TVOT MONTREAL 2026: Measurement Grand Finale
Thursday, May 21st, 2026
Rose Room
This session will bring together prominent figures from the audience-measurement space to explore the institutional underpinnings of the TV currency marketplace and share their thoughts on the current state and likely future trajectory of audience measurement in general. Panelists include:
- Derrick Gray, Chief Research and Operations Officer, Numeris
- George Ivie, CEO and Executive Director, MRC
- Howard Shimmel, Board Member, dataFuelX
- Joe Ruthruff, SVP of Linear Television Product Management, Comscore
- Jonathon Wells, Global Leader – Measurement Standards and Compliance, Nielsen
- Megan Halscheid, VP of Marketplace Intelligence, Publicis Media
- Omar Delgado, CEO, Vuer