seniors.
At Magid, Bloxham works with colleagues to provide research and consulting solutions to clients across the ecosystem seeking to make the right decisions regarding all aspects of video across all platforms; from programming, marketing, advertising and distribution, through strategy, product development and pricing to consumer insights, user experience and more. He is also one of the lead executives on Magid’s EmotionalDNA, a unique data product which quantifies and maps the emotional tonality of video content across all networks and platforms. He was also the founding Co-Chair of Magid’s VR/AR Consumer Insights Consortium.
Prior to joining Magid, he led the Insight & Research team at Ball State University’s Center for Media Design where he and his colleagues became known for their large-scale observational research studies including the Middletown Media Studies and the Video Consumer Mapping Study for the Council for Research Excellence.
Specialties: Market analysis and forecasting, executive strategy guidance, evangelism, discussion moderation, contract negotiation, team management, public speaking and panel moderation.
Chief Research and Analytics Officer, CBS/Presidenthttps://cbs.com
Radha Subramanyam serves as Chief Research and Analytics Officer, CBS and President, CBS Vision. She joined CBS as Executive Vice President, Chief Research and Analytics Officer of the CBS Television Network in November 2017. She reports to George Cheeks, President and Chief Executive Officer, CBS Entertainment Group, while also working closely with David Nevins, Chief Creative Officer, CBS.
Rick leads BIA/Kelsey’s strategy consulting practice and serves as an advisor to an affiliated investment banking group BIA Capital Strategies. Rick works with media, adtech and martech companies to see and evaluate opportunities and strategies in the market to achieve corporate goals. He helps client with strategic planning, developing partnership strategies, product planning, and achieving revenue growth and diversification. He helps marketers including brands and agencies with effective planning and use of digital media platforms. He also works on investment banking projects assisting buy-side and sell-side clients.
Rick Howe is a cable and television veteran, elected as a Cable Pioneer in 2011. He leads the ITVT/TVOT “Televisionation: Friday Fireside” video series as The iTV Doctor, and provides consulting services to distributors, content providers and app developers in the enhanced television space.
President of Broadcast and CROhttps://sbgi.net/
Robert D. Weisbord is the President of Broadcast and CRO for Sinclair Broadcast Group. Mr. Weisbord is responsible for operations across the company’s hundreds of television stations, overseeing local broadcast operations as well as revenue for all Sinclair Divisions. He also focuses on advanced revenue solutions and analytics, as well as exploring strategic partnerships and potential related acquisitions.
Mr. Weisbord most recently served as Chief Revenue Officer for Sinclair, responsible for developing, executing and leading sales and revenue growth strategies and initiatives for Broadcasting, Digital, Advanced Revenue and all Networks sales. His previous roles with Sinclair include Chief Operating Officer of Sinclair Digital Group from January 2014, and Vice President / New Media from June 2010 to January 2014. From 2008 to June 2010, he served as Director of Digital Interactive Marketing for Sinclair. From 1997, he served in various management positions for the Company including Regional Group Manager, General Manager for the Company’s Las Vegas duopoly of KVMY-TV and KVCW-TV and Director of Sales. Prior to that and from 1993, he was National Sales Manager for WTVT-TV in Tampa, Florida.
Mr. Weisbord began his broadcasting career in the radio industry with Family Group Broadcasting in 1985. Mr. Weisbord holds a Bachelor of Science degree in Business Management, and a Master’s degree in Business Administration from the University of Tampa.
Global Chief Commercial Officerhttps://www.enginegroup.com/
Scott Schiller is Global Chief Commercial Officer at Engine Group, a worldwide digital media services company, based in New York City.
He brings many years of perspective and experience on the intersection of content and technology.
Schiller has worked at some great companies over his career, including MTV Networks, Disney, AOL, and most recently 10 years at Comcast/NBCUniversal where he created its digital video business which today drives billions in revenue.
Schiller is an Assistant Adjunct Professor in the Entertainment, Media & Technology (EMT) program at the Leonard Stern School of Business, New York University, where he teaches undergraduates on “Technology’s Influence on Entertainment and Media”.
President and CEOhttps://thevab.com/
Sean Cunningham leads VAB, marketers’ foremost industry source for insights-driven video research, intelligence and thought leadership in the U.S. With deep ad agency experience as a senior-level strategic advisor to marketers on all media formats, Sean is passionate about championing marketers in their quest to maximize outcomes, solve business challenges, build high-value brands and drive overall sales and profitability growth. The continual evolution of VAB reflects his belief in the perpetual drive to reinvent a successful company as a pillar advantage for all marketers.
Tim Hanlon is widely regarded as one of America’s most influential pioneers and thought leaders in the concentric fields of emerging media, advertising and digital technology. He is the Founder/CEO of the Chicago-based Vertere Group, LLC – a boutique strategic consulting and advisory firm focused on helping today’s most forward-leaning media companies, brands, entrepreneurs, and investors benefit from rapidly changing technological advances in marketing, media and consumer communications.
In a prior life, Tim created and led corporate ventures practices at marketing agency holding companies Publicis Groupe and Interpublic Group, overseeing 70+ early-stage investments and partnerships – including dozens of successful M&A and IPO exits with notable firms such as Sling Media (acquired by Echostar/Dish Network), Navic Networks (Microsoft), Brightcove (IPO), YuMe (IPO), and Visible World (Comcast), among many others.
Previously, Tim was Senior Vice President/Director, Emerging Contacts for Publicis’ iconic media agency Starcom MediaVest Group, where he was chiefly responsible for pioneering all US client activity and agency initiatives in the field of emerging media technologies – including the establishment of the firm’s ground-breaking “TV 2.0 Practice,” centered around evolutionary television platforms.
Tim has over 25 years of extensive executive experience in traditional, digital and “emerging” media and marketing – as well as a deep understanding of both modern-day media economics and the disruptive challenges roiling today’s ad/media industries. His strategic and operational expertise is especially sought after in the increasingly convoluted “TV-meets-digital-video” space – including areas such as connected TV (CTV) & over-the-top (OTT) video; subscription & ad-supported video on demand (SVOD/AVOD); “virtual” pay TV (vMVPDs); addressable/DAI (dynamic ad insertion) ad targeting; next-gen TV/video measurement & analytics (ACR, watermarking, cross-screen, etc.); and programmatic ad technology.
Among numerous industry honors, Tim is most proud of being an inaugural recipient of Interactive Television Today’s Leadership in Interactive Television Award – way back in 2004. His insights into the future of media, advertising and marketing are regularly seen in major electronic, print and trade press outlets.
Tim holds an MBA from the University of Chicago Booth Graduate School of Business and a BA from Georgetown University.
• New media entrepreneur and solutions architect helping build marketplaces of the future
• Former Publicis Groupe executive, leading several new media innovations
• Experience across tech start-up strategy, brand management, finance
• A passionate fundraiser for pediatric cancer research
Professional Experience: Tracey Scheppach has been a vital architect in building media’s future for more than 20 years – and she’s crafted Matter More Media as a next-generation marketing and media practice focused on video activation. Her advisory services empower marketers to improve how they connect with people, applying the most sophisticated approaches available in the marketplace to simply matter more to the ever increasingly elusive, on-demand consumer.
Her solutions span media, technologies and categories, driving proven innovations across advanced TV, programmatic TV, online video, cross platform video, second-by- second set-top box data, and Smart TV/ACR measurement. She’s evolved the potential of these platforms for some of the largest brands in the world, executing more than 250 campaigns for 50 leading clients including P&G, General Motors, Coke, Bank of America, Samsung and Kraft.
As co-founder and global director of Publicis incubator The Pool, Scheppach and her team gained insights into emerging forms of media and helped create industry standards for new advertising models across six global markets.
Scheppach is a frequent speaker and celebrated leader, recognized by the Advertising Research Foundation Great Mind Award, the Mediaweek 50, Advertising Age Woman to Watch, and the American Advertising Federation Hall of Achievement.
Anne Schelle is Managing Director of Pearl TV, a business organization of 9 broadcast TV companies investing in forward-looking opportunities including NextGen TV (ATSC 3.0). Anne has more than two decades of wireless and media industry experience.
Anne was founder and President of APS Connext LLC, providing senior-level advisory to some of the nation’s largest public media companies. She served previously as senior advisor to the NAB and as Executive Director of the Open Mobile Video Coalition. Anne was also a founding management team member for several companies, including the nation’s first commercial digital cellular network American Personal Communications, dba Sprint Spectrum and xDSL Networks. She is a past venture partner and CEO of Acta Wireless.
