Televisionation—Talk Back to Television: Mallory Armstrong of Truth in Data AI

August 26, 2026

Talk Back to Television welcomes back our friend Mallory Armstrong, VP of Emerging Product Strategy for Truth in Data AI (or, as I apparently re-named it, “Tooth in Data”). We know Mallory from her time at Yahoo (Head of Global TV Data Product Strategy) and Verizon Media (Director of Data Innovation and New Business Development). The bottom line for Truth in Data AI is their work with clients to effectively monetize their data by identifying products, revenue streams and competitive advantages that are not readily apparent in the FIRE HOSE of data they all deal with every day!

 

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Tracy Swedlow & Richard Washbourne

Tracy Swedlow and Richard Washbourne own TMRW Corp., the parent corporation, which produces the InteractiveTV Today (ITVT) Web site and The TV of Tomorrow Show (TVOT) executive conferences. We are headquartered in San Francisco, California.

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