Televisionation Friday Fireside: Beachfront CEO, Chris Maccaro
September 1, 2023
Televisionation: Friday Fireside, the #1 television industry Webcast, features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.
The Friday Fireside welcomes Chris Maccaro, CEO of Beachfront—the sell-side ad server built for convergent TV. Chris starts with an enjoyable trip down memory lane to the launch and don’t-blink-or-you’ll-miss-it sale of IntoNow to Yahoo. He gets under the hood of Beachfront’s solution, to deliver ads for linear, video-on-demand, addressable, connected TV and streaming.