Speakers TVOT SHOW

While carrying the “ethos” of a Marketing Technologist, Albert has always possessed a firm understanding of how technology has continued to transform the discipline of Marketing while disrupting today’s conventional consumer engagement models. Over that past 20+ years his communications experience ranges from African American, Hispanic, LGBT, Asian American, Arab American, Indian, Boomers, Millennials, Urban, GM to International.

His work involves Digital Marketing for Lexus, AMAZON, NYPD, Medline, State Fair, Spalding, HBO, MCD, LA Sparks, Game Show Network, Verizon Wireless, Unilever, Ford Division, Lincoln Mercury, Burger King, Colgate, HSBC, Time Warner Cable, Home Depot, AstraZeneca, US Marines, Pfizer, Novartis, Merck, and Hyatt Resorts.

He is currently the Managing Director, Digital Innovation at Walton Isaacson. Previously he served as the Director, Interactive Services for UniWorld Group and Director of New Media and Technology at Prime Access where he introduced the Digital capabilities for both multicultural agencies.

Albert has participated in numerous speaking engagements for Meltwater Social, MediaPost, Digiday, ThinkLA, AdAge, PUBMATIC, CYNOPSIS, Adweek, VAB and the ANA. This type of industry prowess resulted in him being named one of ADWEEK’s 2022 Media Allstars. Albert is also the host of The Transient Identiti podcast which chronicles the Voice of the Consumer.

Alexis Gaï is Senior Vice President of Sales and Revenue at Cleeng, the leading SaaS platform for Subscriber Retention Management. In this role, he is laser-focused on empowering leading D2C providers to implement dynamic subscriber retention solutions that decrease churn and increase customer lifetime value. He works closely to build these strategies with market leaders including the NFL, Sinclair Broadcasting Group, Tod – BeIN, The Weather Channel, and others.

Alexis is a respected business leader in the media and entertainment industry with a thorough understanding of eCommerce complexities in the OTT space. Prior to joining Cleeng, Alexis helped enterprise clients attain digital transformation at Deltatre and The Canal+ Group where he established a division’s first OTT strategy.

Alexis holds dual master’s degrees in management and international management from The London School of Economics and HEC, Paris.

Ann Pero Hailer has drawn on her 30 years of media experience to set the vision that’s driving success for Locality. Through Ann’s strategic leadership and focus on collaboration, the company is providing the most advanced solutions for agencies and advertisers in the local media space with inventory from Locality’s premiere station group clients. After early-career positions on the station and agency sides of the business, Ann started as an Account Executive at TeleRep in 1997. She’s held various leadership roles throughout the organization, most recently Chief Operating Officer before assuming the President role in 2021.

Ann has led Locality’s broadcast team by passionately focusing on diversity and inclusion. She served as chair for CMGs D&I Advisory Board from 2017-2019, and sat on their Executive Counsel for Diversity, Equity, and Inclusion through 2022. She serves on TVB’s Executive Board of Directors, the IRTS board, the Alliance for Women in Media’s membership committee, and has been a member of the Detroit AdCraft Club since 1993, serving on various boards and committees.

A proud graduate of Boston College with a degree in Political Science, Ann and her husband raised their family in the Detroit area. She is a huge sports fan – cheering her own children through years of youth sports — and is a longtime, ever-hopeful Detroit Lions season ticket holder.

As Vevo’s Vice President of Distribution Partnerships, Bethany Atchison leads a team that both fosters new CTV distribution partnerships and elevates existing relationships. Through these partnerships, Bethany and her team help Vevo expand its viewership across a variety of platforms and viewing formats in the US, Canada, UK, EU and other key markets. They also ensure Vevo programming is optimized for each partner and promoted through their various marketing initiatives. Prior to working at Vevo, Bethany gained over a decade of media experience working at Showtime, OMD, and MediaCom.

Bob Gold founded and leads Bob Gold & Associates, one of the premiere communications public relations agencies specializing in Technology, Media and Telecom. In 2019 Public Relations Society (PRSA) Los Angeles named him Communications Professional of the Year. And the agency was named by Forbes as one of the country’s best PR Agencies in 2021, with a 5-star rating. The agency, founded 25 years ago, has helped launch nearly two dozen companies, re-branded others, and created successful campaigns for numerous privately-owned and Fortune 500 brands. He has also helped raise millions of dollars for charities, taught hundreds of students and helped further strategic business plans for numerous businesses and associations.
Gold is the author of the popular children’s picture book, The Shiny Penny, and a collection of poems, Words to Lift By. He is very proud of his most recent collaboration, capturing the history of Temple Beth El San Pedro, as it celebrates it Centenary, and becomes the officially the 2nd oldest synagogue in Southern California. Gold holds many honors including being inducted into the Cable TV Pioneers along with Comcast’s Brian Roberts, CNN’s Ted Turner and other notables is featured in the Cable Center’s one-hour Oral history about his career in managing messages for the Cable Industry.

He holds a master’s degree in communications management from the Annenberg School of Communications at the University of Southern California, where he led the Alumni Board of Directors for a decade. He also serves on the Board of the Volunteer Center for the South Bay, San Pedro and Long Beach.

Cecilia Lara is an accomplished professional serving as the Vice President of Audience and Content Research & Insights at Warner Bros. Television Group. With over 19 years of qualitative and quantitative research experience, she is a valuable partner to Studio stakeholders and is instrumental in developing and executing effective, data-led media strategies aimed at maximizing content visibility, reach, and connectivity. Her expertise includes supporting the development and production of original content, domestic sales efforts, and shaping business strategy across various content genres. Through her strategic acumen, Cecilia drives impactful media strategies and fosters audience engagement within today’s dynamic landscape of television and streaming.

Charbel Makhoul helps guide Inscape’s ACR technology roadmap and is responsible for evolving and maintaining currency grade TV viewing data. He has been working with ACR technology for the last eight years and started as part of Cognitive Networks, which was purchased by VIZIO and rebranded as Inscape.

Charbel oversees VIZIO’s Unified Data teams responsible for introducing great innovations around ACR data processing making campaign planning, targeting and measurement easier with Inscape ACR data and for producing insights and analytics that fuel VIZIO programming and VIZIO’s ads business. Charbel has a Masters degree in Embedded Electronics from INPG (France) and an MBA from GGSB France.

