Televisionation: 605 President, Tom Keaveney, on Measurement
April 27, 2022
ITVT/TVOT is pleased to present a new episode of “Televisionation,” our video/audio podcast exploring the advanced/interactive-TV industry.
This episode features Tom Keaveney, President of TV measurement and analytics company, 605. Among other things, he outlines the biggest challenges facing the measurement industry; discusses 605’s services and explains how he believes the company is differentiated in the market; casts light on the company’s plans to expand its datasets, and on its roadmap in general; gives us an overview of its new Advanced Audience offering; and more.