Televisionation: BitPath’s John Hane on the ATSC 3.0 Roll-Out and its Potential Impact

ITVT/TVOT is pleased to present a new episode of “Televisionation,” our video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era and beyond.

This episode features John Hane, President of BitPath, a company that was founded by major broadcasters to drive the roll-out of ATSC 3.0, and that is building out a dedicated broadcast network to power new wireless apps and services (currently, around 400 stations are part of the BitPath network). Among other things, Hane updates us on recent and upcoming ATSC 3.0 launches that BitPath has been working on; shares some of the lessons learned from those launches; discusses some of the new service offerings and business models that ATSC 3.0 will enable for broadcasters; and enumerates what he believes are the most important capabilities of the new standard.