TVOT SF 2025 – Matthew Keys of TheDesk.net Interviews Ravi Kapur, CEO of Major Market Broadcasting

August 4, 2025

Matthew Keys, Publisher of TheDesk.net interviews Ravi Kapur, CEO of Major Market Broadcasting, which operates 30 television stations and a national network targeting underserved and diverse communities including rural areas and ethnic groups such as the highly affluent and educated Indian American community. Kapur also highlights the importance of hyper-local programming, such as high school sports and political talk, to engage local audiences. He also emphasizes the enduring relevance of local television, especially during crises. Overall, Kapur has many other observations about the importance of serving these communities and opportunities to be found!