Televisionation Friday Fireside: Universal Search & Discovery’s Steve Harnsberger
August 26, 2021
Televisionation: Friday Fireside features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.
This week’s episode of The Friday Fireside answers the question, “Will consumers EVER be able to search through ALL THE OTT SERVICES?” Steve Harnsberger, Founder/CEO of Universal Search & Discovery, has the answer. And platform and service aggregators need to pay attention. If the consumers can’t find what they want, they’re not going to watch, and they’re not going to subscribe. It’s the simple math of television. Watch and learn.