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March 5, 2024

TVOT CONNECT This Thursday: The Evolution of Sports Media, Featuring Jon Giegengack

Our next TVOT CONNECT virtual event will take place this Thursday, March 7th (2:00PM Eastern/11:00AM Pacific). Register for your free pass here: (Zoom registration required).

Thursday’s get-together—which will be hosted by Colin Dixon, Chief Analyst of nScreenMedia, and Tracy Swedlow, Editor-in-Chief of ITVT and Co-Producer of TVOT—will center on a discussion about the future of sports media, and will feature Jon Giegengack, Principal of Hub Entertainment Research, which recently released the results of a new consumer survey on sports and streaming.


It is a common belief that sports are one genre of content that continues to drive passion and demand. We will explore how fans and consumers value sports—including sports-adjacent content. We will also discuss sports fandom vis-a-vis consumption platforms, and address such questions as: How “sticky” is exclusive content on a platform for subscribers’ or viewers’ retention or acquisition? Does it differ by major US sports? Does fragmentation impact the overall fan experience? And what is the potential impact of Spulu, the controversial proposed sports streaming service from Disney, Fox, and Warner Bros. Discovery?

(TVOT SF 2024 Note: Jon Giegengack will be moderating the March 28th TVOT SF session, “Streaming and Sports” Register here; view the full agenda here):


TVOT CONNECT is a new, online, TV-industry membership community from ITVT/TVOT and nScreenMedia that aims to encourage conversation, debate, networking and collaboration across all sectors of the advanced-TV space. The membership fee is $40 per month; however, the initial sessions are being offered to ITVT and nScreenMedia readers free of charge (visit our membership page here).

TVOT CONNECT sessions take place on Thursdays at 2:00PM Eastern/11:00AM Pacific using Zoom. Members first have an opportunity to briefly introduce themselves, their current work and their areas of expertise; this is followed by an interview with one or more prominent industry leaders, featuring audience Q&A; finally, members are able to access discussion rooms where they can share their thoughts on the day’s interview and network with their peers.

In addition, one session per month features the presentation of new, original research by Colin Dixon, Founder and Chief Analyst of nScreenMedia.

Note: our next in-person TV of Tomorrow Show event, TVOT SF 2024, will take place March 27th-28th.

TMRW Corp.

Tracy Swedlow & Richard Washbourne

Tracy Swedlow and Richard Washbourne own TMRW Corp., the parent corporation, which produces the InteractiveTV Today (ITVT) Web site and The TV of Tomorrow Show (TVOT) executive conferences. We are headquartered in San Francisco, California.

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