Televisionation Friday Fireside: Industry Veteran, Sherry Brennan

September 9, 2022

Televisionation: Friday Fireside, the #1 television industry Webcast, features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.

In advance of her appearance at TVOT San Francisco Oct. 12/13, The Friday Fireside welcomes our “free-agent” friend Sherry Brennan, former Fox Networks distribution & strategy exec and recently with Whip Media, working on “Exchange,” the content marketplace with predictive insights (which has been temporarily paused). In a funny and free-wheeling conversation, we discuss the relationship between content and subscriber growth, the churn/subscriber life curve, Binge vs. Sequential content scheduling and whether consumers actually have to WATCH shows in order to establish the value of their streaming services.