Streaming Monetization at TVOT SF 2024

ITVT is pleased to announce the following session at TVOT SF 2024 (March 27th and 28th in San Francisco). The session was developed by ITVT and is sponsored by Stingray.

Register: https://tvotsf2024.rsvpify.com
Schedule: https://itvt.com/events
Grid Schedule: https://itvt.com/tvot-sf-2024-schedule-grid/

Thursday, March 28

11:20AM-12:10PM
Dining Room
Streaming Monetization

This session will explore the new business models that are emerging around streaming—exploring such topics as the roles that AVOD/FAST and SVOD respectively are likely to play going forward; the increasing importance of ad-supported tiers to subscription-based streaming services; strategies for countering—or living with—churn; strategies for differentiating services in an increasingly crowded market; the economics of niche streaming services; how contextual data in the bidstream can be used to drive monetization; the move from a la carte to rebundling and the roles played by aggregators and telco bundlers; best practices for marketing advertising- and subscription-supported steaming services respectively; and the emergence of shoppable TV, gaming and other new streaming-monetization methods beyond subscription and advertising. Panelists include:

• Alexis Gai, SVP of Sales and Revenue, Cleeng
• Evan Bregman, GM of Streaming, Tastemade
• Luisa H.B. Muneratti, SVP of Sales, Bango
• Marco Frazier, COO and CRO, Pando Analytics
• Michael Cerda, Chief Product Officer, Streaming, TelevisaUnivison
• Paul Erickson, Principal, Erickson Strategy & Insights (Moderator)
• Sean Riley, General Manager of Ultimate Trivia, Stingray

We’re looking forward to seeing you at the show!

About Stingray: Stingray, a global music, media, and technology company, is an industry leader in TV broadcasting, streaming, radio, business services, and advertising. Stingray provides an array of music, digital, and advertising services to enterprise brands worldwide, including audio and video channels, over 100 radio stations, subscription video-on-demand content, FAST channels, karaoke products and music apps, and in-car and on-board infotainment content. Stingray Business, a division of Stingray, provides commercial solutions in music, in-store advertising solutions, digital signage, and AI-driven consumer insights and feedback. Stingray Advertising is North America’s largest retail audio advertising network, delivering digital audio messaging to more than 30,000 major retail locations. Stingray has close to 1,000 employees worldwide and reaches 540 million consumers in 160 countries. For more information, visit www.stingray.com.