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Televisionation: Axonista’s McHugh Powering Interactive Video for Sinclair, Oxfam Ireland and More

July 14, 2020

ITVT/TVOT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era. This episode features Claire McHugh, Co-Founder and CEO of Axonista, an Irish company that powers interactive video streaming apps for Sinclair Broadcast, QVC and a range of other companies and organizations. Among other things, McHugh discusses Axonista’s recent work on Sinclair’s Ohio 24/7 streaming news app, as well as on apps for the virtual version of Oxfam Ireland’s annual Fashion Relief fundraising campaign, and for the WaterBear Network, a VOD service focused on environmental activism. She also gives us a preview of the new version of Axonista’s Ediflo content-management system, which will be launching in September. (Note: If you would like to share your thoughts on how the Coronavirus/Covid-19 crisis will change the TV and advertising industries, and tell us what your company—or you yourself—are doing to prepare for this new reality, please contact us at

TMRW Corp.

Tracy Swedlow & Richard Washbourne

Tracy Swedlow and Richard Washbourne own TMRW Corp., the parent corporation, which produces the InteractiveTV Today (ITVT) Web site and The TV of Tomorrow Show (TVOT) executive conferences. We are headquartered in San Francisco, California.

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