Content Discovery as a Revenue Earner at TVOT SF 2023, Plus Interview with nScreenMedia’s Colin Dixon

One of the highlights of TVOT SF 2023 (May 24th-25th: purchase your tickets here; view the full agenda here) will be our closing panel in the Dining Room, which has been organized by Colin Dixon, Principal Analyst at nScreenMedia. Here’s the panel’s listing from the show agenda:

May 25, Thursday

4:10-5:00PM
Dining Room
Turning Discovery into a Revenue Earner for Your Service

Are you tired of hearing the same discovery discussion about how better to connect viewers to new shows and movies they will enjoy? This panel-in-the-round discussion will reveal how discovery solutions can do so much more. You will learn how discovery can win you new viewers, become addictive for your users, and help uncover new value in your content where there was none before. We will also discuss how discovery can transition from a cost of doing business into a revenue earner. Join us for this highly interactive session to close out TVOT SF 2023. Panelists include:

• Colin Dixon, Principal Analyst, nScreenMedia (Moderator)
• Craig Heiting, Head of Corporate Strategy, Wurl
• Greg Riker, CRO, ThinkAnalytics
• Jon Heim, Senior Director of Product Management for TiVo Discovery Solutions, Xperi
• Scott Hancock, VP of Marketing, Plex

ITVT Editor-in-Chief, Tracy Swedlow, recently interviewed Colin about his plans for the panel and about other new industry developments:

nScreenMedia provides consistent and insightful news coverage and analysis of the streaming TV industry. You can find their Web site here.

The company also offers industry education, including this primer on Free Ad-Supported Television (FAST).