Televisionation—Friday Fireside: Ad-Industry Legend, Matt Seiler, on How to Fix the Agency Ecosystem

March 28, 2025

The Friday Fireside welcomes ad-industry legend, Matt Seiler, Founder of Excelerators Inc. Matt has put his magical energy behind brands like Microsoft, Nike, BMW, Proctor and Gamble, Pepsico and others, and rose to CEO at both Omnicom and IPG (who are in the process of merging). In a very candid conversation, Matt sticks a pin into some of the major advertising holding company Belief Balloons, and provides actionable advice on how to fix the advertising agency ecosystem.