Charlie Ibarra is a former Ad-Tech executive turned TV creator championing the establishment of creator-first television. With a background spanning Yahoo!, IAC, and various startups, Charlie built a wealth of knowledge in advertising technologies, social media, and multicultural marketing. Having cut his teeth in the “biz” doing story development on unscripted hits for Netflix, Prime Video, and Apple TV+, Charlie now leads Content Strategy at SabioTV, where he’s pushing the boundaries of TV storytelling by collaborating with popular content creators to bring their big TV show ideas to life. Charlie is a devout believer in the transformative power of creator-first TV, a unique type of television content that combines what we love and expect from our favorite digital creators with traditional TV story structure.

A digital expert and industry thought leader with almost 20 years of product and software development experience, Darren Sherriff serves as Senior Vice President of Advanced Ad Solutions within Fox Corporation’s Revenue Management & Strategy team, focusing on developing innovative solutions to precision-target audiences across FOX content, no matter how consumed. In addition to his concentration in advanced TV and addressable advertising, Sherriff oversees linear and digital programmatic advertising operations at FOX. Before joining the corporation as Vice President of Advertising Technology Solutions in 2016, he held tenure at NBCUniversal for more than a decade, in addition to serving in previous roles at WebMD and numerous marketing and consulting companies. He began his career as a software developer and project manager, where he honed his expertise in technology and helped launch countless enterprise-class web applications. Sherriff graduated from Champlain College with a degree in computer science.

Dave Morgan is the CEO and founder of Simulmedia, a New York-based company whose patented TV+® platform for cross-channel TV advertising guarantees marketers full audience reach, measurement and results across the dynamic linear and connected TV ecosystem in the U.S. The company also enables brands to connect with elusive younger audiences via PlayerWON™, the only in-game video advertising platform for free-to-play PC and console titles.

He previously founded and ran both TACODA, Inc., an online advertising company that pioneered behavioral online marketing and was acquired by AOL in 2007 for $275 million, and Real Media, Inc., one of the world’s first ad serving and online ad network companies and a predecessor to 24/7 Real Media (TFSM), which was later sold to WPP for $649 million. After the sale of TACODA, Dave served as Executive Vice President, Global Advertising Strategy, at AOL, a Time Warner Company (TWX).

A lawyer by training, Dave served as General Counsel and Director of New Media Ventures at the Pennsylvania Newspaper Association in the early 1990’s. Mr. Morgan is a Political Science graduate of The Pennsylvania State University and holds a J.D. from the Dickinson School of Law.

In his role as Chief Innovation Officer, Dr. Algranati leads an organization driven to helping clients meet their business goals by creating industry-leading media measurements solutions.

“Comscore has a unique ability to process and understand large amounts of data,” he says. “My team strives to use this wealth of information to design products and services that meet the needs of the industry.”

Before joining the Comscore team, he served as SVP, Television Product Innovation & Custom Research at Rentrak and held executive research positions at Experian Simmons including Director of Integrated Marketing Solutions. While at Simmons, he also led the statistics and research teams, overseeing all statistical responsibilities for the company including custom research projects.

Dr. Algranati holds a Bachelor of Arts in Political Science from The George Washington University, a Master of Science in Statistics, a Master of Philosophy in Public Policy and a Ph.D. in Statistics and Public Policy from Carnegie Mellon University.

When he is not working on the next generation of media measurement solutions, he is a devoted boxing fan, attending more than 2,000 boxing matches in the past 20 years.

David Purdy, Chief Revenue Officer at Stingray, In his current role, he oversees all aspects of Stingray’s revenue including Linear, SVOD, AVOD, B2B2C Subscription, advertising, and global sales efforts.

David Purdy came to Stingray from VICE Media where, as Chief International Growth Officer he expanded VICE’s multiplatform partnerships in many territories, and helped VICE grow its global distribution network to deliver programming to all screens across multiple countries. Previously, David has held various senior roles over a 15-year career at Rogers Communications Inc. – most recently as Senior Vice President of Content and Video Product Management, where he oversaw content strategy for Rogers cable TV, broadband and wireless services. David also worked across the various media assets and partnerships at Rogers including the NHL, WWE, MLB, FX, and many others.

David has an extensive background in the TV industry and has helped launch over a dozen Canadian specialty channels throughout his career, including Sportsnet, OLN, Discovery Channel Canada, and The Comedy Network. In addition to his extensive content knowledge, David has been instrumental in launching a number of new products at Rogers, including VOD, HD, Rogers Anyplace TV, PVR, SVOD, Mobile TV, etc….. David combines a passion for content with a grasp of technology to forge a keen understanding of how the media business will be impacted by current and future technological innovations.

Mr. Purdy is a graduate of the University of Western Ontario (BA 1990) and a Post Graduate Diploma, Economic Geography, from the London School of Economics and Political Science (1993)

Duan Peng is an awarded and distinguished senior data & AI executive with executive leadership experience across the tech, media, financial services, and logistics industries. She is known for her visionary thinking, inspirational leadership, and impressive career achievements in AI, data science, machine learning, and data strategy, which have significantly shaped her industries and driven business transformation.

She currently serves as a Board Advisor for Devz AI Technologies, an AI-driven, collaborative platform that aims to revolutionize software development, and Phanes Funding Group, a cutting-edge institutional investment originator and Fintech platform dedicated to the entertainment industry.

At Warner Bros. Discovery, Duan recently led a large centralized global data & AI group to support the launch and growth of DTC streaming products and services – HBO Max, discovery+ and Max – across 80+ countries and 90+ million subscribers. In particular, she led the development of recommendation and search engines with state-of-art AI algorithms, which improved personalization and consumer engagement by over 50% during her tenure. She also built novel AI-driven decision engines like media optimization and content valuation systems, which transformed the decision-making process and significantly improved marketing and content strategy and efficiency.

Before joining Warner Bros. Discovery, Duan worked as a senior data analytics leader in various industries and companies including Disney, Fox, NBCUniversal, Hyundai Capital America, HSBC, and Ameriprise Financial, building a proven track records for delivering innovative and high impact data and AI solutions that drove digital transformation and business growth. Duan received her Ph. D. in Economics from the University of Miami. In her spare time, she likes reading, music, and enjoys traveling across the world with her family.

Earnest Pettie is a seasoned expert in web videos and trends analysis, with over 15 years of experience in the field. As the Trends Insights Lead on YouTube’s Culture & Trends team, he plays a pivotal role in identifying and understanding emerging trends, cultural shifts, and audience behaviors on the platform.

