Televisionation Friday Fireside: Universal Search & Discovery’s Steve Harnsberger

August 26, 2021

Televisionation: Friday Fireside features Rick HoweThe iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.

This week’s episode of The Friday Fireside answers the question, “Will consumers EVER be able to search through ALL THE OTT SERVICES?” Steve Harnsberger, Founder/CEO of Universal Search & Discovery, has the answer. And platform and service aggregators need to pay attention. If the consumers can’t find what they want, they’re not going to watch, and they’re not going to subscribe. It’s the simple math of television. Watch and learn.

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Tracy Swedlow & Richard Washbourne

Tracy Swedlow and Richard Washbourne own TMRW Corp., the parent corporation, which produces the InteractiveTV Today (ITVT) Web site and The TV of Tomorrow Show (TVOT) executive conferences. We are headquartered in San Francisco, California.

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