Televisionation: Friday Fireside: Bully Pulpit International MD, Ivanka Farrell

August 29, 2025

The Friday Fireside welcomes Ivanka Farrell, Managing Director of Media at Bully Pulpit International. BPI is a full-service communications agency that blends advocacy, reputation and politics. It started digital-first out of the very successful 2008 Obama presidential campaign, and has kept the pedal to the metal ever since. And (this is fascinating) it finds a version of a client’s message that appeals to a popular creator and their audience, all while staying honest with the creator’s audience, and then works collaboratively with the creator to deliver that message.