Throughout his career, Earnest has demonstrated a keen ability to curate and analyze viral videos, providing valuable insights into the ever-evolving digital landscape. His expertise has been instrumental in shaping YouTube’s understanding of its audience and content ecosystem, contributing to the development of impactful projects such as YouTube Rewind and the annual Culture and Trends Reports.

A passionate advocate for data-driven storytelling, Earnest has consistently translated complex trends and cultural insights into engaging and accessible formats. Through his work in data visualization, video content, and public speaking, Earnest effectively communicates the nuances of online trends and cultural phenomena.

Earnest Pettie’s dedication to understanding and communicating trends has made him an invaluable asset to YouTube and the broader digital media industry. His work continues to shape the platform’s understanding of its audience and contribute to the evolution of online culture.

Erick Opeka is chief strategy officer and president of Cineverse, where he drives the distribution company’s corporate strategy and M&A efforts, and also oversees a portfolio of more than two dozen streaming SVOD, AVOD and FAST linear networks available online, on mobile devices, gaming consoles, and connected TVs. These networks include the company’s recently-launched flagship streaming service Cineverse, as well as Fandor (indie film), Screambox (horror), Docurama (documentaries), CONtv (fandom), Dove Channel (family), RetroCrush (anime), AsianCrush (pan-Asian) and others. Under Opeka’s leadership, the company has entered into several channel partnerships with significant partners, including for the company’s newest streaming channels The Elvis Presley Channel (in partnership with Elvis Presley Enterprises LLC and ABG Entertainment), pop culture-focused NacellePop (with The Nacelle Company) and, coming soon, The GoPro Channel (with Roundtable Entertainment and GoPro, Inc.). Opeka has nearly 20 years of experience as an executive at the intersection of entertainment and technology. Prior to Cineverse, Opeka co-founded and ran New Video Digital, growing it into the largest independent film and TV aggregator in the world. He began his career at Madstone Entertainment, a vertically-integrated exhibitor, distributor and digital cinema pioneer. In addition to his role at Cineverse, Opeka is on the Board of Directors and executive committee of OTT.X, the preeminent trade group representing the streaming industry, and serves as an advisor to numerous streaming and entertainment companies through his work with seed accelerator Techstars. He is also a member of the Producers Guild of America and the Television Academy of Arts & Sciences.

In her current role, Helen Katz leads the global research unit within Publicis Media’s data sciences practice. She is a trusted industry expert on research, with a particular focus on data quality and reliable measurement. Her interest in innovation inspired her to play an instrumental role in developing best practices in the measurement of addressable TV and advanced video campaigns in the U.S. A 19-year Publicis Groupe veteran, Katz has served in various strategic research capacities for Publicis Media, Starcom, Zenith and GM Planworks – the holding company’s former division devoted to the General Motors business. In 2009, she was integral to the Publicis Groupe team that launched The Pool – a unique research consortium that aimed to identify the next new ad formats across various channels such as online video, mobile/tablets and more. Prior to joining Publicis Groupe, she was Vice President, Media Research Manager at DDB Needham.  She began her career as an advertising professor at Michigan State University, and is currently an adjunct professor at DePaul University. She has published numerous articles in industry and academic journals, as well as three textbooks on advertising and media, the most recent of which is The Media Handbook (7th edition, 2019). She is the ex-officio Chair of the Executive Committee of the Media Rating Council, and a member of the Board of Trustees of the Advertising Research Foundation. Katz is also the recipient of the Advertising Research Foundation’s “Great Minds” award for research innovation, Jay Chiat’s Strategic Excellence Silver Award for innovation, and Stars of Attribution leadership award. Katz has a master’s degree in advertising and a Ph.D. in communications from the University of Illinois, and was an undergraduate English major at the University of London.

Holly Leff-Pressman is Chief Client Engagement Officer for Screen Engine ASI, based in Los Angeles – with offices in San Diego, New York and London. She is at the forefront of leading the company’s client service teams and works with all clients across avenues of the business. She has been integral to expanding the business and solidifying new logos for our family of companies during her 5 years at the company. Fresh from law school in 1989, she was a litigation associate at an entertainment law firm before joining Viewer’s Choice Television in 1992. While with Viewer’s Choice, she initiated, negotiated and oversaw licensing and distribution of original and event pay-per-view and video-on-demand programming. In 1995, she joined NBCUniversal as Senior Vice President for World Wide Pay Per View and Video On Demand. Following a nine year stint with NBCU, she signed on with The Nielsen Co. as executive VP for content solutions and media research. She has been at the forefront of industry developments in on-demand viewership as well as the measurement of data and research of that viewership. She was the recipient of a CTAM “TAMI” Award in 2017 and has devoted her time and talents to CTAM’s Marketing, Digital and Research Committees. A Cable TV Pioneer, she is currently on the committee for the Media & Insights Conference and served as the conference’s inaugural co-chair.

A working mother and cancer survivor, Holly exemplifies the power of being a determined self-starter. That drive combined with her dedication to push women to leadership positions. Holly is an active member of CHIEF, a women’s organization based in Los Angeles and New York. This networking group is focused on connecting and supporting female leaders in the space. Throughout her career Holly has and continues to mentor within her peer group and able support other C-Suite Executives in the industry. Her dedication to promoting women in business is evident by the pay parity initiatives, training programs and promotion opportunities she has created during her career journey.

Howard Shimmel is a television research and insights veteran with over 30 years of change-making thought leadership under his belt. As the President of Janus Strategy & Insights, he is transforming how companies around the world strategize and position their television marketing offerings, from linear methods to addressable and connected TV. Howard also serves as a Board Member and Head of Strategy for datafuelX, an advanced analytics firm focused on developing best in class decision science models to fuel the next generation of media capabilities, specifically focused on forecasting and optimization.

From attribution to advertising, data to ROI, Howard is carving the path to address the changing trends in the audience landscape, as well as shape emerging platforms and industry innovations. He leverages this knowledge to lead organizations through strategy, planning, buying, measurement, and stewardship.

Beyond his role at Janus, Howard is co-founder of datafuelX, an advanced analytics firm focused on developing best in class decision science models to fuel the next generation of media capabilities.

Howard also serves as an advisor and investor in many emerging new age research companies, including Hyphametrics, Adelaide, WeAre8, and Humantel.

Prior to starting this company, Howard was Chief Research Officer Turner, where he oversaw all multi-screen entertainment, news, kids and sports research, as well as corporate analysis and insight-led efforts.

