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Televisionation Friday Fireside: DPAA Chief, Barry Frey, Discusses Digital Out-of-Home Advertising

September 2, 2022

Televisionation: Friday Fireside, the #1 television industry Webcast, features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.

The Friday Fireside welcomes Barry Frey, long-time television industry visionary and currently President and CEO of DPAA, the global digital out-of-home trade and marketing association. After years at Turner, the NBA, USA Network and Cablevision, Barry took the leap over to yet another nascent advertising opportunity: Digital Out-of-Home. You will thoroughly enjoy Barry’s perspective on today’s advertising opportunities, and you very well might be inspired (as was the good doctor) to take a serious look at out-of-home!

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Tracy Swedlow and Richard Washbourne own TMRW Corp., the parent corporation, which produces the InteractiveTV Today (ITVT) Web site and The TV of Tomorrow Show (TVOT) executive conferences. We are headquartered in San Francisco, California.

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