TVOT NYC 2024: Branded Entertainment (Sponsored by Leap Media Group!)

LINK TO SESSION AUDIO

ALL PHOTOS OF SESSION

This session will bring together leaders in the burgeoning branded-entertainment space to share their insights into how to take advantage of this rapidly evolving marketing medium.  Panelists include:

• Brian Kekich, Director, Content Partnerships, Red Bull
• Chris Pizzurro, Chairman, Leap Media Group
• Michele Fino, Chief Storyteller, Michele Fino, LLC (Moderator)
• Paul Furia, Head of Content and Creative Packaging, Media By Mother

SPONSORED BY

TOPICS

The key topics discussed in the conversation included branded entertainment, content creation, brand partnerships, audience engagement, distribution and promotion, ROI and measurement, collaboration and transparency, advertising, entertainment, and social good.