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Televisionation Friday Fireside: Xperi’s Scott Maddux on Helping Content Producers Monetize Their Catalogs

April 14, 2023

Televisionation: Friday Fireside, the #1 television industry Webcast, features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.

The Friday Fireside welcomes Scott Maddux, VP of Content Strategy and Business Development for Xperi. After going through the impressive catalog of Xperi products, Scott helps us understand how content producers and distributors are managing (or not managing) their own product catalogs through FAST, AVOD and SVOD platforms. And for the record, TiVo OS for Smart TVs goes a long way to help those content folks effectively monetize those catalogs.

TMRW Corp.

Tracy Swedlow & Richard Washbourne

Tracy Swedlow and Richard Washbourne own TMRW Corp., the parent corporation, which produces the InteractiveTV Today (ITVT) Web site and The TV of Tomorrow Show (TVOT) executive conferences. We are headquartered in San Francisco, California.

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