Anne serves currently as board chair of the ATSC 3.0 Security Alliance (A3SA), as well as a board member of the Advanced Television Systems Committee (ATSC), WYPR, Maryland’s Public Radio Station and the Wise Giving Alliance, Give.org. She formerly served as Vice Chairman of the Mobile Marketing Association’s North American Board and founding Chair of its video committee and as a founding member of the advisory board of the Johns Hopkins Whiting School of Engineering for Professionals.
VP of Audience Development and Innovationhttps://comcast.com
Zane is Vice President of Entertainment Product within Comcast’s Technology & Product division. His focus is interactivity and advertising, especially products that combine voice, video and data to drive audience engagement and commerce. Zane joined Comcast upon acquisition of Watchwith in 2016, the interactive video data platform he originally founded in 2006 as the Related Content Database. Since joining Comcast, he and his team have launched many innovative projects including “X1 Voting” for NBC’s The Voice and America’s Got Talent, DVR Smart Resume, Game of Thrones “For the Throne” audience polling, Fandango and Ticketmaster ticketing, and VoicePlus Ads, traditional commercials that combine voice commands and interactivity. Zane is a member of the Television Academy, holds a Master’s from Harvard Graduate School of Education, and is a graduate of the Georgetown University School of Foreign Service.
Andrew Budkofsky is the CRO of Glewed TV, one of the earliest publsihers and SSP’s in the CTV marketplace. Heâ€™s leads the organization with strategy, brand partnerships and monetization. He has a very strong understanding of the ever changing digital marketplace, and has always maintained a knowledge and connection to the linear television space.
Jon Giegengack founded Hub in 2013 as the convergence of technology and entertainment was exploding.
Giegengack’s aim was to provide real-time, customized insights about the changing world of television and digital entertainment, from connectivity and consumption to future usage and trend patterns.
Giegengack and the Hub team work with leading media and entertainment brands, including HBO, Comcast, Netflix, Time Warner, Sony, AMC and AT&T. He worked in entertainment market research for fifteen years prior to starting Hub, including ten years at CMB in Boston.
Based in NH but frequently on the road, Giegengack is a regular speaker at industry events on the topics of content consumption and technology influences and has been quoted in publications such as The Wall Street Journal, The Wrap, TVREV, MediaPost, Adweek, Multichannel News and eMarketer.
SVP and GM of B/R Bettinghttps://bleacherreport.com
Joe Yanarella has spent the past 11 years reinventing Bleacher Report, which has become the #1 most engaged sports media brand in the world. He currently services as Senior Vice President and General Manager of B/R Betting the #1 most engaged and viewed betting brand on social.
Joe leads the B/R Betting content strategy and the integration of Turner Sports’ sports betting partners FanDuel and DraftKings, fulfilling the B/R Betting mission to be on the side of the bettor with the motto: Come Bet With Us.
Before serving as SVP and GM of B/R Betting, Yanarella served as B/R’s first Editor-in-Chief, eventually transitioning into its SVP of Content.
His journalism career began with print publications like the Hudson Valley News, Wizard Entertainment, and CommonHealth. His style of writing motivates his teams to focus on content that will trigger social interaction and buzz.
Chief Business Development Officerhttps://lgads.tv
With over 30 years of executive-level experience at companies such as OpenTV/Nagra, TiVo, Navic, Microsoft and Sorenson Media, John Gee is an award-winning leader, innovator and recognized authority on advanced advertising media and technology. John led the development of interactive and addressable advertising TV technology and campaigns for multiple national brands including General Motors, Ford, Kraft, P&G, AT&T and Pfizer. He created and marketed the first TV Viewer Engagement studies based on large scale second-by-second set top box audience data. As Chief Business Development Officer for LG Ads Solutions, John is responsible for hardware, software, data and content provider partnerships and leads efforts to expand the LG Ads footprint across TV and digital platforms
Lisa Crawford is a cultural commentator and expert on the evolving relationship between fans and television creators. Her passion for understanding culture, audiences, and content stems from her varied experiences as a communications and marketing executive, media scholar, and writer.
Lisa’s career has spanned corporate and executive communications, marketing and brand storytelling, technology and entertainment publicity. As an advisor and agency account leader, she has successfully counseled CEOs, politicians, and creators alike on messaging to support business goals, market positioning, content and campaigns. As an in-house marketing director and consultant, Lisa has advised on and built campaigns for creator economy, fintech, and artificial intelligence startups. At BECK Media, a PR agency known for its footprint in both Hollywood and Silicon Valley, she led accounts for the likes of All3Media America, Avid Technology, Blue Ant Studios, HITRECORD, Nickelodeon’s Entertainment Lab, and more.
