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Latest News

Day Three of the TV of Tomorrow Show—TVOT LIVE! 2022: Keynote by Comcast’s Jenckes; Sessions on CTV, NEXTGEN TV, Local Broadcasting, New Ad Formats, and More

January 12, 2022

Today (Wednesday, January 12th) is day three of TVOT LIVE! 2022. It features a keynote fireside chat between Marcien Jenckes, President of Advertising at Comcast View More

NEXTGEN TV (ATSC 3.0) Mini-Track at TVOT Today

January 11, 2022

ITVT is pleased to present the NEXTGEN TV Mini-Track at our ongoing virtual conference, TVOT LIVE! New Year 2022 (January 10th-13th. Register here; view the full View More

TVOT Keynote: Marcien Jenckes, President of Advertising at Comcast Cable, in Conversation with Scott Schiller, Global CCO at ENGINE

ITVT is pleased to highlight the following keynote session at our ongoing virtual conference, TVOT LIVE! New Year 2022 (January 10th-13th.  Register here; view the full View More

Announcing the Winners of the 18th Annual Awards for Leadership in Interactive and Multiplatform Television

January 10, 2022

ITVT is pleased to announce the winners of the 18th Annual Awards for Leadership in Interactive and Multiplatform Television. The Awards were presented Monday, January 10th View More

TVOT Session: “Fresh Perspectives in Measurement Innovation,” Sponsored by VIZIO

ITVT is pleased to announce the following Hot Topic session at our upcoming virtual conference, TVOT LIVE! New Year 2022 (January 10th-13th. Register here; view the full View More

Day Two of the TV of Tomorrow Show—TVOT LIVE! 2022: Sessions on Audience Measurement and More

Today (Tuesday, January 11th) is day two of TVOT LIVE! 2022. It features sessions on Audience Measurement and more. The TVOT Measurement Track is sponsored View More

Comscore TVOT Audience Measurement Leader-of-the-Track Keynote and Panel

ITVT is pleased to announce Comscore’s Audience Measurement Leader-of-the-Track keynote and panel at our virtual conference, TVOT LIVE! New Year 2022 (January 10th-13th. Register here; View More

The TV of Tomorrow Show—TVOT LIVE! 2022—Begins Today: Presentation of the Leadership Awards, Colaco Keynote, Sessions on Advanced-TV Advertising, UX/CX, NFTs and More

TVOT LIVE! 2022 begins today, Monday January 10th. It features a keynote fireside with JP Colaco, President of Advertising at WarnerMedia; sessions on Advanced-TV Advertising, View More

Imagine Communications TVOT Hot Topic Session: Understanding Converged Selling: Emerging Strategies, Best Practices, New Solutions

January 7, 2022

ITVT is pleased to announce the following Hot Topic session at our upcoming virtual conference, TVOT LIVE! New Year 2022 (January 10th-13th. Register here; view View More

MarketCast TVOT Hot Topic Session: Moneyballing Media: How Big Data Is Transforming TV

ITVT is pleased to highlight the following session at our upcoming virtual conference, TVOT LIVE! New Year 2022 (January 10th-13th. Register here; view the full agenda here); View More

TVOT Session: “Television Innovators Showcase,” Sponsored by Edgecast

ITVT is pleased to highlight the following session at our upcoming virtual conference, TVOT LIVE! New Year 2022 (January 10th-13th. Register here; view the full View More

TVOT Session: The Emerging Smart TV Ecosystem

January 5, 2022

ITVT is pleased to announce the following session at our upcoming virtual conference, TVOT LIVE! New Year 2022 (January 10th-13th. Register here; view the full agenda View More

Simpli.fi TVOT Hot Topic Presentation: Data Is in the Details

ITVT is pleased to announce the following Hot Topic session at our upcoming virtual conference, TVOT LIVE! New Year 2022 (January 10th-13th. Register here; view the full View More

Cross Screen Media TVOT Hot Topic Presentation: How to Turn TV Measurement into Incremental Reach

ITVT is pleased to announce the following Hot Topic session at our upcoming virtual conference, TVOT LIVE! New Year 2022 (January 10th-13th. Register here; view View More

Centriply TVOT Hot Topic Session on Aligning TV Attribution Goals with the Actual Media Buy

ITVT is pleased to announce the following Hot Topic Session from Centriply at our upcoming virtual conference, TVOT LIVE! New Year 2022 (January 10th-13th. Register View More

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