This Thursday: TVOT CONNECT Explores Search and Discovery’s Impact on Streaming Monetization

–Will Feature Exclusive New Research from nScreenMedia

–Register for Your Free Pass Here: https://tinyurl.com/j9we2e7e (Zoom Registration Required)

Our next TVOT CONNECT virtual event will take place this Thursday, November 16th (2:00PM Eastern/11:00AM Pacific). Register for your free pass here: https://tinyurl.com/j9we2e7e (Zoom registration required).

Here’s more on this Thursday’s get-together: SVOD providers are raising prices and cutting content in a bid to make their D2C services profitable. However, investing in search and discovery can boost engagement and cut churn from record levels without viewer pain. It can also boost engagement by 30+%, a huge revenue booster for ad-supported services. In this session, we’ll explore how to make search and discovery work harder for streaming TV services: the session will begin with Colin Dixon, Chief Analyst at nScreenMedia, presenting new research from his “Follow the Money” series; this will be followed by a discussion with Chris Ambrozic, GM of Discovery, and Matt McSweeney, VP of Sales at TiVo/Xperi.

About TVOT CONNECT:

TVOT CONNECT is a new, online, TV-industry membership community from ITVT/TVOT and nScreenMedia that aims to encourage conversation, debate, networking and collaboration across all sectors of the advanced-TV space. The membership fee is $40 per month or $400 a year. Check here for benefits of being a member! https://tswedlow.gumroad.com/l/TVOTConnect

TVOT CONNECT sessions take place on Thursdays at 2:00PM Eastern/11:00AM Pacific using Zoom. Members first have an opportunity to briefly introduce themselves, their current work and their areas of expertise; this is followed by an interview with one or more prominent industry leaders, featuring audience Q&A; finally, members are able to access discussion rooms where they can share their thoughts on the day’s interview and network with their peers.

In addition, one session per month features the presentation of new, original research by Colin Dixon, Founder and Chief Analyst of nScreenMedia.

CONNECT:

Please contact Tracy Swedlow (tracyswedlow@gmail.com), if you’d like to speak or sponsor.

Also, we recently announced that our next TV of Tomorrow Show event, TVOT SF 2024, will take place March 27th-28th: view the announcement here: https://itvt.com/updates/announcing-tvot-sf-2024-and-the-20th-annual-awards-for-leadership-march-27th-28th/