Shimmel played a critical role in driving the company’s efforts around the consumer journey and insights to better capture measurement for both Turner and its partners. In 2016, in partnership with Turner Ad Sales’ Turner Ignite team, Shimmel oversaw the launch of Turner Ad Lab, an initiative whose goal was to make recommendations about linear and digital video ad experience in light of the changing TV landscape.

Prior to be promoted to his role in 2014, Shimmel was senior vice president of ad sales and sports research for Turner, where he oversaw television and digital research analysis and strategy support for the company’s news, entertainment, animation, young adults & kids and sports advertising sales units. He joined Turner from Nielsen Media & Advertising Analytics where he served as executive vice president responsible for building out an advanced analytic business focused on issues like cross-platform analytics, advanced media targeting, promotion effectiveness and ROI measurement, for media companies, agencies and advertisers. Shimmel’s industry-rich experience includes other leadership roles at The Nielsen Company, America Online, WBIS and MTV Networks. He also served as president of Symmetric Resources, Inc. Over the span of his career, Shimmel has developed research expertise related to technology adoption, methodology and advertising’s impact on sales.

James Brown is the Executive Vice President of Content Distribution and Marketing Group for REVOLT Media and TV. A 30-year plus veteran of the cable industry, Brown brings indispensable knowledge and insight as he leads the charge for distribution of content across MVPDs, vMVPD as well as broadcast, FAST, AVOD, SVOD, TVOD and emerging content platforms, worldwide.

Prior to REVOLT, Brown spent a large part of his career working for Disney/ESPN in various leadership roles. During his last position at ESPN, Brown served as Senior Vice President, Multicultural Content Development. Additional responsibilities during Brown’s tenor at ESPN included general management of ESPN High School and ESPN Woman events, television and digital video business; and leading the development and implementation of the acquisition strategy for the formation of ESPN high school business unit.

Brown spent a majority of his years with Disney/ESPN as Field Sales Senior Vice President – U.S. and the Caribbean where he led the content distribution efforts for all Disney/ ESPN networks on traditional cable, satellite and telephone platforms.

Brown currently serves on advisory boards as senior advisor, business development for Story House Pictures Inc and Groopview Inc. He recently relinquished his role on the board for National Association for Multi-ethnicity in Communications (NAMIC) where he served for over 6 years.

Jeff has an extensive career in media, having worked in every aspect of the industry since 1992, joining the ShowSeeker team in 2020. For Jeff, the most important part of any career in media is the connections that are made with others, whether that’s colleagues or clients, because true success is found in working together, learning from others, and passing along knowledge.

Jeff is a detailed-oriented person who likes to examine the smallest particulars of processes, problems, regulations, plans, and contracts. Breaking these into their basic parts helps Jeff better understand, explain, and problem solve.

Jonathan Bergman works with powerhouse media companies, SVODs, and directors on special original content projects from companies including Netflix, Hulu, Pixar, Disney+, Comcast/Universal, WB, Apple TV, Amazon Studios (APV), Max and Paramount. He initially started working on traditional media projects but later transitioned to working with media tech firms. Jonathan specializes in developing use cases and best practices for all stages of content development and creation. He has a deep understanding of how to apply and deploy technology to solve modern business challenges.

Jonathan works with business partners to help global communications, media & technology companies deliver their content to millions of people across various platforms. By understanding complex business challenges across business units, he assists companies in driving growth through optimized content value chains, superior experiences, and maximized monetization opportunities.

Joshua (Josh) Lee is Chief Technical Officer and Head of Product at EDO, the TV outcomes company. EDO measures predictive behaviors driven by Convergent TV advertising. Josh spearheads all technical efforts for EDO, spanning engineering, product, and data science. Before EDO, Josh served as a software engineer at AirBnB where he worked on the Payments and Sysops teams — working on mission-important financial systems and site stability. He also held professional experience at Bridgewater Associates, Pivotal Labs, the U.S. House of Representatives, and was a teaching fellow at Harvard University. Josh graduated from Harvard University with a degree in computer science and lives in NYC.

EDO works with modern marketers to align advertising investments to business results with detailed competitive, category, historical, and predictive intelligence.

Julian Zilberbrand is the Executive Vice President of Advanced Media & Data Solutions for Paramount. Zilberbrand oversees key areas within the Paramount Technology and Sales divisions including all addressable business partnerships, technologies, and measurement as well as audience onboarding and segmentation, and identity management. Zilberbrand is also responsible for InView, Paramount’s holistic investment, reporting, and insights platform that provides instant access and a clear picture of clients’ investment portfolio in one environment.

Previously, Julian was Executive Vice President of Advanced Media for ViacomCBS Vantage, where he was responsible for growing agency and advertiser revenue through the enablement of Viacom’s data-driven advanced TV advertising solutions. Zilberbrand also served as Executive Vice President of Audience Science at ViacomCBS, overseeing audience digital media executions, audience onboarding and segmentation, and advanced analytics.

Prior to joining ViacomCBS, Zilberbrand was Executive Vice President of Activation Standards, Insights and Technology at ZenithOptimedia. In this role, he managed the activations standards, digital operations, analytics, technology and strategic partnerships groups. Before joining Zenith, he was Senior Vice President, global digital director, strategic partnerships and technology solutions at Starcom Mediavest Group. Prior to joining the agency world in 2004, Zilberbrand held product specialist and client service roles at Eyeblaster and developed the company’s Eyeblaster University training program. Earlier in his career, he worked at DoubleClick as a project manager and technical analyst.

In addition to his work responsibilities, he has held advisor roles for the IAB, 4A’s and the iMedia conferences. Zilberbrand is known as a vocal and respected leader in the industry covering a wide array of topics from advanced TV solutions to viewability with the 3MS Blue Ribbon committee and general media trends. From 2013-2014, Zilberbrand chaired the Digital Committee for the Media Ratings Council and was recognized by the organization for his leadership and service. He has received several industry recognitions over the years including the AdMonster Digital Media Leadership Award, the Data, Analytics and Operations Innovator of the year award at the Marketers Choice Awards as well as recognition in AdAge’s 40 under 40 list.

Julian is a frequent speaker at industry conferences including Beet.TV, Mediaweek, NYC TV Week, IAB events and more. When not driving the media landscape forward, Julian can be found routing for The Mets and NY Giants. He resides in New Jersey with his wife and son.

