Televisionation Friday Fireside: Jo Kinsella on TVSquared’s Acquisition by Innovid
March 3, 2022
Televisionation: Friday Fireside, the #1 television industry Webcast, features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.
This week’s Friday Fireside welcomes TVSquared by Innovid President, Jo Kinsella, fresh off the acquisition of TVSquared by Innovid. Jo (who was our Friday Fireside guest way back in July, 2020) details the process and timing of that acquisition, and explains in detail how the combination of TVSquared and Innovid has generated industry excitement that includes working agreements with the likes of Simulmedia and iSpotTV, as well as accelerating business growth in the advanced-TV advertising space. TVSquared and Innovid together have, in the opinion of the good doctor, The Right Stuff With Scale!