Lisa has conducted original research on showrunner celebrity, consulting well-known showrunners and audiences across the United States and Canada to understand how the role has shifted in popular culture. She has also collaborated on media & culture research projects such as The Edison Project with USC Annenberg’s Innovation Lab. Her affiliation with the TV of Tomorrow Show began with the online column Run of Show, based on her showrunner research, and now includes her role as host and producer of the Televisionation: Screen Culture vodcast which covers the interplay between culture, content, and screens. A creator at heart, Lisa is a writer and a producer of award-winning independent content.
Head of Advertising Platforms, Disney Media, Entertainment & Distributionhttps://disney.com
CEO & Co-Founderhttps://informationequity.org
As the President of Signal Infrastructure Group (SIG), Erik is responsible for managing all functions of the organization with a focus on expanding Signal Infrastructure Group’s strategic partnerships, services, and impact, as well managing the company’s government relations, marketing and communications.
Prior to joining SIG, Langner was President of Public Media Company, a boutique investment bank serving public broadcasters. During his fifteen years at PMC, Langner managed more than 75 mergers, acquisitions and strategic partnerships, helping to increase stations’ capacity and introduce new programming and services to their communities. More recently, Langner co-founded and sits on the board of VuHaus, public media’s first music network, and played a key role in the recent merger between program distributors PRX and PRI, the largest merger in public media to date.
Early in his career, Langner served as a corporate attorney at the law firms of Latham & Watkins in San Francisco and Kirkland & Ellis in New York City, and also worked at the United Nations Office of the High Commissioner for Human Rights in Geneva. Langner graduated cum laude from the Northwestern University Pritzker School of Law and received his B.A. from the University of North Carolina at Chapel Hill.
Ron Pinelli, Jr.
SVP of Digital Research and Standardshttp://mediaratingcouncil.org/
Ron is Senior Vice President of Digital Research and Standards for the Media Rating Council, Inc. (MRC), a not-for-profit industry organization created in 1963 at the request of the U.S. Congress to assure high ethical and operational standards in audience measurement services.
Ron’s background includes over 17 years of experience in media research auditing, oversight and advisory services. Prior to joining the MRC in March 2015, Ron was a Senior Manager at Ernst & Young performing audits on behalf of the MRC with a focus in digital measurement and interacting with MRC management and member organizations. Ron has a thorough knowledge of research best practices, operations, controls and information systems in Digital, Multi-media, Print, Radio and Television measurement services and is a CPA in the state of Florida.
EVP and General Managerhttps://www.whipmedia.com/
Sherry Brennan is an industry luminary who has shaped distribution innovation and fueled content growth strategies for some of the world’s largest entertainment organizations for more than 20 years.
As EVP and General Manager of the Whip Media Exchange, she oversees the company’s data and AI-powered content marketplace that makes global film and TV content licensing faster and more efficient.
Brennan spent nearly 15 years at Fox negotiating hundreds of content licensing deals. Prior to joining Fox, Brennan spent seven years at Cablevision focused on then-emerging VOD and digital TV, including content licensing, marketing and UI/UX. She began her career at Falcon Cable TV and the Federal Reserve Bank of San Francisco. Sherry speaks frequently at conferences on the evolving video industry and serves as an Advisor to several media startups. She is co-founder of a social platform for women over 40 (The Woolfer), as well as a Board Member for the Food Resource Action Center (FRAC), a DC-based lobbying organization. She is based in Los Angeles.
Co-Founder and CTOhttps://innovid.com
Tal Chalozin is co-founder and CTO of Innovid, the leading video marketing platform for advertisers to engage consumers across all screens and channels. Tal leads Innovid’s long-term technology vision, global product creation and implementation, and business development efforts, as well as identifying and developing emerging trends and opportunities for product innovation and digital TV/OTT collaborations. He has forged partnerships with Facebook, Snapchat, Twitter, Samsung, Roku and Hulu, amongst others, to help advertisers bring interactive video to viewers everywhere.Tal is a serial entrepreneur and tireless global leader in video technology. In addition to serving as Innovid’s CTO, Tal is a board member for the IAB’s Digital Video Center of Excellence and for the National Academy of Television Arts and Sciences. He has been named a “Technology Pioneer” by the World Economic Forum, one of the “Best Young European Entrepreneurs” by Businessweek, a member of Multichannel News’ “40 Under 40” Class of 2016, and to Cynopsis Digital’s 2016 “It List.” Prior to Innovid, Tal co-founded GarageGeeks – a non-profit organization and one of Israel’s largest hacker spaces and innovation hubs boasting more than 8,000 members. Tal also served as an officer in an elite computer unit in the Israeli Air Force for over eight years where he led the development of several military products with high algorithmic complexity.Tal owns several global patents in digital video technology, and he is a regular speaker at global events, including Cannes Lion, CES, The Drum’s Programmatic Punch, IAB, MWC, NAB, TVOT, AdExchanger’s Programmatic I/O, Broadcasting & Cable’s Advanced TV, Wired Magazine’s NEXTFEST, Le Web’s Digital Innovation Conference, Ars Electronica, and eConsultancy’s Creative Programmatic.
GM of Measurement & Industrieshttps://innovid.com
Jessica Hogue is the General Manager of Measurement and Industries at Innovid, where she leads the company’s strategy, design and execution of measurement based solutions and partnerships. Jessica comes to Innovid following 12 years at Nielsen where she had numerous leadership roles in Client Services and Product Leadership. Most recently, she led the Digital Client Service teams. Previously, Jessica was responsible for the deployment and market adoption of the Total Audience measurement system, and partnering with the industry on evolving currency applications. She joined the company in 2007 after the acquisition of BuzzMetrics (later NM Incite). A recognized expert in cross media, she pioneered research techniques in social listening. Her achievements led to hallmark studies, including the Power Moms Digital Influencer Study, which quantified the influence of bloggers and social enthusiasts, digital habits of women and sustainability trends.
Sona serves as NYI’s Vice President of Operations and Campaign Management for Advertising and is responsible for strategic development regarding data, market and research analytics, inventory sources and partnerships, technical process improvements, and operations support for data, linear, addressable, interactive and digital sales.
Sona is a marketing and operations executive with an accomplished track record of contributing to the development, operations and revenue growth of award-winning advertising technologies including addressable advertising.
Prior to joining the NYI, Sona held a similar role at Altice USA where she served as one of the original members of the Advanced Platforms Sales Team. She began her career on the marketing team for Softbank Ziff-Davis and quickly advanced to managing major accounts including Yahoo and Hotmail for one of the nation’s first online advertising sales organizations.
Sona has been the recipient of several industry awards including Most Powerful Women in Advertising by CableFax and as an Industry Leader for the Top Women in Media Awards by Cynopsis.
She has a B.A. in Communications from Rutgers University.
General Manager of NewsOnhttps://www.newson.us/featured
Ron is the GM of NewsON, having joined the company in early 2019. He started his career in television sales research and marketing, rising to the position of Director of Marketing and Sales Promotions for ABC National TV Sales. His early work with online audience engagement around sales promotions led naturally to digital media leadership roles with the Walt Disney Internet Group and the ABC OTV Stations. In 2006, he moved to Fox TV Stations as VP of Digital Media where he led the development of the group’s websites, mobile websites and apps. FTS was an early adopter of responsive websites, livestreaming news with a major focus on social media. He has consulted with numerous digital media startups and served as an Executive in Residence at Progress Partners prior to joining SBG Digital.
VP of Affiliate Relations and Content Development, Syncbak and VUithttps://syncbak.com
Kevin Dunaway is VP of Affiliate Relations and Content Development for VUit. At VUit, he works to educates local broadcasts stations on the value of VUit and helps them create innovative OTT programming for the service. He also oversees VUit’s in-house production efforts. He has over 20 years of broadcast television experience. Kevin started out as a television news producer at the CBS affiliate in Traverse City in 1998. Over the first two years of his career he held the assignment manager position, assistant news director position before becoming the News Director in 2000. During his tenure as News Director, Kevin expanded the news presence from 4.5 hours a day to 9 hours. in 2016, he began his new role as VP, GM and GSM at the company. OTT is a passion of Kevin’s and over the past couple of years he has worked closely with SBTV and VUit on various successful straight to OTT programs including the I-500 Snowmobile race, Dirt Track Racing and the Edmund Fitzgerald Memorial. Kevin is Married to his amazing wife Michelle and has a 12 year old daughter named Elle.