Local CTV advertising has been enjoying rapid growth recently due to a number of factors, including the decline of traditional pay TV, the increasing centrality […]
The Awards recognize individual and corporate achievement in the following categories, each of which is judged by a who’s who of advanced-TV industry leaders: Individual […]
Contextual advertising, which presents CTV viewers with ads that are tailored to the programming they are currently watching, is intended to provide an efficient and […]
This session will explore how NEXTGEN TV is already transforming the broadcast landscape by enabling interactive viewer experiences, data-enhanced advertising, and advanced watermarking capabilities that […]
