Televisionation: Parrot Analytics’ Steve Langdon on Emerging Viewing Habits, Demand Data and More

April 29, 2020

ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era. This episode features Steve Langdon, Director of Partnerships, EMEA, at Parrot Analytics, discussing what people are watching in the US and around the world during the Coronavirus pandemic; describing how Parrot Analytics measures viewer demand for content; and explaining how and why content owners and distributors benefit from such demand data. Download their new report! “Navigating COVID-19: Practical solutions and roadmaps for the TV industry to survive and thrive a global pandemic” https://insights.parrotanalytics.com/… (Note: If you would like to share your thoughts on how the Coronavirus/Covid-19 crisis will change the TV and advertising industries, and tell us what your company—or you yourself—are doing to prepare for this new reality, please contact us at tracyswedlow@gmail.com.)