2:25pm
Tik Tok kicked off the Creators vs. the Streaming Platforms war. Now, CTV/OTT content platforms are looking to be “creator”-driven instead of being program-driven. All this is being fueled by the in-market “social currency” that individuals are wielding for influence in our attention-driven economy. We’ll hear from a spectrum of streaming, influencer, creator, and AI experts on what the future holds. Panelists include: