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Televisionation Friday Fireside—Inside Television: Steve Ste. Marie on the Birth of DirecTV

August 1, 2024

Televisionation: Friday Fireside, the #1 television industry Webcast, features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.

The Friday Fireside presents an extraordinary episode of our “Inside Television” series, with our long-time friend Steve Ste. Marie. We celebrate Steve’s role at the birth of DirecTV, 30 years ago. Steve joined a group of (literal) rocket scientists from Hughes Aerospace to launch the ground-breaking service, and tells his favorite DirecTV stories—including their unique method for making decisions! (Hint—my 7-year-old grandson uses the same process to determine who gets the ball first at a pick-up soccer game!)

TMRW Corp.

Tracy Swedlow & Richard Washbourne

Tracy Swedlow and Richard Washbourne own TMRW Corp., the parent corporation, which produces the InteractiveTV Today (ITVT) Web site and The TV of Tomorrow Show (TVOT) executive conferences. We are headquartered in San Francisco, California.

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