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TVOT MONTREAL 2026: The Car Is the New Couch: Winning the In-Vehicle Content Revolution – Presented by Stingray
Wednesday, May 20th, 2026
10:45am - 11:35am
Rose Room
As autonomous driving moves from concept to reality, the battle for consumer attention is shifting to the vehicle. This session frames the car as the next great frontier for media consumption—a connected space where entertainment will be paramount. We will discuss the urgent need for a dedicated in-car content strategy and how platforms and OEMs can partner today to own this emerging ecosystem, turning commute time into prime time. Panelists include:
- Dave Noguerol, Global Head of Distribution, Bloomberg Media.
- Jim Riley, President, Stingray (Moderator)
- Stephen Goldstein, Head of Business Development and Partnerships, Automotive, LG Electronics
- Tu Le, Founder, Sino Auto Insights