Kate Coke leads the Data Insights team at CAA. In this role, she oversees a team of highly specialized analysts who deliver strategic audience and marketplace intelligence to enhance client servicing and deal making. By leveraging proprietary analytics and third-party data sources, the team plays a critical role in supporting the creation of opportunity for the most successful and influential talent working in film, television, music, sports, digital media, and beyond. Having joined CAA in 2014, Coke brings more than 15 years of entertainment research and insights experience with her, drawing from her previous tenure at FX Networks, Warner Bros. Television, CBS Television, and 20th Television. She is adept at leveraging state of the art toolsets to deliver actionable findings that inform business decisions and unlock value for clients. She is passionate about creative storytelling through data, uncovering new market trends, education, and the intersection of entertainment and technology.

Keith Kazerman has a decades-long track record as a media executive and thought leader in advanced advertising, leveraging his expertise to drive innovation at Locality, the industry’s preeminent local video solutions provider. Locality is committed to addressing the evolving needs of advertisers by unlocking the power of local and driving dollars to the local video marketplace. Locality brings together the best talent in both broadcast and streaming helping brands tap into the mindset of the local consumer and precisely reach optimal markets, nationally.

Most recently, Keith served as the Senior Vice President at TripleLift, where he led the development of their Connected TV (CTV) business, including publisher engagements and supply development, agency demand, and partnerships. Prior to that, Keith spent five years at Discovery, where he held the position of Executive Vice President, Digital Sales, Advanced Advertising, and Research. At Discovery, he led the strategy and execution of its advertising business across Linear, VOD, OTT/CTV, and Social Media Platforms.

During his time at Discovery, Keith also led the launch of discovery+, setting the foundation for accelerating digital revenue growth across the direct-to-consumer (DTC) product offering; and developed Discovery Engage, which enabled targeting, optimization, and measurement across all screens. Before joining Discovery, Keith spent ten years at DIRECTV, serving as Senior Vice President, National Ad Sales, where he led the launch of the largest national addressable platform, leading the industry’s evolution to data-informed media execution across video.

A proud graduate of Lehigh University, Keith resides in Long Island with his wife and son.

Keith Reidy, Senior Media Buyer and Manager of Client Services for Centriply, has over 15 years experience in strategic planning and media activation for Advanced TV campaigns. In today’s highly dynamic media landscape, Keith embraces innovation in the space, expanding his repertoire from traditional TV to include CTV/OTT and more. Using a deep understanding of data-driven audience buying, he delivers unique and comprehensive cross channel media plans for clients in sectors from political to CPG to everything in between. To find the right solutions for Centriply clients, Keith believes that using trusted data, a defined audience, and consistency across all channels are paramount to a successful media campaign. Keith lives with his girlfriend in Connecticut, and they enjoy spending summers on the shores of Cape May, NJ.

Kobi Wu is the CEO of Cache AI, which uses AI to evaluate human potential, brand strength, risk analysis, and team optimization in sports and related verticals. Kobi is a serial entrepreneur and formerly the founder of ventured-backed Visuwall Technologies, an AI computer vision platform used to measure traffic and engagement in outdoor (ooh) media. She has worked in marketing and advertising for over 25 years, working with brands and agencies impacting brand strategies for global brands.  When she’s not building tech for the people, she’s hanging with her two dogs, running her son to basketball practice or talking tech and politics with her husband John Pasmore.

Kobi has degrees in architecture (UC Berkeley), engineering (GA Tech) and business administration (NYU) and currently lives in the Bronx NY.

Kristin Wnuk is a seasoned sales leader who has built high performing teams and go-to-market strategies across leading broadcast, media and advertising technology companies. Kristin is currently SVP of Sales at Madhive where she is responsible for building the sales team and go-to-market strategy to position Madhive as the leading tech company engineered for modern TV advertising. Prior to Madhive, Kristin launched the local advertising sales departments at both Roku and Hulu. Kristin has deep experience with local advertising starting her career supporting agency and business development at the Tribune Company and Katz Media Group.

Mari Tangredi is the SVP, Global Partnerships at Cadent. Mari has 20+ years of experience focused on strategy, business development, new product development, and cross-border M&A, Mari has a rich background in applying strategic business principles to her work at the intersection of media and technology. She is experienced in managing successful technology businesses at every stage of the company life cycle, from founding, go-to-market to exiting. Mari joined Cadent in January 2020 through Cadent’s acquisition of identity and DSP platform 4INFO. Since then, she has been pivotal in shaping Cadent’s data strategy, managing partnerships across 50+ audience/targeting data partners, as well as several dozen more First Party and CleanRoom integrations, ID graph, measurement, and OTT/CTV supply vendors. This past year, Mari has been extremely influential in facilitating 34 new data and measurement partnerships, driving continuous growth for the platform side of Cadent’s business unit.

Matthew Durgin is Vice President of Content & Services for LG Electronics. Based in the LG’s North American headquarters in the New York City Metro Area, he oversees LG’s Smart TV Business team covering the North American market. Matt and his team’s primary responsibilities include partner negotiations, partner engagement, LG Channels, webOS licensing, and TV innovation partnerships. During the past 15 years at LG, he has led hundreds of new content partnerships including Netflix, Amazon, Max, Disney+, Hulu and ESPN. In that time, LG has distributed over 200 million LG TVs globally including webOS Smart TVs in the US and Canada markets. LG Channels, is a FAST service with more than 300 channels including the exclusive NCAA Championships channel. Matt also serves as Chairman of the Board of Alphonso Inc. operating LG Ad Solutions, as a Board Director of the Digital Entertainment Group (DEG) and chair of their Connected Devices Committee. Additionally, he is a board member of the Consumer Technology Association’s (CTA) Content and Entertainment Council.

Nada Bradbury is the Chief Executive Officer at AD-ID, the industry’s pre-eminent advertising registry. AD-ID provides standardized identity management for ad creatives. Since joining in January 2023, she has been the chief architect of the company’s transformation to ensure advertising transparency and accountability in an increasingly digital ecosystem. She has spent over two decades of her career in senior operating roles including strategy, product development, marketing and commercial operations in the advertising, measurement and media industries. Nada has a proven track record of implementing growth strategies, overseeing complex strategic partnerships and creating value for employees and stakeholders alike. She has a deep and holistic understanding of media and advertisers and how best to serve them. Nada previously served as Global Head of Partnerships at Nielsen where she led Nielsen’s data initiatives and transformation to a big data first strategy. With deep expertise across identity, viewing metrics, analytics and data science to support new and existing products and currencies for customers across a large number of verticals, globally. Prior to that, she led strategy and measurement products at NielsenIQ (previously known as ACNielsen). Currently, Nada serves on the Advisory Board for the IAB Tech Lab Advanced TV Initiative, the CIMM Smart(er) TV Data Initiative and for the marketing and PR agency – Salient MG. Nada received her bachelor’s degree in business administration with a concentration in marketing from the University of Illinois at Urbana-Champaign.

