Televisionation Friday Fireside—Inside Television: Steve Ste. Marie on the Birth of DirecTV
August 1, 2024
Televisionation: Friday Fireside, the #1 television industry Webcast, features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.
The Friday Fireside presents an extraordinary episode of our “Inside Television” series, with our long-time friend Steve Ste. Marie. We celebrate Steve’s role at the birth of DirecTV, 30 years ago. Steve joined a group of (literal) rocket scientists from Hughes Aerospace to launch the ground-breaking service, and tells his favorite DirecTV stories—including their unique method for making decisions! (Hint—my 7-year-old grandson uses the same process to determine who gets the ball first at a pick-up soccer game!)