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Televisionation—Talk Back to Television: Continuum’s Move into CTV and Live Sports Advertising

February 27, 2025

Talk Back to Television welcomes Michael Moran, Director of Marketing Strategy for our friends at Continuum Media. Moving from their original (and still very successful) emphasis on linear TV advertising, Continuum has incorporated CTV and (very importantly) the astonishingly difficult live sports advertising space.

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Tracy Swedlow and Richard Washbourne own TMRW Corp., the parent corporation, which produces the InteractiveTV Today (ITVT) Web site and The TV of Tomorrow Show (TVOT) executive conferences. We are headquartered in San Francisco, California.

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