Nadine Krefetz attempts to bring clarity to the media industry’s many technical issues, whether on advertising, AI, search, QoS, UX or one of the many other areas required to deliver streaming. She works as a journalist and consultant providing marketing and project management for media technologies. Find her articles at streamingmedia.com or connect with her on LinkedIn.

Prior to joining Gray in January of 2019, he was CEO and President of Raycom Media from 2016-2018, having worked for Raycom since 2007. Pat is also an alumnus of Raycom Sports having spent seven years in Charlotte overseeing distribution, the events group, and business development during his tenure there.

Pat spent the early part of his career with Blair Television as an Account Executive and Sales Manager in the Charlotte and Atlanta offices. He also worked for Metro Networks as Senior Vice President of Television and Digital Media where he built Metro’s news
services division and helped develop the first commercial traffic website. Metro Networks was acquired by Westwood One, and he ultimately became Executive Vice President of Television and Digital Media for Westwood One, focusing on the Television Division, Digital Media, and Public Sector Services.

Pat is a graduate of the University of Notre Dame with a degree in Accounting. He and his wife, Karen, have four sons: Jack, Dan, Sam, and Chris, and reside in Atlanta, Georgia. He sits on the Board of Gray Television, and is Chairman of the Television Board of the National Association of Broadcasters. He is also past-Chair of the NBC Affiliate Board.

Paul Erickson is a 20+ year veteran industry and competitive analyst of the media & entertainment technology and consumer electronics sectors, covering both consumer and service provider perspectives. He is Founder and Principal of Erickson Strategy & Insights, an industry analysis, strategy, and advisory consultancy.

Prior to founding the company, he was Research Director for Entertainment and CE at Parks Associates, and brings expansive experience and perspective from covering media & entertainment technology, services, and related consumer devices across Parks Associates, Omdia, IHS Markit (now S&P Global Market Intelligence), and NPD DisplaySearch (now Circana).

With more than 25 years of technology industry experience, his coverage and insight has spanned streaming video services and platforms, pay & broadcast TV, connected CE, content security, UI / UX technologies, smart home, gaming, home & professional audio, and collaboration technologies.

He has regularly spoken at, moderated, and/or attended industry events, conferences, and tradeshows across the consumer, media & entertainment, and pro AV technology landscape, such as CES, IFA, MWC, IBC, NAB, Connected TV World Summit, MIPCOM, ISE, InfoComm, and NAMM. Paul is also a two-time AVIXA Emerging Trends Fellow honoree.

He has been quoted in a variety of news outlets and industry publications, including the Financial Times, USA Today, the Wall Street Journal, Associated Press, BBC, Reuters, NPR, CNN, ABC News, CBS News, NBC News, CBC News, BusinessWeek, Variety, Bloomberg, Wired, The Verge, New York Times, Los Angeles Times, San Francisco Chronicle, PC World, CNET, Fierce Video, TWICE, CE Pro and Cable & Satellite International.

Pete Doe is Chief Research Officer at Nielsen. He has decades of experience in market research, audience measurement, big data and statistical modeling techniques. In his current role he leads Nielsen’s Data Science Organization, overseeing the development of audience measurement methodologies across video, digital and audio globally. This is his second stint at Nielsen: between 2004-2015 he was a primary architect of Nielsen’s data integration products and contributed to patented innovations in Set Top Box measurement, Digital and Outdoor Advertising Research. Between 2015-2022, Pete was Chief Research Officer at clypd, an advanced TV platform start-up acquired by Xandr in 2019, which in turn was acquired by Microsoft in 2022. Before moving to the United States, Pete was a board director at RSMB TV Research in the UK, where he worked primarily on the BARB TV audience measurement currency as well as data fusion projects. He started his career at NOP Market Research in London. Pete is a graduate of King’s College, London University.

Preman Narayanan, a veteran of some of the leading companies in targeted television advertising, joined Hearst Television in 2022 as vice president of ad operations and information services, a new position at the company. He is based at the company’s Charlotte, North Carolina, office.

Narayanan oversees Hearst Television’s linear and digital advertising operations and business operations departments and helps set the strategic direction of the company’s advertising technology and information systems.

Before joining Hearst Television, Narayanan served since 2013 at Effectv, based in Philadelphia, most recently as vice president of IT and technical operations. Among other roles there, he oversaw the implementation of advanced advertising solutions for Effectv’s large Southern Division. Before Effectv, he was director of technology and operations for the Midwest and Southwest regions at Time Warner Cable Media. Before that, he was associate director – corporate strategy and U-verse TV advertising for AT&T. He also served in key product-development positions for EchoStar Broadband LLC and SkyStream Networks. He began his career at ASTRO All Asia Networks in Kuala Lumpur in his native Malaysia.

Narayanan holds a bachelor’s in electrical engineering from Malaysia’s University of Technology and participated in the SCT/ISBE Leadership Program at Dartmouth University’s Tuck School of Business.

Hair’s extensive background includes his previous tenure as the president of Black News Channel, which AMG purchased in 2022 and rebranded TheGrio Television Network. Hair also served as Senior Vice President and General Manager for NBC Sports Boston, Senior Vice President, News and Talent for NBC Sports Group, Senior Vice President of News Operations and Studio Programming at Comcast Sports Group as well as Executive Vice President, General Manager and Senior Vice President positions at CNN-Turner Broadcasting.

