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Televisionation Friday Fireside: Paramount’s Julian Zilberbrand on Addressable

January 27, 2023

Televisionation: Friday Fireside, the #1 television industry Webcast, features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.

This week’s episode of The Friday Fireside welcomes Julian Zilberbrand, Paramount’s EVP of Advanced Media and Data Platforms. Julian digs into Addressable Advertising, and lifts the hood on Paramount’s InView advertising tracking platform.

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Tracy Swedlow and Richard Washbourne own TMRW Corp., the parent corporation, which produces the InteractiveTV Today (ITVT) Web site and The TV of Tomorrow Show (TVOT) executive conferences. We are headquartered in San Francisco, California.

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