Rian Patrick Durham (he/they) is an Account Group Director for Situation’s Broadway & Commercial Theatre vertical. As an Account Group Director, Rian oversees the overall marketing and advertising strategy, financial health and growth opportunities or clients in the Commercial Theatre Industry, including paid, earned and owned media as well as technology advancements like AI campaign development and CRM strategies. Rian has over 12 years of experience working in the entertainment and CPG marketing industries. Rian started their career at a small boutique ad agency focused on DTC brands and services and then was brought on by Allied Global Marketing to oversee the creation of the agencies first Social TV department, where he led a team who oversaw first-to-market social campaigns for some of TV’s biggest cable networks.  From there he worked alongside independent filmmakers and small studios to oversee the launch campaign of indie films before finding his way to Situation almost 9 years ago. In Rian’s time at Situation he has worked with clients ranging from the Wicked the Musical, The Band’s Visit (10 time Tony Award winner), The Prom (which was later adapted into a major motion picture by Ryan Murphy), this year’s Tony Award Winning Best Musical Kimberly Akimbo, cultural institutions like the Met Opera and Roundabout Theater Company as well as major NGOs like Meals on Wheels America and No Kid Hungry (for which he helped raise over $200 million dollars during the first 6 months of the pandemic through digital and social campaigns). Rian holds a BFA from the University of Arizona as well as a BA in Organizational Leadership and Communications from Marist College and is currently getting his MBA from Marist College with a concentration in Ethical Leadership. Connect with Rian on LinkedIn here!

Rick leads BIA/Kelsey’s strategy consulting practice and serves as an advisor to an affiliated investment banking group BIA Capital Strategies. Rick works with media, adtech and martech companies to see and evaluate opportunities and strategies in the market to achieve corporate goals. He helps client with strategic planning, developing partnership strategies, product planning, and achieving revenue growth and diversification. He helps marketers including brands and agencies with effective planning and use of digital media platforms. He also works on investment banking projects assisting buy-side and sell-side clients.

Rick Howe is a cable and television veteran, elected as a Cable Pioneer in 2011. He leads the ITVT/TVOT “Televisionation: Friday Fireside” video series as The iTV Doctor, and provides consulting services to distributors, content providers and app developers in the enhanced television space.

Rob leads USIM’s strategic insights, optimization, and reporting activities, helping agency and client teams achieve their brand goals. He has created a new architecture of strategic decision-making, underpinned by data, and using agency assets in programmatic and addressable advertising combined with third-party custom data and media analytics. 

To enhance these insights, Rob has designed new AI-based optimization tools to lead location/trading zone investment strategies via traditional, programmatic, addressable, and automated buying channels. In addition, he has developed a customized but fully flexible client-reporting platform that enables immediate cross-channel analytics and optimization.

Rob joined USIM following his role as Global Lead, Branded Apps at Publicis Media, where he developed proprietary insights and optimization tools across multiple business units. An industry thought leader, he has presented at SXSW and ARF on topics related to consumer experience and owned/paid media.

Rob has more than 20 years of experience in marketing analytics, audience sciences, media strategy, media buying, and research. He has created unique, data-driven insights, tools, and strategies for clients such as Verizon, 20^th Century FOX, FX Networks, Disney, Toyota (Scion), Nestle, JP Morgan Chase, Hewlett-Packard, FOX, General Mills, and Sonic Drive-In.

Sabine Bravo is Vice President, Business Development for Synamedia’s video network team. With more than 20 years of industry experience, she possesses thorough understanding of video processing technology, software licensing and SaaS business models. She’s a 2021 Emmy award winner for her contribution to the achievement in engineering development given to Dolby Laboratories for making a difference in television during her time there, and in her current role at Synamedia she has created a robust partner program centered on addressing the current challenges broadcasters, operators, telcos, and media companies are facing. At Synamedia, Sabine manages key partners, worldwide distribution, pre-sales engineering, and sales operations internationally.

Prior to joining Synamedia, Sabine worked with MediaKind, Ericsson, Envivio and Dolby. While holding these positions, she led the creation of various alliances and partner programs, partner cloud strategies, new business development for SaaS, Personal TV and Ad-Insertion, among many other responsibilities. Sabine graduated Summa cum Laude with a BS in Electronic Engineering Technology and Computer Engineering Technology. She also holds an Executive Master of Business Administration Summa cum Laude, along with a Certificate of Executive Design Thinking and Statistics for Artificial Intelligence, Machine Learning, and Data Science.

Sarah Squiers is Executive Vice President of Client Partnerships at TelevisaUnvision, the world’s leading Spanish-language media and content company. In this role, Squiers leads the client partnerships strategy for the financial services insurance categories, and oversees a team that helps clients and agencies embrace the U.S. Hispanic opportunity for their brands. During her 15+ year tenure at the company, Squiers has been responsible for bringing in countless new business accounts across multiple industries, unlocking brand equities and creating successful, fully integrated and trackable programs for clients who want to reach and engage with Hispanics.

Squiers is also a Founding and Executive Sponsor of TelevisaUnivision’s employee resource group Kulture. Kulture’s mission is to celebrate the varied cultures of the Black, Indigenous, and People of Color (BIPOC) represented among TelevisaUnivision’s employees while leveraging its media platforms to empower, educate, and champion universal diversity, equity & inclusion (DE&I) change.

Squiers has decades of broadcasting and advertising sales experience, having served in multiple sales roles in local television stations across the country– from the general sales manager, regional sales manager, and local sales manager to account executive. Before joining Univision in 2008, she served as regional sales manager for the Bay Area’s leading Spanish-language stations KDTV Univision 14 and KFSF UniMás 66.

Currently based in San Francisco, Squiers holds Bachelor’s in Communications from Loras College in Dubuque, IA, and currently serves on their Board of Regents.

Scott Stansfield, Centriply CEO, independent ad-tech innovator, data visionary, and TV activation specialist.

As a leader and forerunner of media processing, Scott is the driving force behind Centriply’s ad-tech platform that’s keeping TV campaigns relevant. His multimarket, audience-driven TV sales and buying platform, Tango Media Systems has been developed for over 15 years.

Always pushing further into the future, Tango Media Systems provides planners and buyers granular data-driven, location-based, audience-first buying. Users enjoy the scale of TV with the detail of digital, using the same audience segments across all campaigns.

Providing large scale multimarket proposals for media owners, Tango Media Systems has propelled significant growth of station-wide and nationally scaled ad sales teams. Assuring speed, coordination and revenue across hundreds of stations, while establishing that national footprints with local access is possible.

Scott’s focus on transforming linear TV ad inventory into audience-driven advertising solutions, creates media value for advertisers and media owners. Seamlessly fitting into current processes and without changing inventory, Centriply provides a unique way to scale TV audience targeting using best-in-class data from online/offline sources with automation.

Riley is also the Founder and former Managing Director of Flow Sports Networks, (a Liberty Latin America company). In 2015 Riley was recruited to conceptualize, build, launch and oversee two new sports channels which are currently distributed in 25 countries throughout the Caribbean. Based in Trinidad & Tobago, Riley managed all aspects of the Flow Sports business including sports rights acquisitions, sponsorship sales, original content development, live sports production, marketing, digital/OTT and wholesale distribution. Under Riley’s management which concluded at the end of 2019, the Flow Sports networks became the highest rated sports channels in the Caribbean for three consecutive years. The networks received critical acclaim for award-winning original sports programming in cricket, football (soccer), and athletics.

Prior to LLA, Riley was Executive Vice President, Business Development at One Mainstream, a Silicon Valley software company specializing in digital video content delivery. Riley worked with the company through successful acquisition by Cisco in 2015.

Previously, Riley was Senior Vice President, Distribution and Marketing at Fox. During his 16- year tenure which concluded in 2014, Riley played a key role in launching and distributing multiple new Fox networks including Fox Sports 1, Big Ten Network, National Geographic Channel and several others. Riley managed a team of 60 sales and marketing personnel across multiple USA offices and was the lead negotiator on hundreds of agreements with Fox’s distributors. Riley created and managed Fox Global Networks, a distribution team designed to deliver international Fox content to the

U.S. and Canada. Prior to Fox, Riley was Director of Sales and Marketing at The Golf Channel where he helped grow distribution in the Western Region by over 400%.

In 2015, Riley joined Layer3 TV as a member of the Content Advisory Board prior to the 2018 successful acquisition of the company by T-Mobile. Sean Riley Media has provided consulting services to Videotron, Telus, Stingray, Fuel TV, Fox Racing, Rev TV Canada, the Trinidad Olympic Committee, Meurelo Media, the Free Kick Foundation and many other sports and telecommunications organizations.

Tinashe Chaponda is a Zimbabwe-born entrepreneur and the founder of Sosani Studios, a creative agency specializing in influencer marketing.

Prior to founding Sosani Studios, Tinashe was a former comedy creator, giving him a unique understanding of the creator landscape and the power of authentic connections. He has leveraged this experience to lead Sosani to help over 200 brands, including household names like Lexus, Julie Care, Amazon, Warner Brothers, Cash App and Unilever, connect with Gen Z and Millennial audiences through strategic influencer campaigns. Talent included the likes of Dwayne The Rock Johnson, ESPN’s Monica McNutt, Lil Yachty, and Khaby Lame the biggest Tiktoker in the world.

Tinashe is a passionate advocate for the “Creator Anatomy” approach, which emphasizes understanding the core of the influencer and their audience to create impactful campaigns. He also shares his insights on the future of the creator economy through his podcast, Done Deal for Influencer Marketers.

Tracy Swedlow is the CEO, publisher, and editor-in-chief of InteractiveTV Today (ITVT), which she founded in 1998, and is also the executive producer and director of the TV of Tomorrow Show (TVOT) conferences.

Her writing has appeared in many leading newspapers and trade publications, including the New York Times, the San Francisco Examiner, PC World, Multimedia World and VR World. Topics she has covered in the past include virtual reality, email communities, privacy and technology, online gravesite memorials, and, of course, interactive television.

Prior to founding ITVT, she was chief evangelist at eGroups.com (now Yahoo! Groups); new media editor at PC World; a producer and director for Telemorphix, a pioneering interactive TV company, and a video producer at Steve Michelson Productions in San Francisco.

A regular presenter at ITV industry conferences and panels, and a frequent guest on television and radio shows, she actively communicates her understanding of the history of interactive TV; its current trends, technologies, content innovations and applications; the complexities of executive leadership and industrial dynamics; and where she thinks the medium and the ITV industry will and must go in the future to audiences around the world. She has served as the founding chairperson and judge of the “Television” and the “Broadband” categories respectively for The Webby Awards since its inception and regularly produce editorial events and awards programs benefiting the ITV industry (e.g. The annual TV of Tomorrow Show).

Other experiences include voiceovers on many feature films while at Sound One in New York City (e.g. “Hannah and Her Sisters” and “9 1/2 Weeks”); participation in the Director/Playwright Workshop at Playwright’s Horizons in New York City with founder, Bob Moss; participation on various experimental technology multimedia theater showcases directed by the visionary George Coates in San Francisco; conceiving, producing, directing the first 3 fashion shows (as interactive theater) on the Black Rock Desert in the early years of the Burning Man project, and directing an episode of the Twlight Zone called “The Obsolete Man” at the Dark Room in San Francisco. In August 2005, she created and directed a politically-charged multimedia “blogtheater” (my word) piece that focused on post-election America called “Fuck That!: The Political Science Show.” In her non-spare time, she produces and edits the occasional book such as “Desert to Dream” (a photography book) and “Train of Thought” (a children’s book), trains as a traditional boxer, and paints http://tracyswedlow.work. She also recently published her first collection of poems in “No Visiting ‘Till My Show Is Over” published on Amazon. She is also a mother to a wonderful little girl named Hannah and wife to Richard Washbourne, the co-owner and co-producer of ITVT/TVOT.

Her education includes a Ph.D fellowship in directing at the University of California, Berkeley; a Masters degree in Dramatic Criticism from Northwestern University; a certificate in French and French Literature from the Université de Cannes; a Bachelor of Arts degree in Theater History from Tulane University; studies in Drama at the Royal Holloway College at the University of London; as well as a high school degree from Culver Military Academy in Indiana.

Originally from Columbus, Ohio, she witnessed the birth of QUBE, the first commercially deployed interactive television platform, and CompuServe, the first commercial online service. She is also the proud creator of an artcar.

Virginie Debelair is Director, Product Management at Roku. She is a connected TV product leader focusing on Roku TV Data and how it can help CTV advertisers better plan, target, and measure their media performance on Roku. Virginie was part of the original team that developed the Automated Content Recognition (ACR) technology at Gracenote, where she led the development of viewership products. Gracenote was acquired by Nielsen in 2017, and in 2021 the Nielsen assets were acquired by Roku. ACR revolutionized the way TV viewing could be measured and activated and is now table stakes in the advertising industry. In 2023, Virginie’s team was recognized for their contribution to the industry with a Technology & Engineering Emmy Award.

Zulema Baez started her advertising career in 2004 with Katz Media (Univision National Radio division) as an Account Executive, where she worked for close to 11 years. She then moved on to  Univision National TV for 2 years.  She joined Adsmovil in 2017 as Sales Director of the East Coast, focusing on business development and political accounts. She was promoted to VP of Strategic Accounts and Political in 2020, where she works on key accounts to help drive revenue to Adsmovil across Mobile, Audio, CTV/OTT, DOOH, and Social.